Product Marketing Lead

MyFunded Futures

$90K — $120K *
Plano, TX 75025In-Person
Finance & Insurance
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of product marketing experience in fintech or a regulated environment
  • Ability to simplify complex product concepts into engaging messaging
  • Experience collaborating with Product and Engineering teams
  • Interest in trading and financial markets
  • Strong instincts for successful product launches
  • Ability to adapt in a fast-paced, evolving environment
  • Proven ability to thrive in chaotic settings

Responsibilities

  • Own the strategy and execution for product marketing across trading platforms and funding programs
  • Collaborate with Product leadership for proactive launch planning
  • Translate technical product features into accessible messaging for traders
  • Lead go-to-market strategies for new features and products
  • Craft narratives highlighting unique selling points of the platform
  • Create materials to enable sales and partnership teams
  • Measure launch performance to refine future marketing strategies
  • Monitor competitor marketing within the prop trading sector

Benefits

  • Opportunity to influence product marketing at a leading funded futures trading company
  • Fast-paced work environment with a startup feel
  • Ownership of marketing efforts that affect trader engagement
  • Competitive benefits package
Full Job Description
Own the Story Behind the Product.

MyFundedFutures isn't just another prop firm. We're building the trading platforms and funding programs that traders rely on every day, and someone needs to make sure the market actually understands what we've built and why it matters. We move fast, we ship bold, and we don't do boring. If you're someone who can take a complex product and turn it into a launch that traders actually care about, we want to talk to you.

Our product ecosystem spans trading platforms and prop firm evaluation and funding programs, each with its own mechanics, its own audience, and its own reason to exist. This role sits at the center of it: translating what Product and Engineering ship into positioning, messaging, and launches that make sense to traders and move the business forward.
What You'll Do
  • Own product marketing strategy and execution across our full ecosystem: trading platforms and prop firm programs
  • Partner directly with Product leadership to understand the roadmap early enough to build real launch plans, not last-minute announcements
  • Translate technical product decisions (platform integrations, payout structures, drawdown rules, account tiers) into messaging traders actually understand and care about
  • Own go-to-market for new features and product lines: positioning, messaging, launch timing, and cross-functional coordination with Marketing, Content, and Sales/BD
  • Build the narrative around what makes our platform different, from execution and payouts to platform integrations
  • Develop sales and partnership enablement materials so BD and account teams can speak fluently about the product
  • Track and report on launch performance and adoption, and use it to sharpen the next one
  • Stay closely tuned to competitor positioning and product marketing across the prop trading space
What You Bring
  • A track record of product marketing in fintech, trading, or a similarly technical/regulated space
  • Strong ability to translate complex, technical product mechanics into clear, compelling messaging
  • Comfort partnering closely with Product and Engineering, not just Marketing
  • Genuine interest in trading, markets, or prop firm culture. You don't need to be a trader, but you should get why this space is exciting
  • Sharp instincts for what makes a launch land versus fall flat
  • Comfort with ambiguity and shifting priorities across a small, fast-scaling company
  • A thrive-in-chaos mindset: you're energized by a small, fast-paced team where the best idea wins, not the loudest title
Bonus Points
  • Experience marketing a trading platform or prop firm product specifically
  • Familiarity with futures trading platform integrations
  • Experience building sales/BD enablement materials, not just customer-facing content
  • A track record of launches that measurably moved adoption or revenue
Why Us
  • Ground-floor opportunity to own product marketing across our platform ecosystem at one of the fastest-growing names in funded futures trading
  • A team that moves with startup speed and cares about doing things right
  • Real ownership: your positioning and launches will directly shape how traders understand and adopt the product
  • Competitive compensation and benefits

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