New Era Cap

Sales Representative I (OEM)

New Era Cap$75K — $110K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in business-related field preferred (experience may substitute)
  • 2-4 years in sales/account management or similar role
  • Strong negotiation and collaboration skills with decision makers
  • Experience in Sport Licensed or Branded Sporting Goods market preferred
  • Knowledge of headwear marketplace is a plus

Responsibilities

  • Understand and apply New Era's strategic vision to drive profitable growth
  • Lead execution of OEM and Corporate Partnerships business objectives
  • Identify and pursue new business opportunities to expand customer base
  • Collaborate with internal teams to implement aligned sales strategies
  • Develop and enhance relationships with key OEM partners
  • Create impactful product plans and sales presentations
  • Analyze business data to optimize product line placements

Benefits

  • Casual work environment that encourages individuality
  • Competitive compensation package and generous PTO policy
  • World-class benefits promoting health and financial stability
  • Paid parking and exclusive discounts on apparel and headwear
  • Professional development opportunities on-site
Full Job Description
The Sales Representative I is responsible for maximizing Original Equipment Manufacturer (OEM) sales for their assigned customers through effective collaboration, presentation and execution with their assigned account base and internal, cross functional teammates. This role will also lead the implementation of New Era's strategic vision while executing mutually aligned upon business plans between our most prioritized commercial partners and internal New Era teammates. These efforts will ultimately lead to responsible/profitable sales growth and continued strengthening of our partner relationships while laying a clear blueprint for future business expansion.

Responsibilities

  • Understand New Era's Strategic Vision and subsequently apply actionable strategies that maximize profitable business and market share growth
  • Lead the strategic execution of New Era's OEM and Corporate Partnerships (majority area of focus) vision and business planning objectives
  • Proactively identify, prospect, and pursue new business opportunities to expand New Era's OEM customer base
  • Work effectively with internal New Era product development, merchandising, marketing, business planning, and account services teammates to implement and execute clearly aligned strategies designed to achieve sales growth objectives while enhancing brand potential
  • Continue to develop and lead partnership relations between New Era and key OEM partners
  • Create and execute compelling product plans and presentations that maximize sales potential
  • Utilize forecasting, business planning, and sell through data to optimize product line placement potential throughout commercialization timelines
  • Lead all sales-related activities with assigned accounts and internal partners to ensure all cross functional efforts meet sales objectives
  • Partner with design, product development, and supply chain/logistics partners to maximize on time, in full delivery efforts
  • Utilize Business Intelligence and analysis reports to maximize efficiencies for assigned accounts
  • Deliver all anticipated orders by designated booking deadlines
  • Responsible for order entry accuracy across full product offering spectrum
  • Keep all sensitive matters confidential
  • Other duties as assigned


Knowledge, Skills and Abilities

  • Ability to clearly communicate product strategies both in person, over video conferencing methods, written correspondence and verbal exchanges
  • Utilize current trend insights to lead creative process with OEM commercial partners
  • Excellent presentation skills
  • Fluency in SAP
  • Excellent analytical, problem solving, collaboration, and organizational skills
  • Retail math proficiencies & orderbook management skills
  • Strong computer skills; Microsoft Word, Excel, PowerPoint, Outlook, Teams, etc. and the ability to learn and utilize new systems
  • Ability to thrive in a collaborative, team-based environment
  • Enthusiastic positive person who embraces work with a sense of urgency and persistence
  • Must be professional, possess a strong work ethic, and demonstrate portfolio ownership
  • Proven ability to develop and maintain trusting work relationships at all levels of the organization (both internally and externally)
  • Demonstrated passion for the New Era Brand and Licensed Marketplace
  • Commercial Creative experience (from insight through development process) within the headwear marketplace preferred
  • Strong knowledge of Sport Licensed retail business landscape preferred


Education and Experience

  • A Bachelor's Degree in a business-related field is preferred; additional experience may be considered in lieu of degree
  • Two (2) to four (4) years of experience in sales/account management or similar capacity
  • Proven ability to negotiate, influence and collaborate with key decision makers internally and externally required
  • Experience within the Sport Licensed and/or Branded Sporting Goods, Fan Specialty and/or Team Concessionaire marketplace with strong headwear expertise preferred


Travel Requirement

  • The location for this position is 100% on-site in Buffalo, NY
  • 0% to 5%; domestic and/or global


Key Indicators of Success

  • Perseverance: The ability to persist and remain determined in the face of challenges and setbacks. New Era believes in continuing to pursue a sale even after receiving a "no" from a potential customer
  • Preparation: The process of planning strategies in advance by building a comprehensive sales plan
  • Analytical Skills (Financial Acumen): The ability to analyze and interpret financial data to make informed decisions
  • Build a Trusted Partnership: The ability to establish and maintain a mutually beneficial relationship based on trust and understanding by creating a "win/win" for both parties
  • Presentation Skills: The ability to effectively communicate information and ideas by delivering compelling product plans and presentations to maximize sales potential
  • Execute the Brand Strategy and Key Initiatives: The ability to implement and carry out the brand's strategic vision and key initiatives to achieve sales growth objectives


The salary range for this posted position is $75,000 - $110,000 (plus bonus & benefits) and pertains to candidates located in Western New York. Actual compensation will fall within this range and is determined by a wide array of factors including but not limited to skill set, education, essential job duties and requirements, and necessary experience.

New Era Cap, LLC's casual work environment celebrates individuality and encourages employees to showcase their personal style. We pride ourselves on offering competitive compensation, a generous PTO policy, along with world-class benefits designed to promote health, financial stability, and personal growth.

As an employee, you'll enjoy a range of perks, including paid parking, exclusive discounts on apparel and headwear, and professional development opportunities right here on-site. We can't wait for you to experience all that our dynamic workplace has to offer!

#LI-Onsite #LIOnsite #LI Onsite

About New Era Cap

New Era Cap Company, Inc. is an American headwear company headquartered in Buffalo, New York. It was founded in 1920 by German immigrant Ehrhardt Koch. New Era is the exclusive manufacturer and marketer of the official on-field cap worn by every Major League Baseball team and their minor league affiliates, and maintains agreements with other licensed entities including NHL, NBA and over 200 colleges and universities in the United States.
Learn more about New Era Cap
Size
2,000 employees
Industry

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