Beyond Meat

Regional Sales Manager Retail DACH

Beyond Meat$80K — $120K *
US-AnywhereRemote in Germany
Food & Beverages
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7+ years of Retail Sales experience, especially with strategic accounts and scale retailers
  • Experience in a top-tier consumer products and/or food and beverage company
  • Strong financial acumen and analytical skills
  • Four-year college degree in Business or related field
  • Proficient in Microsoft Word, Excel, and PowerPoint
  • Excellent communication and presentation skills, fluent in German and English
  • Preferred experience selling value-added protein to key accounts

Responsibilities

  • Align brand strategies with customer business to drive growth
  • Lead forecasting and business planning for the DACH region
  • Develop retail sales channels for Beyond Meat
  • Identify and cultivate new business opportunities
  • Manage relationships with brokers and distributors
  • Ensure performance against sales and promotional objectives
  • Champion in-store excellence and trade promotion activation
  • Lead and mentor a Field Sales Team for optimal execution

Benefits

  • Remote working flexibility with 30-40% travel expected
  • Opportunity to work in a rapidly growing plant-based industry
  • Collaborative team environment with cross-departmental support
  • Engagement with major customers and distributors
  • Involvement in strategic business planning and development
Full Job Description
Job Description

ROLE OVERVIEW

The Regional Sales Manager Retail DACH is responsible for managing the sales of Beyond products in this region; focus markets include Germany, Austria & Switzerland. The main objective for the Regional Sales Manager Retail DACH is to achieve annual volume sales and profit targets, manage and develop all Retail Selling Agencies and manage major customers and distributors within the region.

The Regional Sales Manager Retail DACH is an expert on all matters relating to the trade such as knowing key decision-makers plus customer agendas & objectives and must be focused on driving sales via a strong emphasis on maximizing distributors and large leverage operators with customer activity. They must have the ability to work well within a team environment, especially with internal support groups (Marketing, Customer Service, Logistics, Forecasting, Management, R&D) and externally with dedicated Field Sales Team and Distribution and Logistics Business Partners.

TASKS, DUTIES, & GENERAL RESPONSIBILITIES
  • Align Beyond Meat brand strategies with customer business strategy to maximize growth and profitability
  • Lead and have accountability for forecasting and business planning activities that establish budgeted volume, sales and profit targets in the DACH region
  • Own and develop retail sales channels for Beyond Meat
  • Identify and lead the development of new business opportunities
  • Manage Broker / Distributor relationships and sales execution
  • Deliver scorecard performance against agreed objectives
  • Champion in store excellence for Beyond Meat
  • Direct and monitor all aspects of trade promotion activation to ensure maximum impact
  • Develop strategic customer relationships
  • Leverage value added selling to advantage Beyond Meat
  • Supervisory Duties: Lead high performing team of Field Sales Team to drive in store excellence

QUALIFICATIONS
Education, Technical Skills, and/or Previous Experience:
Experience: 7+ years of Retail Sales experience, including experience with strategic accounts and scale retailers
Have experience in a top-tier consumer products and / or food and beverage company
Demonstrate strong financial acumen
Have excellent analytical and problem-solving skills
Four years college degree in Business or equivalent industry related experience
Specialized Knowledge: computer knowledge and proficient in Microsoft Word, Excel and PowerPoint
Must have excellent communication and presentation skills with the ability to motivate and engage; strong interpersonal skills
Fluency in German and English, any other EU language is a plus
Experience selling value added protein preferred
Experience selling to key accounts at both a buyer and senior level

WORK ENVIRONMENT
  • Preferably based in Germany
  • Remote with ability to travel 30- 40%

About Beyond Meat

Beyond Meat is a producer of plant-based meat substitutes. The company was founded in 2009 by Ethan Brown and is headquartered in El Segundo, California. Beyond Meat's products are designed to replicate the taste, texture, and nutritional profile of meat products, but are made entirely from plant-based ingredients. The company's products are sold in grocery stores and restaurants across the United States and internationally. Beyond Meat went public in 2019 and is listed on the NASDAQ stock exchange under the ticker symbol BYND.
Learn more about Beyond Meat
Size
1,108 employees
Market Cap
$761.7 million
Industry
Net Income
-$52.7 million
Founded
2009
5 Year Trend
+95.7%
Revenue
$406.7 million
NASDAQ

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