Instructure

Senior Customer Success Manager, K12

Instructure$100K — $120K *
US-AnywhereRemote in United States
Education, Government & Non-Profit
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree or 4+ years account management experience.
  • Proven track record in achieving customer goals collaboratively.
  • Experience in renewal retention and pipeline generation against a quota.
  • Exceptional communication skills, including presentation experience to executives.
  • Ability to navigate complex multi-stakeholder relationships.
  • Customer-facing background in the software industry.
  • Familiarity with CRM and customer success platforms like Gainsight, Salesforce, Gong.

Responsibilities

  • Own account plans for 30-35 K12 customers, anticipating risks and ensuring outcomes.
  • Lead multi-stakeholder account efforts, influencing alignment across departments.
  • Create executive-ready narratives for business reviews and anticipate objections.
  • Build trusted relationships and expand access within accounts.
  • Turn customer value into advocacy through various engagement methods.
  • Refine processes for improved customer and team experiences.
  • Connect product features to customer outcomes, advising on adoption paths.

Benefits

  • Competitive compensation with employee ownership program participation.
  • Flexible work culture with remote, hybrid, and in-office options.
  • Generous time-off policy, including special recharge periods.
  • Comprehensive wellness and mental health support programs.
  • Access to learning and development resources including tuition reimbursement.
  • Provision of necessary technology and tools for optimal performance.
  • Employee recognition program to celebrate contributions.
Full Job Description
We're looking for an experienced Sr. Customer Success Manager to drive retention and growth of our customers through targeted customer engagements, deep relationship building, and expanding our scope of influence across a district or account.

As a Sr. Customer Success Manager you will own a book of business of approximately 30-35 K12 accounts, representing about $3 million in annual recurring revenue. You'll manage complex, multi-stakeholder customer relationships from the district level up through the superintendent's office, and you'll take the lead on retention, expansion, and market growth across your territory.

This role goes beyond managing individual accounts. You'll drive cross-functional alignment across Sales, Renewals, Product, and Support, lead executive-level conversations, and mentor other customer success managers as you help build a stronger team.
What you'll do:
  • Own territory and account plans for your book of K12 customers, anticipating risk early and driving internal alignment to keep outcomes on track.
  • Lead complex, multi-stakeholder account motions, balancing competing priorities and influencing alignment across Sales, Renewals, Product, and Support.
  • Build executive-ready narratives for QBRs and EBRs, align stakeholders, anticipate objections, and secure commitments that move accounts forward.
  • Develop multi-threaded relationships that earn trusted-advisor status, and expand executive access within your accounts.
  • Convert customer value into advocacy through references, case studies, and EBR stories, while managing political risk within the account.
  • Partner cross-functionally to refine handoffs and lifecycle processes, and lead process improvements that reduce friction for customers and internal teams alike.
  • Connect product capabilities to customer outcomes, advise on adoption paths, and flag integration needs and risks before they become problems.
  • Own renewal strategy and forecast accuracy for your book of business; run risk reviews and tie value to business outcomes to protect retention.
  • Track account health, pipeline, and customer engagement in Gainsight, Salesforce, and Gong.
  • Build account-level expansion plans, quantify ROI, and advance opportunities with Sales to close.
  • Mentor other customer success managers, model best practices, and contribute to onboarding and enablement across the team.
  • Take on stretch projects that support your customers and the broader customer success team.
  • Act as the voice of the customer, sharing insights and challenges with Instructure's product and strategy teams.

What you'll need to know/have:
  • A bachelor's degree, or four or more years of account management experience.
  • A proven track record of understanding customer goals and partnering with customers to achieve them.
  • Experience managing renewal retention, pipeline generation, and non-recurring revenue against a quota.
  • Exceptional written and verbal communication skills, including experience presenting to executives.
  • Experience leading complex, multi-stakeholder relationships and navigating organizational change.
  • The ability to set clear expectations and manage issues through to completion.
  • The ability to multitask and reprioritize as circumstances change.
  • A customer-facing background in the software industry.
  • Experience with CRM and customer success platforms such as Gainsight, Salesforce, or Gong is a plus.
  • A strong team mentality and a track record of mentoring or coaching peers.
  • Strong problem-solving skills and a bias toward finding solutions.

Get in on all the awesome at Instructure!

We offer competitive, meaningful benefits in every country where we operate. While they vary by location, here's a general idea of what you can expect:
  • Competitive compensation, plus all full-time employees participate in our ownership program - because everyone should have a stake in our success.
  • Flexible work culture. Our remote, hybrid and in-office collaboration spaces vary by role, team and location.
  • Generous time off, including local holidays and our annual "Dim the Lights" period in late December, when teams are encouraged to step back and recharge based on departmental needs.
  • Comprehensive wellness programs and mental health support
  • Learning and development resources, including professional development tools and tuition reimbursement, to support your growth
  • The technology and tools you need to do your best work
  • Motivosity employee recognition program
  • A culture rooted in inclusivity, support, and meaningful connection

About Instructure

Instructure is a software company that provides cloud-based learning management systems for educational institutions and corporations. The company was founded in 2008 and is based in Salt Lake City, Utah. Instructure's flagship product, Canvas, is used by over 3,000 universities, school districts, and institutions around the world. Instructure also offers a range of other products, including Bridge, a corporate learning and engagement platform, and Arc, a video platform for learning. Instructure went public in 2015 and is traded on the New York Stock Exchange under the ticker symbol INST.
Learn more about Instructure
Size
1,283 employees
Market Cap
$3.3 billion
Industry
Founded
2008
NASDAQ

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