Walmart

Senior Manager, Site Merchandising - Campaigns & Events

Walmart$90K — $180K *
Retail & Consumer Goods
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in merchandising, visual design, business management, or related field
  • 5-7 years of experience in eCommerce merchandising or related fields
  • Proven expertise in product management, including roadmap development
  • Strong knowledge of web analytics and SEO strategies
  • Exceptional communication skills for stakeholder influence
  • Experience in market and customer analysis
  • Strategic thinking in category management and business planning

Responsibilities

  • Lead development of visual merchandising strategies to improve site performance
  • Collaborate with teams to optimize site structure and SEO
  • Utilize analytics to refine category strategies and merchandising plans
  • Manage campaign launches aligning with business objectives
  • Influence stakeholders through clear data-driven communication
  • Drive continuous improvement using performance data and digital tools

Benefits

  • Medical, vision and dental coverage
  • 401(k) with company match and stock purchase options
  • Company-paid life insurance
  • Generous paid time off including sick leave and parental leave
  • Educational benefits covering tuition and fees for associates
  • Employee discounts and military leave pay
  • Short-term and long-term disability coverage
Full Job Description
Position Summary...
The Senior Manager, Site Merchandising leads the development and execution of visual merchandising strategies to enhance site performance and customer engagement. This role involves leveraging data analytics, market research, and category insights to drive product innovation and optimize site structure. The position requires collaboration with cross-functional teams to align merchandising initiatives with business objectives, ensuring seamless campaign launches and continuous improvement. The manager also provides strategic guidance, influences stakeholders, and delivers actionable insights to support decision-making and advance site capabilities within a dynamic retail environment.

What you'll do...
About the team:
The Site Merchandising team designs and optimizes site layouts for campaigns and events to enhance customer engagement and increase traffic. Collaborating with marketing and cross-functional partners, the team applies customer analytics and market research to refine site content and category strategies. They manage site structure, promotional launches, and performance measurement using advanced tools. Focused on clear communication and strategic insights, the team delivers data-driven recommendations and innovative merchandising solutions that improve the online shopping experience and support the company's business objectives.

What you'll do:
  • Lead product discovery and roadmap development to address customer needs and business opportunities for site merchandising.
  • Collaborate with cross-functional teams to design and implement site structure, taxonomy, and SEO strategies that enhance site performance.
  • Utilize customer analytics and market research to inform category strategies and optimize merchandising plans.
  • Manage campaign launches and promotional activities, ensuring alignment with branding and business objectives.
  • Influence stakeholders through clear communication and data-driven insights to support strategic decision-making.
  • Drive continuous improvement by leveraging site performance data and emerging digital tools to enhance the customer experience.


What you'll bring:
  • Proven expertise in product management, including product discovery, roadmap development, and backlog prioritization.
  • Strong knowledge of site structure, SEO strategies, and web analytics to optimize site performance.
  • Exceptional communication skills to influence cross-functional partners and present data-driven insights clearly.
  • Experience in market and customer analysis, leveraging data to identify opportunities and inform strategies.
  • Ability to lead campaign planning, execution, and evaluation while ensuring compliance with branding standards.
  • Strategic thinking with a focus on category management and business plan development.
  • Proficiency in data reporting tools and storytelling through analytics to support decision-making.


At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.

You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.

For information about PTO, see https://one.walmart.com/notices.

Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.

Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.

For information about benefits and eligibility, see One.Walmart.

The annual salary range for this position is $90,000.00 - $180,000.00

Additional compensation includes annual or quarterly performance bonuses.

Additional compensation for certain positions may also include :

- Stock








Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Bachelor's degree in merchandising, visual design, business management, or related area and 5 years' experience in eCommerce merchandising, UI/UX, interactive and visual design, business management, or related area OR 7 years' experience in eCommerce merchandising, UI/UX, interactive and visual design, business management, or related area.

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

ECommerce merchandising, UI/UX, Interactive and Visual Design, Business Management, or related area, Master's degree in Merchandising, Visual Design, Business Management, or related area

Masters: Business

Primary Location...

1601 SE 10th St, Bentonville, AR 72716, United States of America

About Walmart

WalmartLabs is accelerating their development to redefine the shopping experience to meet the changing needs of our customers wherever they are —in a store, on our website, or on their mobile device.

Walmart Careers

Joining Walmart means becoming part of a world-renowned team that leads with innovation and is committed to creating impact. As the largest retailer globally, Walmart offers unparalleled job opportunities and career growth in an environment that values diversity and leadership. Work You’ll Do At Walmart, you will be part of a dynamic team that drives our mission to help people save money so they can live better. Engage in work that matters with a company that offers both stability and the flexibility to explore different career paths. Transform the retail landscape with your skills and help shape the future of millions of customers worldwide. Walmart is at the forefront of combining retail with advanced technology, making it an exciting place for professional growth and innovation. Lead with Us Step into a role that harnesses your potential and places you at the intersection of retail and technology. Walmart is not just a company; it's a community where you can develop your leadership skills and contribute to a culture that nurtures professional growth. Work with a diverse team of experts who bring a wealth of knowledge and experience to the table. Our commitment to diversity training ensures that all team members are valued and can thrive. Walmart Careers and Employment Opportunities We are continuously expanding our team to include enthusiastic professionals eager to drive change and make a significant impact. Explore a range of positions from entry-level to executive, each offering competitive benefits and the opportunity to advance. Innovate with Us Join Walmart and be part of a team that is dedicated to innovation and excellence. With over 2.3 million associates worldwide, you are joining the largest private employment group, ready to innovate, lead, and impact the global market. Internship Programs Kickstart your career with a Walmart internship. Gain invaluable experience, build your resume, and develop networking connections that will empower your career journey. Our internships provide a platform to apply your academic knowledge in real-world scenarios, preparing you for future employment. Be Part of a Great Team At Walmart, our team is our strength. We invest in our employees through robust training programs, leadership development, and opportunities for career advancement. Enjoy the benefits of working in a supportive and inclusive environment where every member’s contribution is valued. Future-Proof Your Career Your journey at Walmart can be as vast as your ambitions. With endless opportunities to grow, learn, and lead, you can take your professional experience to new heights. Benefit from our comprehensive training programs and develop the skills needed for tomorrow’s challenges. Stay Connected Join Our Team Search open positions that match your skills and interests. We are looking for passionate, curious, creative, and solution-driven team players. Explore the diverse job opportunities at Walmart and find where you can make a difference. Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. READ CAREERS BLOG Job Alert Emails Personalize your subscription to receive job alerts, latest news, and insider tips tailored to your preferences. Discover the exciting and rewarding opportunities that await at Walmart. SEARCH WALMART JOBS Join Walmart today and be part of a story of growth, innovation, and leadership.
Learn more about Walmart
Size
2,300 employees
Market Cap
$387 billion
Industry
Net Income
$13.5 billion
Founded
1962
5 Year Trend
+3.3%
Revenue
$559.1 billion
NASDAQ

Similar Jobs

More Jobs at Walmart

More Retail & Consumer Goods Jobs

Find similar Senior Manager, Site Merchandising - Campaigns & Events jobs: