Sales Consultant

Swickard Auto Group

$50K — $120K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years in sales or customer-facing roles preferred
  • Luxury retail, hospitality, or automotive experience valued
  • Strong relationship-building skills
  • Excellent communication abilities
  • Self-motivated with a results-oriented mindset
  • Familiarity with CRM tools and digital communication
  • Valid driver's license with a clean record

Responsibilities

  • Welcome guests with warmth and genuine curiosity
  • Guide guests through the BMW lineup with confidence
  • Present vehicles and lead engaging test drives
  • Build and maintain a guest pipeline through consistent follow-up
  • Collaborate with finance and management for a transparent purchase experience
  • Meet sales targets while ensuring guest satisfaction
  • Stay informed on BMW updates and technology features

Benefits

  • Paid BMW product and sales training
  • Medical, dental, and vision insurance
  • Life insurance and supplemental coverage options
  • Paid time off and holidays
  • Clear career progression opportunities
  • Employee discounts on vehicle purchases and services
  • Collaborative, low-pressure sales environment promoting integrity
Full Job Description
Job Type

Full-time

Description

Eugene, OR | BMW | Luxury performance brand | Sales Consultant | Pacific Northwest | Automotive experience preferred | Open to other backgrounds | Veterans encouraged to apply | $50,000 - $120,000+ OTE

Strong candidates have come from automotive, hospitality, retail, outdoor and lifestyle industries, and other client-facing roles.

IS THIS YOU?
• You're a relationship-first salesperson who leads with honesty, earns trust through follow-through, and takes pride in the experience you create for every guest
• You have automotive or consultative sales experience - or a background in hospitality, retail, or client-facing work and the drive to grow into luxury sales
• You want to represent a brand people are passionate about, in a community where relationships build lasting careers

WHAT YOU'LL DO
• Welcome guests with genuine curiosity and warmth - understanding what they want before presenting what we have
• Guide guests through the BMW lineup with confidence - connecting the brand's performance, technology, and design story to what matters most to each buyer
• Present vehicles and conduct test drives that create a real experience - not a rehearsed pitch
• Build and maintain a guest pipeline through consistent follow-up and disciplined CRM use
• Collaborate with finance and management to deliver a transparent, pressure-free purchase experience
• Meet monthly targets while maintaining strong guest satisfaction scores
• Stay current on BMW product updates, technology features, and the EV lineup
• Represent BMW of Eugene and Swickard's hospitality standard in every guest interaction

WHAT WE'RE LOOKING FOR
• Automotive sales experience preferred - candidates from luxury retail, hospitality, or other consultative sales backgrounds are encouraged to apply
• Relationship-first approach - you listen before you present and you earn trust before you ask for the sale
• Genuine enthusiasm for the BMW brand - performance, design, and technology are real selling points in Eugene and you need to believe in them
• Self-motivated with a consistent track record of follow-through and results
• Comfortable with CRM tools and digital communication
• Clear, honest communicator - BMW buyers are informed and they appreciate a consultant who respects that
• Valid driver's license with a clean driving record
• A hospitality mindset - every guest interaction deserves your full attention and care

WHAT WE OFFER
OTE of $50,000 - $120,000+ annually
• Paid BMW product and sales training
• Medical, dental, and vision insurance
• Life insurance and supplemental coverage options
• Paid time off and paid holidays
• Clear career path - strong Sales Consultants grow into finance, management, and leadership roles at Swickard
• Employee vehicle purchase and service discounts
• A collaborative, low-pressure sales culture that rewards integrity and long-term relationship building

BMW of Eugene is a store where a relationship-driven Sales Consultant can build something lasting. The guest base is passionate, the community is tight-knit, and the brand gives you real substance to sell. Doing right by every guest here doesn't just feel good - it builds the kind of reputation that drives a career forward for years.

If you're ready to sell a brand people love, in a community that values how you do it - we'd like to meet you.

Salary Description

$50K - $120K+ OTE per year

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