Job OverviewPlanetArt is looking for a Senior Paid Search Marketing Manager to support the company's Marketing Department.
PLEASE NOTE: Candidates must be local to or willing to relocate to the Pleasanton area as we operate on a hybrid work model (3 days onsite, 2 remote)
What You'll Do
Key Responsibilities- Take ownership for the paid search results of a selection of PlanetArt businesses.
- Optimize and grow campaigns on Google Ads and Microsoft Ads - growing revenue and maximizing Return on Ad Spend.
- Initiate and execute tests. Collect and analyze data, identify trends and insights in order to achieve maximum ROI.
- Manage campaign expenses and stay on budget.
- Optimize landing pages and the sales funnel.
- Work closely with our dedicated Google account team and try out all the new Google Betas - staying at the cutting edge of Search Engine Marketing.
RequirementsWhat You Should Have
Skills, Qualifications, and Requirements- 5+ years of experience managing paid search marketing campaigns.
- Strong Google Ads and Microsoft Ads skills.
- Excellent understanding of marketing & customer acquisition.
- Strong analytical skills.
- Excellent communication & teamwork skills.
- Bachelor's Degree.
What You Can Expect
Working Conditions- Work is performed in an office environment with low to moderate noise levels.
- Position requires regular, continuous use of a computer.
- Position requires regular sitting and standing.
- Position requires regular interaction with team members through the following methods: in-person,
- phone, Zoom, Slack, or email.
- May require occasional travel.
- This is a hybrid position; employees are expected to be in the office three days per week (Monday,
- Tuesday, and Thursday) with the option of working remotely two days (Wednesday and Friday).
BenefitsThe compensation range for this position is $95,000 - $115,000 annual salary.
PlanetArt offers a comprehensive benefits package, including:- Health, Dental, and Vision Insurance
- Life Insurance
- 401(k) with matching
- Pet Insurance
- Mental Health Benefits
- Comprehensive Time Off Program, including Vacation, Sick Days, Paid Holidays, and Floating Holidays
- Employee Product Discounts
