Salesperson - Massey Cadillac of Orlando (North)

Sonic Automotive

$75K — $125K *
Manufacturing & Automotive
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 2+ years of dealership automotive sales experience required.
  • Experience with Cadillac or highline brands preferred.
  • Excellent communication and customer service skills essential.
  • Success in a commission-based sales environment necessary.
  • Proven history of meeting or exceeding sales goals.
  • Ability to build long-lasting customer relationships required.
  • Bilingual candidates are a plus.

Responsibilities

  • Greet and understand customers' needs to recommend suitable vehicles.
  • Conduct test drives to demonstrate vehicle features and performance.
  • Stay informed on vehicle models to provide accurate information.
  • Guide customers through the vehicle selection and sales process.
  • Negotiate and finalize sales agreements transparently and professionally.
  • Follow up post-sale to ensure customer satisfaction and resolve concerns.
  • Collaborate across teams to ensure a seamless customer experience.

Benefits

  • Full-time position with a structured schedule, with Sundays off.
  • Opportunity for commission-based earnings with a draw structure.
  • Participate in sales training sessions to refine skills.
  • Potential for repeat business and referrals through relationship-building.
Full Job Description
Job Description

Summary:

As an Automotive Sales Associate, you will play a key role in assisting customers with their vehicle purchase, providing information about available models, and ensuring a positive buying experience. Your enthusiasm for automobiles and excellent communication skills will contribute to the success of our sales department.

Duties and Responsibilities:
  • Greet and assist customers in a friendly and professional manner to understand customers' needs and preferences to recommend suitable vehicles.
  • Conduct test drives to showcase features and performance.
  • Stay up-to-date on the features, specifications, and pricing of all available vehicle models to provide accurate and detailed information about vehicles to customers.
  • Guide customers through the sales process, including vehicle selection, financing options, and trade-ins.
  • Negotiate and finalize sales agreements in a transparent and customer-friendly manner.
  • Follow up with customers after the sale to ensure satisfaction and address any concerns.
  • Build and maintain positive relationships with customers for potential repeat business and referrals.
  • Collaborate with other sales team members and departments to ensure a seamless customer experience.
  • Participate in sales meetings and training sessions to enhance product knowledge and sales skills.
  • Work towards achieving individual and team sales targets.
  • Utilize effective sales techniques to maximize sales opportunities.


Qualifications

Preferred:
  • At least 2+ years of automotive sales dealership sales experience.
  • Cadillac or highline brand experience.
  • Excellent communication and customer service skills.
  • Ability to sell a minimum quota according to dealership standards.
  • Minimum 2 years of success in commission-based sales within a client-focused, consultative environment.
  • Proven track record of consistently meeting or exceeding sales goals in a competitive market.
  • Strong ability to build lasting client relationships through professionalism and personalized service.
  • Skilled in consultative sales techniques, including needs assessment, tailored presentations, objection handling, and closing strategies.
  • Excellent communication, negotiation, and interpersonal skills with a polished, professional presence.
  • Bilingual a plus.

Required:
  • All applicants must be authorized to work in the USA.
  • Valid driver's license and good driving record.
  • All applicants must be able to demonstrate ability to pass pre-employment testing to include background checks, MVR, drug test, credit report, and valid driver's license.


Additional Information

Compensation:
  • $75,000 to $125,000 +
  • Draw plus commission
  • Meeting and exceeding sales and company goals

Schedule:
  • Full-time
  • Monday through Saturday availability
  • Sundays off

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