Sales Manager - Rentals

Kelly Generator and Equipment Inc

$105K — $185K *
Real Estate & Construction
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of Sales Management experience in Generators, HVAC, or Heavy Equipment.
  • Proven track record in overcoming customer objections and closing sales.
  • Ability to lead a team through technical challenges and reorganizations effectively.
  • Proficiency with CRM systems for tracking contract renewals and rentals.
  • Valid Driver's License with the ability to navigate industrial job sites. Consulting experience with project management is preferred.

Responsibilities

  • Lead a relationship-driven sales team focused on growth and customer retention.
  • Strengthen partnerships with key accounts to ensure satisfaction and engagement.
  • Manage 24/7 on-call response for critical power events and urgent customer needs.
  • Oversee pricing strategies to align with rental demand forecasting.
  • Drive operational efficiency to meet monthly targets effectively.

Benefits

  • High base salary with uncapped performance-based bonuses.
  • Comprehensive medical, dental, and vision insurance.
  • 401(k) with aggressive company matching.
  • Company vehicle and tech resources for field operations.
  • Generous PTO policies and focus on work-life balance.
  • Direct access to CEO for influence on regional and company strategy.
Full Job Description
Sales Manager: Rentals

Location: Owings, Maryland (Serving MD/DC/NOVA/DE)

Pay Structure: Base + Commission ($105,000 - $185,000+)
  • Includes a strong base salary plus overrides on the total performance .

The Opportunity: Drive Growth & Disrupt the Market

Are you a resilient sales leader who knows how to break through "status quo" buying patterns? We are seeking a hands-on Sales Manager to lead our Maryland-based division.

The Mission: Rental-Focused Leadership

You will lead a team of specialists who serve as the primary revenue drivers for our rental business. This role centers on developing deep relationships with contractors and facility managers, ensuring we are the "first call" for both planned projects and emergency outages.

Core Responsibilities
  • Rental Team Leadership:
    Lead and develop a relationship-driven sales team focused on territory growth, customer retention, and repeat business.
  • Partnership Development:
    Strengthen long-standing relationships with key accounts, ensuring high customer satisfaction and consistent engagement.
  • On-Call Command:
    Lead the Sales On-Call Rotation, ensuring 24/7 responsiveness and accuracy during critical power events and urgent customer needs.
  • Operational Oversight:
    Manage pricing strategies and provide accurate revenue forecasting related to rental demand, including both planned and emergency utilization.

What You Bring to the Team
  • Industrial DNA: 5+ years of Sales Management experience in Generators, HVAC, or Heavy Equipment.
  • The "Closer" Instinct: You have a proven track record of overcoming "we've always done it this way" objections and can teach others to do the same.
  • Operational Steady-Hand: A leader who can navigate a team through technical challenges and reorganization without losing sight of monthly targets.

The Perks
  • Competitive Compensation: High base salary with an uncapped performance-based bonus structure.
  • Health & Wellness: Comprehensive medical, dental, and vision insurance.
  • Retirement: 401(k) with an aggressive company match to secure your future.
  • Mobility & Tech: Company vehicle, fuel card, and the latest hardware for field and office use.
  • Time Off: Generous Paid Time Off (PTO), paid holidays, and a focus on work-life balance.
  • Career Growth: Direct line to the CEO with real influence on regional expansion and company strategy.

Requirements
  • Proficiency with CRM systems (experience tracking both contract renewals and rentals).
  • Valid Driver's License and ability to navigate active industrial job sites.
  • Bachelor's degree in Business or related field (preferred).

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