Senior Living Sales Counselor

Stoneridge Creek

$82K — $150K *
Healthcare
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Proven Sales Success with a track record of exceeding targets.
  • Relationship-Driven Approach with high emotional intelligence.
  • Self-Motivation and Independence to manage sales processes effectively.
  • Strong Communication Skills for engaging with prospects.
  • Tech-Savvy with experience using CRM systems and Microsoft Office.
  • At least five years in a high-touch sales role; senior living experience is a plus.

Responsibilities

  • Manage the full sales process from inquiry to move-in.
  • Engage prospective residents through phone, email, and tours.
  • Provide personalized guidance on living options and services.
  • Collaborate with marketing and move-in teams for a seamless transition.
  • Participate in marketing events to attract new leads.
  • Achieve sales goals and meet customer contact metrics.
  • Document interactions in CRM for efficient follow-up.

Benefits

  • Flexible working hours to promote work-life balance.
  • Opportunities for professional development and training.
  • Supportive team culture fostering collaboration.
  • Access to resources for personal and professional growth.
Full Job Description
Sales Counselor - Premier Retirement Living Community

As a Sales Counselor (internally called Residency Counselor), you'll manage the sales process from initial inquiry to move-in. You'll have the unique advantage of working with qualified inbound leads, making it easier for you to focus on building meaningful relationships and sales momentum. Your responsibilities will include:
  • Managing the full sales process from first inquiry to deposit and move-in.
  • Engaging prospective residents via phone, email, and in-person tours to build lasting relationships and facilitate the decision-making process.
  • Offering personalized guidance to prospects and their families on available living options, services, and the care levels offered at the Community.
  • Collaborating with marketing and move-in teams to ensure a seamless transition from lead to resident.
  • Actively participating in marketing events and contributing to the development of strategies to attract new leads.
  • Achieving sales goals and meeting customer contact metrics set by the Marketing Director.
  • Documenting all interactions in our CRM to ensure efficient follow-up and organization.

What We're Looking For:
  • Proven Sales Success: A history of consistently exceeding sales targets and building strong client relationships.
  • Relationship-Driven Approach: High emotional intelligence is essential. You'll need to navigate sensitive, emotional decisions with care and empathy, ensuring clients feel supported and confident during what can be a vulnerable time.
  • Self-Motivation and Independence: Thrives in a role where you manage your own sales process with discipline and a proactive attitude.
  • Strong Communication Skills: Clear, persuasive communication with both individuals and groups.
  • Tech-Savvy: Comfortable utilizing a CRM system to manage and track sales activity (Salesforce) and Microsoft Office (Word, Excel, Outlook)
  • Sales Experience (Senior Living Not Required): At least five years in a high-touch, relationship-driven sales role. Senior living experience is a plus, but not necessary.

Ready to Join Our Winning Team?
If you're a seasoned sales professional who's passionate about making a difference and thriving in a results-driven environment, apply today and become a key player in our community's success.

. #ZR

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