Salesforce Lead Developer - Data Cloud & Marketing Cloud

Danta Technologies

$110K — $130K *
Information Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in computer science or related technical field, or equivalent experience
  • 2+ years of experience in Salesforce Data Cloud and Marketing Cloud
  • Strong background in cloud platforms, especially Microsoft Azure
  • Proficient in data modeling and customer data architecture
  • Experience in audience segmentation and campaign management

Responsibilities

  • Design, implement, and maintain Salesforce Data Cloud architecture
  • Build and manage data ingestion pipelines from various enterprise systems
  • Configure data streams, models, and governance solutions
  • Implement unified customer profiles and customer 360 capabilities
  • Develop audience segmentation strategies for personalized experiences
  • Monitor and optimize Data Cloud performance and data quality
  • Integrate Marketing Cloud with Data Cloud and CRM systems

Benefits

  • Competitive pay structure
  • Option for healthcare insurance including Dental, Medical, and Vision
  • Paid time off for major holidays
  • Sick leave as per state law
Full Job Description
Employment Eligibility Statement:
Due to specific project and client requirements, this position is open to U.S. Citizens and U.S. Lawful Permanent Residents (Green Card holders). Sponsorship is not available at this time.

Summary:
We are looking for a hands-on Salesforce Lead Developer with strong experience in Salesforce Data Cloud and Marketing Cloud.

Responsibilities:
  • Design, implement, and maintain Salesforce Data Cloud architecture and customer data models.
  • Build and manage data ingestion pipelines from multiple enterprise systems, including CRM, claims, enrollment, web, mobile, and third-party data sources.
  • Configure Data Streams, Data Model Objects (DMOs), Data Lake Objects (DLOs), Calculated Insights, and Identity Resolution rules.
  • Implement unified customer profiles and customer 360 capabilities across enterprise systems.
  • Develop audience segmentation strategies and activation frameworks for personalized customer experiences.
  • Configure consent management and customer data governance solutions.
  • Monitor and optimize Data Cloud performance, scalability, and data quality.
  • Design and implement Marketing Cloud solutions including Journey Builder, Email Studio, Automation Studio, Mobile Studio, and Audience Builder.
  • Develop personalized customer engagement campaigns using Data Cloud audiences.
  • Configure and maintain automated customer journeys and real-time activation use cases.
  • Integrate Marketing Cloud with Salesforce Data Cloud, CRM systems, and external platforms.
  • Support campaign analytics, customer engagement reporting, and attribution models.

Skills/Experience/Minimum Qualifications:
  • 2+ w/Bachelors degree
  • BS in computer science or equivalent technical field or equivalent work experience.
  • Experience with developing, configuring and deploying applications on Microsoft Azure or any other cloud platform.


Benefits: Danta offers a compensation package to all W2 employees that are competitive in the industry. It consists of competitive pay, the option to elect healthcare insurance (Dental, Medical, Vision), Major holidays and Paid sick leave as per state law.

The rate/ Salary range is dependent on numerous factors including Qualification, Experience and Location.

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