Full Job Description
Senior Marketing Consultant- Customer Acquisitions
In this role, you will:
Develop and implement multi-million-dollar comprehensive digital marketing strategies to acquire new customers in checking accounts and improve customer experience (e.g., Paid Search, Organic Search, Affiliates, Email, Ads, Paid Social, LLM/AI optimized advertising, etc.)
Lead the adoption of emerging capabilities (e.g., AI/LLM-driven marketing, advanced targeting, and automation) to continuously evolve how we acquire customers
Craft well-structured strategic digital marketing plans using qualitative and quantitative data to produce measurable results
Partner with multiple cross-functional teams to understand end-to-end digital performance - across page traffic, account profitability, and budget metrics
Deliver executive-level reporting and strategic recommendations to senior leadership, including C-suite stakeholders
Champion a test-and-learn culture, driving experimentation and continuous improvement across digital channels
Review analytical results to make data-driven decisions to improve production while delivering customer-obsessed experiences
Collaborate with Marketing Science Team to forecast campaign results, author business cases, and publish campaign reporting packages that record the financial performance of the marketing investment
Embrace test and learn while being thorough in the management of details
Become a customer advocate - reach greater understanding of our prospect checking customer needs and segment pain-points
Required Qualifications:
4+ years of Marketing, Digital Marketing, Digital Platforms (i.e. Mobile or Social Media) experience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education
Desired Qualifications:
- Marketing strategy experience with a focus on end-to-end customer acquisition through digital channels
- Experience working in banking or financial services
- Experience managing multiple performance marketing campaigns simultaneously
- Experience with message delivery and customer response outcomes
- Demonstrated outstanding verbal, written, and interpersonal communication skills with the ability to present and discuss information in a way that persuades, educates, and enhances understanding at all levels
- Ability to build a test and learn agenda through business case creation and stakeholder prioritization
- Ability to prepare management-level presentations and influence senior decision makers
- Strong project management skills including the ability to handle multiple projects concurrently; must thrive in a fast-paced environment
- Ability to work independently and prioritize tasks and responsibilities
- Ability to work and influence successfully within a matrix environment and build effective business partnerships across all organizational levels, where flexibility, collaboration, and adaptability are important
Job Expectations:
- Ability to travel up to 5% of the time.
- Hybrid work schedule. Must be able to work from one of the approved jobs posting locations three (3) days in office & two (2) days remote.
- This position is not eligible for Visa sponsorship.
- Relocation assistance is not available for this position.
Posting End Date:
3 Aug 2026
*Job posting may come down early due to volume of applicants.