What You'll Do As Senior Industrial Designer, you'll own the design process from concept to commercialization. Reporting to the Senior Director of Product, you'll contribute to shaping WAYB's long-term product design vision while leading the hands-on design and execution of new product briefs. From sketches to prototypes, materials sourcing, and final production, you'll work alongside developers and design engineers to deliver high quality, innovative products that minimize environmental impact.
This is a rare opportunity to be a part of a small, nimble innovation lab in Salt Lake City, where you can positively impact culture, brand direction, and design language of WAYB's future success.
Duties include, but are not limited to:
- In coordination with Senior Director of Product, lead industrial design efforts from early concept through commercialization
- Independently own significant portions of the design process to align on product vision, design direction and key decisions for WAYB and WAYB controlled brands
- Drive creative problem solving, balancing innovative, visionary ideas with manufacturable, quality, cost-effective, timely solutions
- Provide clear, confident decision making at every stage of design, with strong grasp of how to balance aesthetics, features, cost, sustainability, and performance
- Interpret and implement product briefs
- Analyze user insights, market trends, competitor landscape to identify new product opportunities
- Collaborate closely with engineers, developers, and suppliers to integrate hardgoods and softgoods into high-performing designs
- Present new product design theory, points of differentiation, and update to fit, features, and aesthetic during cross-functional phase gate reviews
- Ensure product designs comply with any new and current federal, state, and third party certification regulation requirements
- Design products and select materials with a focus on sustainability, performance, and quality, ensuring alignment with WAYB's sustainability initiatives
- Create tech pack drawings for new product development handoff
- Mentor and manage a small team of designers, providing creative direction, coaching, and performance feedback
- Own detailed design development and execution across multiple product lines, creating leverage for product leadership
- Drive sketching, CAD development, prototyping, CMF exploration, refinement, sample evaluation, and production-ready design documentation
- Serve as a creative force with a positive influence over the future expansion of the WAYB innovation team culture, physical space and professional influence
- Support and actively participate in company and employee initiatives that reinforce and further establish the company's commitment to people and planet
Who You Are- Committed to creative collaboration, clear communication of ideas, and short term implementation of long term brand strategies
- Design leader, strategic thinker and hands-on maker
- Passionate about sustainable design, innovation, and new product ideation
- Comfortable working with both hardgoods and softgoods design, with experience ranging from textile knowledge and patterning to molded or machined part design and 3D CAD modeling
- You care about ideas and have the patience, fortitude and vision to see them through
What You'll Need- Bachelor's degree required
- U.S. citizenship or authorization to work in the U.S. without sponsorship required
- 7 or more years experience in product design, with additional experience in project management, development, or sourcing
- Background check (required, due to user testing with families)
- Willingness to work varied hours to comply with international time zones
- Willingness to travel both domestically and internationally (approximately 10-20% of the time)
- Experience working and communicating across international teams
- Located in, or willing to relocate to, the Salt Lake City, Utah area
Where We Are This is a full-time hybrid position in our Utah office. This role may require some travel from time to time to effectively carry out the duties and responsibilities of the role.