Job Title: Search Engine Marketing (SEM) Analyst
Salary: $81,200.00 per year
Location: Needham, MA
Job DutiesBe an active member of an industry leading cross-disciplinary team of engineers, data scientists and analysts operating one of the world's largest paid search programs. Participate in large multinational marketing campaigns. Identify scalable SEM growth opportunities. Analyze marketing data to identify actionable insights. Work collaboratively with data scientists and engineers to improve tools and processes. Improve and optimize landing pages to optimize performance. Stay abreast of the latest developments in SEM. Design, execute, analyze, and scale testing outcomes. Telecommuting permitted 100%.
Job RequirementsEmployer will accept a Master's degree in Marketing, Business, Computer Science, Information Technology, Economics, or related field (or foreign equivalent) and two (2) years of experience in the job offered or in a SEM Analyst-related occupation.
Position requires demonstrable experience in the following:
- Working as an SEM Analyst for large, complex e-commerce data driven sites.
- Utilizing Search Engine Marketing platforms, including Google AdWords and Bing Ads.
- Analyzing large amounts of data and producing actionable insight.
- Working on SEM across multiple international markets and running and interpreting creative and bidding tests, including A/B tests.
- Demonstrated expertise with Excel or Google sheets including utilizing pivot tables to conduct data analysis and dashboard platforms for performance reporting.
Foreign Language, Licenses, and CertificationsNot applicable.
Contact InstructionsTo apply, please email resume to
[email protected] referencing job code 10173.1023.5.