Regional Sales Manager-Heavy Equipment

Kimmel & Associates Inc.

$150K *
Manufacturing & Automotive
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree required
  • 10+ years in heavy equipment rental
  • Proven track record in leading sales teams
  • Strong understanding of construction equipment
  • Familiarity with rental market dynamics
  • Reside within commuting distance of Los Angeles/Inland Empire
  • Willingness to travel up to 25% of the time

Responsibilities

  • Develop and implement impactful sales strategies
  • Coach and motivate a team of over 20 rental sales representatives
  • Monitor sales metrics and champion CRM adoption
  • Collaborate with marketing and operations for customer value
  • Analyze industry data to guide rental fleet planning

Benefits

  • Profit Sharing Program
  • 401(k) plan
  • Comprehensive medical, dental, and vision plans
  • Health and dependent care FSA options
  • Employee Assistance Programs and wellness initiatives
Full Job Description
About the Position

The company is seeking a Regional Sales Manager to lead and grow a high-performing sales organization across Southern and Central California. This role oversees more than 20 Rental Sales Representatives across 9 locations, from Fresno to Indio.

The Regional Sales Manager will set the strategic direction for the territory, elevate sales performance, and drive profitability while delivering an unmatched customer experience. This is a pivotal leadership opportunity for a seasoned rental industry professional ready to shape a region, inspire a winning team, and build on momentum during an exciting growth period.

Key Responsibilities:
  • Develop & Execute Strategy: Build and implement impactful sales strategies to expand market share, accelerate growth, and enhance customer satisfaction.
  • Lead & Inspire: Coach, mentor, and motivate a team of 20+ rental sales representatives through performance management, ride-alongs, and structured development programs.
  • Drive Performance: Monitor key sales metrics, champion CRM adoption, enforce accountability, and cultivate a results-driven culture.
  • Cross-Functional Collaboration: Partner closely with marketing, operations, and other divisions to maximize opportunities and deliver cohesive customer value.
  • Market Expertise: Use industry data and analytics to identify trends, guide rental fleet planning, and ensure competitive positioning.

Requirements
  • Bachelor's degree required.
  • 10+ years of experience in the heavy equipment rental industry.
  • Demonstrated success leading high-performing sales teams.
  • Strong knowledge of construction equipment and rental market dynamics.
  • Must reside within commuting distance of the Los Angeles/Inland Empire region.
  • Willingness to travel throughout the territory, including occasional overnight travel (up to 25%).

Benefits
  • Competitive base salary starting at $150,000 + quality commission program and corporate bonus potential
  • Profit Sharing Program
  • 401(k) plan
  • Medical, dental, and vision plans
  • Health & dependent care FSA options
  • Employee Assistance Programs & wellness initiatives

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