Cascades Boxboard Group Inc

Senior Marketing Insight Analyst

Cascades Boxboard Group Inc$75K — $95K *
Retail & Consumer Goods
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in a relevant field
  • 10+ years of CPG insights experience
  • In-depth knowledge of Nielsen and other data sources
  • Strong knowledge of the retail landscape in the paper tissue industry
  • Exceptional ability to analyze and synthesize information
  • Recognized business acumen and strategic thinking

Responsibilities

  • Leverage various data to uncover market and customer insights
  • Build and present recommendations to management and customers
  • Stimulate collaboration with sales and marketing via category management expertise
  • Identify information gaps and develop research action plans
  • Establish and analyze customer satisfaction metrics for improvement
  • Collaborate with the Commercial Excellence team to enhance data usage
  • Manage relationships with data suppliers

Benefits

  • Competitive annual salary
  • Profit sharing and employee share purchase plan
  • Hybrid work model with flexibility
  • Full range of benefits including group insurance and retirement plan
  • Annual allowance for personal goods and services
  • Yearly wellness and employee assistance programs
  • Collaborative and people-centered workplace
Full Job Description
job details

What's in it for you

Taking care of our people is in our nature - so you'll enjoy:
  • A competitive annual salary
  • Profit sharing and an employee share purchase plan
  • A hybrid work model: 3 days in the office (2 fixed + 1 flexible)
  • A full range of benefits: group insurance, telemedicine, and an employer-supported retirement plan
  • An annual allowance to spend on goods and services of your choice
  • A yearly wellness program and employee assistance program
  • A collaborative, respectful, and people-centered workplace


Your Role

As Senior Marketing Insight Analyst, you'll take on real challenges that bring out your full potential. Your scope includes:
  • Leverage several different sources of quantitative and qualitative data to uncover strategic market and customer insights
  • Build and present recommendations to Cascades' senior management and top customers based on data collected in market intelligence, customer intelligence, consumer research or other data.
  • Leverage your expertise in category management to stimulate your collaboration with sales and marketing
  • Work with Customer Insights Senior Manager to Identify gaps in supportive information and develop action plans to drive new research for your areas of responsibility
  • Establish satisfaction metrics across all customer touch points, analyze them and support the business units in developing their action plan for improvement.
  • Work with the Commercial Excellence team to build and maintain specific solutions to leverage and increase data usage across the Tissue division
  • Manage relationship with data suppliers
  • Proactively learn about best practices and trends and recommend how they can be implemented at Cascades


What you bring

You're a natural fit for Senior Marketing Insight Analyst if you have:
  • Bachelor's degree in a relevant field
  • 10+ years of CPG insights experience (Market Insights, Shopper Insights, Category Management, Sales, Marketing)
  • In-depth knowledge of Nielsen, Precision, and other qualitative and quantitative data sources
  • Strong knowledge of the retail landscape, ideally within the paper tissue industry
  • Exceptional ability to analyze and synthesize information with rigor and attention to detail
  • Recognized business acumen and strategic thinking


If you bring the same care to who you are as to what you do, we'd love to meet you!

Apply now and join our team as Senior Marketing Insight Analyst in Saint-Hubert.

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J3Z 1G5 SAINT-HUBERT, Québec
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About Cascades Boxboard Group Inc

Cascades Boxboard Group Inc is a Canadian company that produces and sells packaging and tissue products made from recycled fibers. The company operates in Canada and the United States and has a total of 11,000 employees. Cascades Boxboard Group Inc is committed to sustainability and has implemented a number of initiatives to reduce its environmental impact, including using renewable energy sources and reducing waste. The company's products are used in a variety of industries, including food and beverage, consumer goods, and industrial products.
Learn more about Cascades Boxboard Group Inc
Size
10,000 employees
Industry
Founded
1964
NASDAQ

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