Product Marketing Manager

Atlas Copco

$95K — $115K *
Technical Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years in sales and marketing for technical industrial equipment, ideally compressed air systems.
  • Demonstrated success in achieving sales objectives and executing business plans.
  • Bachelor's degree in Engineering, Business, Marketing, or relevant field experience.
  • Self-driven team player with a positive and service-oriented approach.
  • Strong organizational, interpersonal, and communication skills, both verbal and written.
  • Proficient with Microsoft Office Suite (Word, Excel, PowerPoint).
  • Willingness to travel for field sales support.

Responsibilities

  • Collaborate with management to create and execute business development and marketing plans.
  • Provide monthly effectiveness reports on the implementation of business strategies aimed at hitting sales goals.
  • Develop product price lists and technical data for regional sales teams.
  • Design and implement training programs and informational sessions to support business objectives.
  • Establish quotation procedures to ensure quick and efficient customer responses.
  • Conduct competitor analysis and make strategic recommendations for product development based on findings.
  • Promote a positive company image through knowledgeable and customer-focused interactions.

Benefits

  • Hybrid working arrangement with a mix of remote and on-site work.
  • Professional development opportunities to enhance product knowledge and marketing skills.
  • Supportive work environment that values diverse experiences and perspectives.
Full Job Description
Your role

Bring your curiosity to work as our next Product Marketing Manager. You will be part of our Air & Gas Solutions team reporting to Business Line Manager. In this role, your mission is to promote the development and growth of the product line through the development and successful implementation of business development and marketing communications plans and excellent customer support and service.You will contribute directly to how we create high-quality products and solutions for our customers.

Your day-to-day

  • Business Development - In consultation with the GM, BLM and Regional Sales Managers create and implement business development and marketing communications plans. Provide monthly reports to management regarding the effectiveness of business plan implementation in achieving sales goals.
  • Marketing Communications - Develop and distribute product price lists and relevant technical data to regional sales. Develop and implement informational session and training programs as required to achieve business development goals. Create quotation standards and systems to ensure excellent, prompt response to customer inquiries. Review competitor positions and create competitor comparison reports. Based on these reports, provide recommendation to management regarding products that could/should be developed. Additionally monitor competitor pricing to make sure we are competitive in our pricing model.
  • Customer Service - Review and respond promptly to customer and sales staff inquiries relevant to the product line.
  • Professional Development - Through training and development, remain current in the product knowledge and sales/marketing skills necessary to be effective in the position.
  • Contribute to positive Company branding by projecting a knowledgeable, professional, and customer-oriented image to customers.
  • Perform all duties in accordance with Atlas Copco standards, while always striving to understand the needs and expectations of the customer.


Your skills and experience

  • 5+ years of relevant experience in sales and marketing of technical, industrial equipment (preferably compressed air equipment).
  • Proven ability to successfully achieve sales goals and implement business development planning.
  • 4-year degree in Engineering, Business, or Marketing, or equivalent combination of education and experience.
  • Must be a self-directed team player, who has a positive attitude, can motivate those around them, and is service oriented.
  • Must also have excellent organizational, interpersonal, verbal, and written communication skills.
  • Must be proficient in the use of Microsoft Office, including Word, Excel and Power Point,
  • Some travel to support field sales activities will be required.

We encourage you to apply even if you don't meet every single requirement. We value diverse experiences and perspectives and are excited to see what you bring to the role.

Your compensation and benefits

We offer compensation that reflects the skills, experience, and responsibilities of the role. Pay also depends on the country where the job role is based, as compensation practices vary across our markets. During the recruitment process, we share clear information about the pay and benefits for your location, so you know what to expect before moving forward.

Your location

This role offers a hybrid working arrangement, allowing you to split your time between working remotely and being on-site at our Customer Center in Charlotte, United States (US).

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