Senior Manager, Product Marketing - Public Sector

Icertis

$170K — $210K *
Education, Government & Non-Profit
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7+ years of experience in high-tech or enterprise software, preferably in Public Sector marketing or management.
  • Proven success in creating and executing go-to-market strategies.
  • Strong organizational skills and attention to detail.
  • Highly skilled in decision-making and business planning.
  • Excellent written and oral communication skills.

Responsibilities

  • Drive the messaging and positioning for Icertis products targeting the Public Sector.
  • Develop sales enablement tools, including presentations and technical briefs.
  • Collaborate cross-functionally to achieve revenue goals.
  • Train field teams on effective sales strategies.
  • Participate in planning and executing product launch activities.
  • Represent Icertis at tradeshows and events to showcase technology.
  • Track and report on key performance metrics related to market activities.

Benefits

  • Comprehensive medical, vision, and dental benefits.
  • Employee assistance program for mental health support.
  • Equity participation through RSUs and shared ownership.
  • Generous 401K matching contributions.
  • Flexible work environment to support work-life balance.
  • Paid maternity and paternity leave for new parents.
  • Generous holiday and PTO program, including 4th of July week off.
  • Paid volunteer days to encourage community service.
  • Access to global and regional DEIB committees and training programs.
Full Job Description
Job Description

Icertis is seeking a Senior Product Marketing Manager to develop and drive the go-to-market strategy and execution for Icertis in the Public Sector industry. This role involves the execution of a wide variety of marketing initiatives targeting federal agencies, government contractors and other entities in the Public Sector market, in close collaboration with Marketing, Sales and Product Management. Reporting into the Product Marketing team, the ideal candidate will be a results-oriented, highly motivated marketer with a passion for technology and excellent written and oral communication skills. If you are someone who thrives in a fast-paced, growth-focused environment, we want you on our team! #LI-RS

Responsibilities

  • Drive messaging, positioning and go-to-market strategies for Icertis products targeted at the Public Sector industry, including federal agencies, government contractors, state and local government, etc.
  • Develop product presentations, guides, technical briefs and other tools to enable sales teams to sell Icertis effectively to our key target markets and audiences.
  • Work cross-functionality with members of the Product Marketing, Marketing, Sales and Product teams to define and implement tactics and strategies to achieve overall revenue goals.
  • Develop and train field teams on sales enablement tools.
  • Participate in cross-functional go-to-market planning and execution of activities for all Icertis Public Sector-related product releases and launches.
  • Attend tradeshows and other events to represent Icertis and showcase the technology.
  • Work closely with leadership to identify and track key metrics related to go-to-market activities and content effectiveness.


Qualifications

  • 7+ years of relevant experience in high-tech or enterprise software in Product Marketing or Product Management. Public Sector experience preferred.
  • Proven ability to create and execute go-to-market strategies for products and solutions.
  • Strong organizational and execution skills and attention to detail.
  • Highly skilled at critical decision-making; ability to evaluate business issues and resolve problems; ability to develop and write a business plan.


Salary range and description:

Min $170,000 - Max 210,000 USD per year

Pay offered will vary based on job-related factors such as location, experience, training, skills, and abilities. In addition to the base salary and annual bonus target and an equity component is included in the compensation package.

Our Commitments: Icertis is committed to:
  • Icertians (employees) and their family's physical, mental and financial health and wellbeing
  • Turbocharging Icertians careers
  • Making a social and environmental impact in our communities
  • Cultivation and advancing a culture of diversity, equity, inclusion and belonging (DEIB) within our company, customers, and suppliers
  • Generous holidays including the 4th of July week off - paid
  • Free professional and leadership coaching
  • Annual personal development allowance


What we offer:
  • Robust medical (physical & mental vision and dental benefits
  • Employee assistance program (EAP)
  • Equity (RSUs) and shared ownership in the company
  • Generous 401K match
  • Flexible work environment
  • Paid maternity and paternity leave
  • Generous holiday and PTO program
  • CaaS (coaching as a service)
  • Annual personal development allowance
  • 7 Days for Humanity - 7 paid volunteer days annually
  • Global and regional DEIB steering committees, employee resource groups (ERGs)
  • Global DEIB training programs and guest speakers throughout the year


About the Team

Who we are: Icertis is the only contract intelligence platform companies trust to keep them out in front, now and in the future. Our unwavering commitment to contract intelligence is grounded in our FORTE values-Fairness, Openness, Respect, Teamwork and Execution-which guide all our interactions with employees, customers, partners, and stakeholders. Because in our mission to be the contract intelligence platform of the world, we believe how we get there is as important as the destination.

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