Position Summary

Responsible to drive all category-related business decisions for local subsidiary over the life cycle of the multiple products in the category. This includes total ownership of driving product strategy into the market including the development of Local Launch Plans and all elements of a robust go to market plan. This role will be the absolute owner for Monthly Sales Targets and Profitability of the category, which is integral to the financial health of the HE division. In this role incumbent will be a liaison between Sales, SCM, Service and Channel for all category related matters and assure appropriate communication of key information to plan and execute our business across the division. The proper level if attention is required to manage Product Management team within the respective category to meet product objectives and overall category objectives.

Role and Responsibilities

Essential Duties and Responsibilities:

Strategy

• Build Mid to Long term strategy plan (ATL, Display, Channel) for all products across category
• Build Mid to Long term strategy plan for Category and take ownership of executing strategy profitably
• Responsible for high level Master Strategy Deck for category

Promo Planning

• Prepare customer collaboration, market analysis, product research, competitive landscape snapshot, channel inventory analysis
• Build initial market plan (by model/by account) and strategic account plan
• Analyze P&L and set category budget
• Plan with Marcomm for in-store POP, advertising, sales communication, merchandising & displays
• Sales presentation and consensus meeting
• Accountable for promo approvals Communicate promo to BOC, FMR team, sales admin and service

Customer Interaction

• Represent the category, along with National Account Sales Team for partner meetings
• Meet with top 10 customers quarterly to review past promotion success, current market, competitive landscape and to plan future promotional activities and requirements
• Carry out frequent market visits to ensure proper visibility/representation of the product
• Present latest promo plan and review 3M forecast, flyer ads

HQ GBM Communication

• Conduct weekly conference call (Market / Competition / COGs /Product Planning)
• Negotiate KMDF plan and funding support discussions

New Product Launch

• Manage product life cycle planning
• Build Product Line-up Strategy
• Build Channel Distribution & Retail Strategy
• Evaluate price positioning and determine if/when appropriate changes are required
• Arrange PR / press events
• Prepare specs and messaging for printed/web/ppt/ad mats

Financial

• Provide management reporting for spend, profit, share with fluctuation analysis and commentary
• P&L Management
• Manage marketing budget and spend
• KMDF planning (ATL plans)
• Forecasting yearly plan MP
• Forecasting (CMF & 3MF) and weekly exec meeting prep
• Provide direction on customer price lists

Supply Chain Management

• Accountable for Inventory Management (month end reporting, create programs to move aging inventory, etc.)
• AP2 forecast and AP1/AP2 consensus accountability

The manager is responsible for providing daily direction to all staff by delegating and scheduling work to the assigned team, and monitors work completion and quality according to procedures and deadlines. Recruits, coaches, and manages staff performance, by providing appropriate feedback and assisting with staff development and/or improvement plans. Provide the necessary resources and tools for staff to perform their duties, and help foster a culture of openness, innovation, and support within the work environment. Ensure all direct reports successfully complete all required corporate and departmental training. Participate in the development, implementation and communication of Corporate and Departmental policies, standards and procedures, to ensure consistency across all bases of the business. Compile and report KPIs as required. Assist with the development and management of the departmental annual budget. Liaise with internal customers to understand needs and resolve problems in a timely manner. Handle project related tasks as required and participate in cross functional team activities, in special circumstances, providing expertise. Perform duties in accordance with established policies and procedures while giving primary consideration to personal safety, and the safety of co-workers and customers.

Requirements

Education:

• Bachelor's Degree in Marketing (or equivalent) from an accredited university preferred
  Knowledge:
• Strong analytical skills
• Strong proficiency in Excel, Word, PowerPoint and other MS Office applications.
• Ability to productively interact with retail partners
• The ability to plan, organize and implement marketing projects and programs
• The ability to disseminate market information and provide the best strategic business plan
• The ability to negotiate with both vendors and customers on marketing proposals and plans
• Ability to lead, motivate and educate
• Ability to speak to comfortably to crowds
• Ability to assist in long and mid-term business planning
• Ability to manage budgets and determine ROI
• Ability to work in a fast paced environment is a must
• Work with a sense of urgency
  Experience:
• 5 or more years working in a Product / Business Management role in the CE industry preferred
• Experience managing a team of product managers is preferable

Consumer Electronics background is a definite asset

Skills and Qualifications
• May lead a small team of professionals with limited control over budget spending or HR management such as recruiting or dismissal and supervises mentoring and coaching for team members
• Typically implements short-term action plans rather than developing policy, process or strategy
• Enhances or Improves methods or procedures and provides coaching to team members to ensure successful outcome
• Has deep knowledge on one job area or broad knowledge on several job areas
• Typically requires at least 8 years of related experience and a Bachelor's degree; or 6 years and a Master's degree; or a PhD with 3 years

The salary range for this role is expected to be between $124,000 to $170,000 and reflects base salary only. Actual pay will be determined based on a number of factors and may vary depending on job-related knowledge, competencies, qualifications, relevant skills and experience. This posting is for a current job vacancy.

The total rewards package for a Regular Full-Time employee may include a variable incentive, savings matching (RRSP/TFSA/NRSP), extended health and dental benefits with spending accounts, wellness and well-being benefits, development opportunities, and other employee perks.