Laundry Service

Senior Director, Experience / Creator Events

Laundry Service$135K — $160K *
Media
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree required
  • 8+ years of agency experience, particularly in experiential, sports, entertainment, or culture
  • Proven ability to grow and manage client accounts
  • Experience scaling teams with strong mentorship skills
  • Deep understanding of experiential marketing and creator-led activations
  • Ability to navigate and manage diverse budgets, from $100K to multi-million dollar projects
  • Exceptional communication skills, both written and verbal
  • Highly organized and capable of handling fast-paced settings

Responsibilities

  • Lead and grow a client services team starting with one direct report
  • Mentor and develop talent, fostering a collaborative culture
  • Drive strategic thinking to develop integrated experiential solutions
  • Ensure quality oversight on multiple accounts and projects
  • Build strong client relationships and identify new business opportunities
  • Collaborate with various departments to deliver culturally relevant programs
  • Manage project budgets and draft agency fees while meeting financial targets
  • Provide strong leadership in client discussions and decision-making
  • Advocate for process improvements and team efficiencies
  • Serve as a subject matter expert on experiential integration into campaigns

Benefits

  • Collaborative and high-performance company culture
  • Opportunity for career growth and scale within the team
  • Exposure to high-profile experiential projects and brand collaborations
  • Chance to work with diverse teams across strategy, creative, and more
  • Environment that encourages innovation and creativity in marketing solutions
  • Focus on nurturing strong client relationships and business development
Full Job Description
Job Overview:

The Senior Director, Client Services is a pivotal leadership role on Wasserman's Experiential Team, responsible for overseeing the successful delivery of agency projects from brief through execution while simultaneously helping to build and grow the business. This individual will act as a trusted advisor to clients, providing both strategic direction and hands-on oversight, while shaping the future of the team.

In this role, the Senior Director will initially manage one direct report, with the expectation and opportunity to grow the team as the business expands. They must be entrepreneurial, nimble, and eager to build something from the ground up while balancing client service excellence with business development and retention in mind.

Ideal candidates will not only have a knack for experiential execution, but also understand how experiential fits into broader integrated campaigns. They should have the ability to deliver high quality work across a wide range of budgets, from larger multi-million dollar activations to small $100K programs with limited resources. A passion for and previous experience with creator driven activations, music talent experiences, and cultural moments is essential. The Senior Director must be a go getter, proactive in identifying opportunities, and ready to navigate the complexities of a large agency environment while driving growth and innovation.

What You'll Do:
  • Lead and grow a client services team, starting with 1 direct report and scaling up as business demands
  • Mentor and develop talent across levels, building career paths and fostering a collaborative, high performance culture
  • Drive strategic and innovative thinking, developing integrated experiential solutions that align with larger campaign objectives
  • Maintain oversight of multiple accounts and projects, ensuring quality, consistency, and flawless delivery
  • Build and nurture strong client relationships, focusing on both retention and identifying new business opportunities
  • Partner across Wasserman departments (strategy, creative, influencer, hospitality, etc.) to deliver integrated, culturally relevant programs
  • Manage project budgets ranging from $100K to $4M+, draft agency fees, and ensure financial targets are consistently met
  • Provide strong leadership in client conversations, navigating challenges and making quick, sound decisions in real time
  • Champion process improvements and team efficiencies while maintaining focus on white glove client service
  • Act as a subject matter expert on experiential and its integration into larger brand campaigns

What We're Looking For:
  • Minimum of a Bachelor's Degree
  • 8+ years of relevant agency experience in experiential, sports, entertainment, or culture
  • Proven track record managing and growing client accounts, delivering large scale integrated projects from concept through execution
  • Demonstrated ability to build and scale teams, with strong mentorship and leadership skills
  • Deep understanding of the experiential landscape, with a passion for creator led activations and music talent experiences
  • Previous experience working with integrated internal and external agency teams
  • Ability to deliver strong results across budgets both large scale and small scale, including $100K programs with limited resources
  • Exceptional written and verbal communication skills
  • Highly organized, detail oriented, and capable of navigating fast paced environments
  • Solution oriented mindset with ability to manage client challenges and complex scenarios
  • Entrepreneurial drive with eagerness to build business from the ground up and contribute to agency growth
  • Strong financial acumen and experience managing budgets across a wide range of scales
  • Comfortable working within a large agency ecosystem, proactively collaborating across functions
  • Ambitious, adaptable, and committed to pushing the boundaries of experiential marketing


Base salary range: $135k-$160k, plus bonus potential if applicable for role.
Actual base salary is dependent on several factors including but not limited to; market dynamics, location and region, experience, specialized skills/training (education), level of responsibility, budgetary considerations, tenure at the company (for current employees), etc. The salary range listed is just one component of the total compensation package for employees. Compensation decisions are dependent on circumstances of each role.

About Laundry Service

Laundry Service is a full-service marketing agency specializing in creative, strategy, production, and media. The company was founded in 2014 and is headquartered in Los Angeles, California. Laundry Service has worked with a variety of clients, including Amazon, Nike, and Beats by Dre. The company has been recognized for its work, winning several awards, including a Cannes Lion and a Webby Award. In 2018, Laundry Service was acquired by Wasserman, a global sports and entertainment agency.
Learn more about Laundry Service
Size
200 employees
Industry
Founded
2014

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