Amazon MGM Studios is seeking a high-performing, creative, and self-motivated publicity professional to join the Amazon MGM Studios Series PR team as a Publicity Lead. This individual is responsible for developing and executing publicity campaign strategy for Amazon Original Series. In this role, you will leverage strong media relationships to build a strategic narrative to elevate series titles into consumer and industry conversation, and translate complex priorities into clear, compelling messages. You will work closely with series talent and executive producers, and key stakeholders to navigate global cross-functional initiatives and dive deep into the details of various internal and external requests. Solid written, verbal, and organizational skills are required, as well as the ability to collaborate and be an effective team player in a fast-paced environment. This individual will be based in the Culver City office.
Key job responsibilities
- Create and implement strategic publicity plans that drive buzz and awareness of Amazon Original Series on a global scale
- Utilize series talent and executive producers for press opportunities, as well as maintain strong talent relations with show talent and behind the scenes creatives
- Draft media alerts, press kit materials, and messaging points for titles
- Coordinate logistics for talent and producer movement and media opps, when applicable
- Coordinate and plan appearances or participation at key industry and fan events including SXSW, San Diego Comic-Con, NY Comic-Con, Tribeca and various festivals.
- Plan, coordinate and staff in person and/or virtual junkets and premiere events.
- Build and maintain strong relationships with relevant media, pitching press directly.
- Manage external public relations agency on strategy and day-to-day matters (if applicable)
- Create and maintain a show budget
- Keep current on trends, issues and news about both the business and consumer worlds of television and entertainment in general
- Coordinate activities on series with global PR counterparts
- Communicate to stakeholders such as development and marketing execs key information and issues as it relates to series
- Identify opportunities, streamline projects, and develop processes that can be shared with counterparts and team members.
BASIC QUALIFICATIONS
- 7+ years of recent professional communications or public relations experience
- Bachelor's degree
PREFERRED QUALIFICATIONS
- Experience leading television series launches for a studio, streamer or agency
- Deep knowledge of the entertainment industry, and specifically television industry with experience at major industry moments such as Comic-Con, TV/Film Festivals, SXSW, junkets, etc.
- Exceptional verbal and written communications skills and attention to detail
- Strong media contacts
- Desire to work with the media proactively to generate press coverage
- A passion for pop culture and entertainment
- Willingness to work hard and roll up sleeves to get work done, even when at times it is outside the scope of the job
- Extremely detail oriented with ability to multitask
- Ability to develop creative and effective approaches to difficult challenges
- Experience collaborating with cross-functional teams across development, marketing and social.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
USA, CA, Culver City - 126,700.00 - 171,400.00 USD annually
