TheSenior Manager, Global Marketing BatteriesBrands & Communications is responsible for leadingEnergizer,EVEREADY, RAYOVAC and Varta batterybrands, communications,andcreative strategies as well asexecutionstodeliverobjectives, equity, sales and profit goalsare achieved. The role is responsible for stewarding brands,craftingcommunicationstrategies,shaping media strategies, anddevelopingglobal creative content toachieve performance objectivesby connecting with consumers.

• Demonstrate an on-going understanding of batteries business via analysis through key tools. Understand competitive intelligence and changing marketplace dynamics for input into global strategies

• Lead strategiesfor all brand positioningsand consumer targetsand how to translate into sales results

• Leadglobalcreativestrategies and development -manage entire production process including research, development, reviews, production, editing, agency feedback and asset delivery

• Shape and drive the social/digitalstrategy and execution to drive engagement

• Partner with the Media Team to develop media briefs, ensure aligned upon media plans meet brand and creative objectives, develop strategic creative rotation recommendations, and execute media trafficking

• Drive development and deployment of the Marketing Cycle plan for battery branded communications. The primary components for which this role is accountable include:

• • Set the overall communications strategy aligned with the brands92 strategies based on the company, consumer, competitive and marketplace dynamics

• • Lead development and execution of the 3-year communications cycle plan serving as the primary liaison to creative agencies including briefing, reviews, feedback and compliance with SOW.

• • Lead development of creative and messaging strategies, objectives and tactics.

• Lead strategic analysis and research plans for Brand Health, Consumer Perceptions in conjunction with Consumer Insights Team to measure and track both creative and brand performance. Partner to gain additional insights into consumers, brands, competition, etc.

• Lead and drive collaboration to deliver annual global marketing plans that support Brands and Communications initiatives / key projectsincludeconsumer rationale, supporting area assets, marketing guidelines, creative assets, and more as outlined in the asset grid

• Partner with broader Batteries Category team on critical initiatives, strategies and support

• Develop and deliver engaging presentations as part of global deployment process

• Facilitate communication between Global andActivationMarketing by developing strong relationships withActivationLeaders and others through regular contact, securing appropriate feedback on cycle plans, asset grid, acting as a brand steward forActivation-ledcreative when related to ad hoc creative request.

• Provide guidanceto other team members who participate in communications and brand efforts as appropriate

• Perform additional duties as assigned

Key Deliverables

• Globalcommunications and brands92strategiesin support of theBatteriesmarketing cycle plan(3-yearview)

• Globalcommunications strategies, annual creative, marketing guidelines, and more noted in asset gridin support of Batteries annual marketing plan (1 year view)

• Deliver social media strategy and plan to advance the brand

• DefinedBatteriesconsumer targetsand clear outline of how it impacts actions

• Creative and messaging strategiesfor thebrands

• Global creative assets, NA creative assets

• Metrics for brand equity and creative assets and reporting/analysis to track performance

• 4-Year College degree with an emphasis on Business Administration or Marketing
• Ability to influence senior management and support functions Globally
• Demonstrated competencies in collaboration, team leadership and achieving results in alignment with stated company and business segment strategy

Actual base salary offered to a candidate may vary based upon factors including, but not limited to, relevant experience, time in role, base salary of internal peers, prior performance, business sector, and geographic location.

Energizer strives to create a supportive work environment centered around colleagues92 professional and personal well-being. Our total rewards package provides comprehensive benefits to attract, retain, and protect our colleagues 91 including health and welfare insurance, parental leave, paid time off, and retirement savings plans.