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Job Location: Lebanon - Indiana - United States, New Holland - Pennsylvania - United States, Oak Brook - Illinois - United States, Racine - Wisconsin - United States
Category for Job Posting: Sales and Marketing
Job Type for Job Posting: Full Time
Working Mode for Job Posting: Hybrid
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Job PurposeThe Product Marketing Specialist develops and implements customer drvien products and marketing strategies to support eh growth of a product family or brand.
Key Responsibilities- Collect and classifies new product ideas and strategic product extensions to support evaluation of their potential to address customer needs and to achieve goals in revenue growth and market share.
- Ensures accurate translation of market demands in products and services iwth the research department, engineering, and other related disciplines.
- Helps product development team establish strategies ranging from product pricing, design, marketing, advertising, packaging, and future products to manage the product family's life.
- Liaises wtih product/brand management to ensure effective planning and coordination of advertising/ public relations and promotions for new products.
- Liaises with specialist departments to ensure the effective operation and production of new/revised products.
- Interfaces with engineers, designers, suppliers and customers to develop product requirements and specifications.
This role will focus on the following product lines:
- Steel undercarriage
- Dealer Installed Kits (CE)
- Ground Engagement Tools
- Heating and AC components
- Assist with governement accounts
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Experience Required- Bachelor's degree in Marketing, Engineering, or other relevant degree.
- Minmum of 8 years in marketing, Engineering, or other relevant experience
- Available to travel up to 50%
Preferred Qualifications- Experience working with construciton undercarriage is highlly preferred.
Pay TransparencyThe annual salary for this role is USD $106,725.00 - $163,645.00 plus any applicable bonus (Actual salaries will vary and will be based on various factors, such as skill, experience and qualification for the role.)
What We OfferWe offer dynamic career opportunities across an international landscape. As an equal opportunity employer, we are committed to delivering value for all our employees and fostering a culture of respect.
At CNH, we understand that the best solutions come from the diverse experiences and skills of our people. Here, you will be empowered to grow your career, to follow your passion, and help build a better future. To support our employees, we offer regional comprehensive benefits, including:
- Flexible work arrangements
- Savings & Retirement benefits
- Tuition reimbursement
- Parental leave
- Adoption assistance
- Fertility & Family building support
- Employee Assistance Programs
- Charitable contribution matching and Volunteer Time Off
