Job Description:- Temporary assignment starting ASAP for 6 months.
The Senior Manager of Marketing Strategy is trusted to independently drive projects requiring both strategic and operational expertise. Success in this role requires sound judgment on complex or ambiguous initiatives, comfort navigating data and measurement challenges across all phases of marketing planning and activation, and the ability to communicate and collaborate effectively across teams and client stakeholders. The ability to solve client problems, understand how media, marketing performance, and customer behavior work together, and know how marketing channels and data inform one another is essential to success in this role. You will identify performance gaps and growth opportunities, translate them into measurement-backed recommendations, and develop plans that grow client relationships.
Responsibilities
- Lead the development of strategic omni-channel marketing plans that connect media performance, channel mix, and business outcomes
- Be a subject matter expert and translate new technology and market trends into new marketing ideas for clients
- Monitor current marketing trends, new technology solutions, and competitive strategies, and translate them into new marketing ideas for clients
- Develop trusted, long-term relationships with client contacts and stakeholders, becoming embedded in the client's business
- Maintain strong cross-functional alignment, ensuring clarity, communication, and smooth coordination with operations, media, and other marketing teams
- Ensure meaningful client value is delivered through a mix of best-practice solutions and original thinking
- Collaborate with team leadership (account management, operations, analytics) and partner agencies/teams to turn ideas into executable plans.
- Diagnose business and performance trends, and use influential communication with senior stakeholders to demonstrate impact of strategy and marketing investment
- Manage budget with discipline and reallocate resources to optimize long-term performance
- Support and strengthen the team's marketing strategy skills
- Prepare and deliver executive-level presentations for internal and external audiences
Experience
- Bachelor's degree required
- 6+ years' experience in marketing strategy, media, consulting, business enablement, or a related field.
- 3+ years working in an agency or consulting firm.
- Retail and/or automotive industry experience preferred
- Experience leading end-to-end marketing strategy in a complex, multi-account business
- Experience leading and developing high-performing team members
- Hands-on skills using data and research to guide decisions
- Proficiency in Excel (can maintain complex spreadsheets), Power BI dashboard interpretation, and research tools.
- Experience translating data analysis into relevant marketing recommendations
Skills
- Clear, proactive communicator, even in complex and ambiguous business situations
- Curious, execution-focused, and comfortable in environments where priorities and timelines may shift
- Strategic problem solver who balances a bias for action with forward planning, anticipating business needs and making adjustments as needed
- Ability to manage complexity while collaborating across teams
- Ability to understand success measures and develop learning opportunities
- Ability to translate business goals into actionable marketing plans, prioritize across competing needs, and adjust based on performance
- Data-driven, insight-oriented thinker able to translate analytics into compelling plans that influence stakeholders
- Comfort and experience working within a matrixed organization in roles with a wide degree of latitude, including lean-resource environments
The hourly pay range for this position is $95.00 - $105.42. The hourly pay rate for the successful candidate is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law. Temporary employees are eligible for paid holidays in accordance with dentsu policy, as well as safe and sick time. This position is not eligible for any other benefits or other compensation.
Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For more information regarding dentsu benefits, please visit www.dentsubenefitsplus.com.
To begin the application process, please click on the "Apply" button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.
At dentsu, we believe great work happens when we're connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office.
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Location:USA - Remote - Colorado
Brand:Merkle
Time Type:Full time
Contract Type:Temporary
