Gusto

Senior Art Director/Designer

Gusto • $80K — $95K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of professional design experience in branding, advertising, marketing, or a creative agency
  • Strong portfolio showcasing conceptual thinking and polished execution across various media
  • Proven ability to generate original creative concepts
  • Excellent command of typography, layout, and visual systems
  • Advanced proficiency in Adobe Creative Cloud and Figma
  • Strong understanding of digital and print production requirements
  • Ability to manage multiple assignments and meet tight deadlines

Responsibilities

  • Develop original creative concepts that align with client objectives and brand strategies
  • Lead design and execution across branding, campaigns, and various media formats
  • Take ownership of projects from initial concept to final delivery
  • Translate brand strategy into visually compelling designs
  • Collaborate with diverse teams to enhance creative output
  • Present design concepts clearly, explaining strategic rationale
  • Provide guidance to junior designers and manage project lifecycle effectively

Benefits

  • Full-time, in-person role in San Antonio, Texas
  • Opportunity to collaborate with diverse creative teams
  • Work on a range of design projects across multiple channels
  • Support for career growth and mentorship opportunities
  • Unique environment fostering original thinking and creativity
Full Job Description
The Senior rt irector/esigner evelops originl cretive concepts n trnsltes strtegy into polishe visl work cross brning, cmpigns, igitl, socil, print, n environmentl esign. This role owns ssignments from concept throgh finl proction while collborting cross tems n spporting the growth of jnior esigners.
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Prllel is brn gency helping orgniztions bil stronger brns throgh strtegy, ientity esign, igitl experiences, n mrketing. We're looking for Senior rt irector/esigner

to evelop compelling cretive concepts n bring them to life throgh polishe, strtegiclly grone esign cross brns, cmpigns, n chnnels.

This is fll-time, in-person role bse in Sn ntonio, Texs.

The Senior rt irector/esigner plys n importnt role in shping cretive ies from the erliest stges of concept evelopment throgh finl proction. This person oesn't simply execte n estblishe irection-they think conceptlly, explore originl ies, n trnslte strtegy n client objectives into cretive soltions tht re thoghtfl, memorble, n effective.

Yo'll collborte with cretive les, strtegists, copywriters, ccont tems, n other esigners to evelop concepts n execte work cross brn ientity, cmpigns, igitl, socil, print, environmentl, n presenttion esign. Yo'll tke ownership of ssignments from concept throgh elivery, present n explin yor thinking, respon thoghtflly to feebck, n ensre every finl sset meets high stnr of cretive n technicl qlity.

Sccess in this role comes ntrlly to someone who is crios, conceptlly strong, n geninely excite by the process of trning strtegic chllenge into compelling cretive ie. If yo bring originl thinking, strong esign jgment, exceptionl crft, n the bility to move confiently between big-pictre concepts n meticlos exection, we' love to her from yo.

Wht Yo'll o
  • evelop originl cretive concepts in response to client objectives, brn strtegies, cmpign nees, n cretive briefs
  • Explore mltiple visl irections n trnslte bstrct ies into cler, compelling cretive soltions
  • Le the esign n exection of work cross brn ientity, cmpigns, igitl, socil, print, environmentl, n presenttion mterils
  • Tke ownership of cretive ssignments from initil concepting n explortion throgh refinement, proction, n finl elivery
  • Trnslte brn strtegy, cretive irection, n client gols into istinctive, strtegiclly ligne visl work
  • Bil thoghtfl visl systems, lyots, templtes, n esign elements tht mintin consistency cross chnnels
  • Collborte with cretive les, strtegists, copywriters, ccont tems, evelopers, n proction prtners throghot the cretive process
  • Present concepts n esign recommentions clerly, rticlting the strtegic n cretive rtionle behin the work
  • Prticipte in internl n client reviews, incorporting feebck while protecting the strength n integrity of the cretive ie
  • Blnce conceptl mbition with prcticl consiertions sch s scope, timeline, ience, meim, n proction reqirements
  • Prepre ccrte, proction-rey files for igitl n print pplictions
  • Review finl work for qlity, ccrcy, brn consistency, n proction reiness before hnoff
  • Mnge file orgniztion, versioning, n spporting ssets throghot the project lifecycle
  • evelop resble templtes n esign systems tht improve consistency, efficiency, n sclbility
  • Mnge mltiple ssignments n elines while mintining strong ttention to etil n cretive qlity
  • Commnicte proctively bot progress, timelines, qestions, recommentions, n potentil chllenges
  • Provie thoghtfl feebback, gince, n spport to jnior esigners when pproprite
  • Contribte ies tht elevte the gency's cretive otpt, stnrs, n wys of working


  • Wht We're Looking For
  • 5+ yers of professionl esign experience, preferbly within brning, vertising, mrketing, or cretive gency
  • Portfolio emonstrting strong conceptl thinking n polishe exection cross brn, cmpign, igitl, n print work
  • Proven bility to generte originl cretive concepts-not only execte estblishe visl irections
  • Strong nerstning of how strtegy, ience, messge, n meim inform cretive ecisions
  • Excellent commn of typogrphy, lyot, color, composition, visl hierrchy, n brn systems
  • vnce proficiency in obe Cretive Clo n Figm
  • Strong nerstning of igitl n print proction reqirements
  • bility to present cretive ies clerly n explin the rtionle behin esign ecisions
  • bility to receive, interpret, n pply feebck while mintining thoghtfl cretive jgment
  • Strong orgniztionl n time-mngement skills with exceptionl ttention to etil
  • bility to mnge mltiple ssignments n shifting priorities in fst-pce gency environment
  • Collbortive, crios, proctive, n soltion-oriente pproch to cretive work
  • Consistent ownership n follow-throgh from concept throgh finl elivery


  • Nice to Hve
  • Experience eveloping brn ientities, cmpign concepts, n integrte visl systems
  • Experience working closely with copywriters to evelop cohesive verbl n visl concepts
  • Experience esigning for environmentl, experientil, motion, or interctive pplictions
  • Fmilirity with front-en esign principles n collborting with evelopers or igitl tems
  • Experience presenting cretive work irectly to clients
  • Experience mentoring or proviing cretive gince to jnior esigners
  • Bchelor's egree in Grphic esign, Visl Commniction, or relte fiel, or eqivlent professionl experience, preferre


  • About Gusto

    Gusto is a cloud-based human resources software platform that provides payroll, benefits, and HR management services to small businesses. The company was founded in 2011 and is headquartered in San Francisco, California. Gusto's platform automates many of the administrative tasks associated with HR, such as payroll processing, tax filings, and benefits administration. The company also offers a range of HR services, including compliance support, employee onboarding, and time tracking. Gusto is committed to helping small businesses succeed by providing them with the tools and resources they need to manage their HR operations more efficiently.
    Learn more about Gusto
    Size
    1,000 employees
    Industry
    Founded
    2012

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