About The RoleThis position is designed for a product marketing professional who understands that data security is an operational challenge, not just a visibility problem. As Senior Manager, Product Marketing, you will help define the narrative for a new category. You will translate complex architectural innovations into clear business imperatives for CISOs, InfoSec teams, Data Officers, security architects, and others. You will lead key elements of go-to-market strategy, driving measurable impact across the sales pipeline and product adoption. This role requires a balance of high-level strategic positioning and technical execution, building the foundational frameworks that allow Bedrock to scale. For the right candidate, this role offers a clear path to expanded leadership scope as the function grows.
What You'll DoPositioning & Messaging- Define and refine differentiated positioning that distinguishes Bedrock from legacy scanners and next-gen DSPM vendors.
- Architect a differentiated narrative that shifts the market conversation from "visibility" to "operational resolution".
- Develop persona-based messaging that articulates how a context-first approach reduces organizational risk and lowers total cost of ownership.
Go-to-Market Leadership- Lead end-to-end GTM strategies for major platform releases, ensuring alignment across Product, Sales, and Customer Success.
- Define and monitor KPIs focused on pipeline contribution and win rate.
Sales & Partner Enablement- Transform technical advantages into high-fidelity sales assets, including value-based pitch decks, competitive frameworks, and objection-handling guides.
- Enable the field to move beyond technical features to sell the vision.
Market & Competitive Intelligence- Lead deep-dive persona research and win/loss analysis to refine Bedrock's approach to the evolving cloud and AI security landscape.
- Conduct research into market trends, buyer behavior, and the competitive landscape to inform the product roadmap and commercial strategy.
Thought Leadership & Content- Author content - whitepapers, executive presentations, webinars, technical briefs - that positions Bedrock as the definitive authority on operationalizing data security.
- Support demand generation efforts with high-impact assets that drive engagement through technical credibility and business logic.
What We're Looking For- Experience: 6-10 years in B2B SaaS product marketing, specifically within cybersecurity or data infrastructure sectors
- Strategic Acumen: Proven success leading or co-leading GTM initiatives that resulted in measurable revenue growth
- Messaging Excellence: A portfolio demonstrating the ability to simplify complex architectures into compelling, outcome-oriented value propositions
- Collaborative Mindset: Experience working as a strategic partner to Sales and Product organizations in high-growth, technical environments
- Technical Literacy: Comfort navigating the modern data stack, including cloud-native architectures and the security requirements of AI-driven enterprises
- Communication: Authoritative written and verbal skills; ability to influence both C-suite executives and technical practitioners.
CompensationThe estimated annual base salary range for this role is $170,000-$225,000 USD. In addition to base salary, this role may be eligible for equity compensation and benefits. Actual compensation will depend on experience, skills, and level assessed during the interview process.
