Product Marketer

talentpluto

$120K — $200K *
US-AnywhereRemote in United States
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • A few years of product marketing experience at a strong startup or marketing generalist background at an early-stage company.
  • Hands-on and scrappy, with a bias toward execution over strategy.
  • Strong storytelling skills to translate product features into compelling narratives.
  • Ability to work comfortably across product, sales, and growth teams.
  • Bonus: Experience showing clear, individual impact at a high-growth company.

Responsibilities

  • Own distribution, messaging, and storytelling for product launches and feature releases.
  • Work cross-functionally with product teams to ensure alignment on launch timelines and narratives.
  • Plan and execute marketing strategies across various channels including social media and influencer partnerships.
  • Build and manage sales enablement materials such as battle cards.
  • Oversee customer newsletters and product update communications.
  • Engage with customers and beta testers to craft compelling product narratives.
  • Leverage product launches as marketing opportunities to increase brand awareness.

Benefits

  • Fully remote work model.
  • Opportunities for growth into a head of growth marketing role and team leadership.
Full Job Description
Location: United States (remote)

Work Model: Fully remote

Industry: AI conversation intelligence (B2B SaaS)

Compensation: $120K-$180K base (up to $200K for exceptional candidates)
The Opportunity

This is a hands-on product marketing role focused on owning the distribution and storytelling behind every product launch. You will act as the product manager for the go-to-market side of new features and releases, partnering closely with the product team to understand what is shipping and when, then building and executing the plans to get loud about it.

The role blends strategic, long-lead launch campaigns with fast tactical updates. One week you might be orchestrating a major launch with influencers, creative, and a hype campaign, and the next you might be shipping a customer newsletter or building sales enablement. You will report directly to a senior leader for the first 6-12 months, with a clear path to grow into a head of growth marketing role and build your own team.
Responsibilities
  • Own the distribution, messaging, and storytelling for product launches and feature releases
  • Work cross-functionally with product to align on launch timelines and narratives
  • Plan and execute marketing moments across channels, including social, creative assets, influencer partnerships, and launch campaigns
  • Build and manage sales enablement materials, including battle cards
  • Own the customer newsletter and ongoing product update communications
  • Talk to customers and beta testers to build compelling product and customer narratives
  • Use launches as marketing moments to drive top-of-funnel awareness and brand visibility
Requirements
  • A few years of product marketing experience at a strong startup, or a marketing generalist background at an early-stage company
  • Hands-on and scrappy, with a bias toward execution over pure strategy
  • Strong storytelling skills and the ability to translate product into compelling narratives
  • Comfortable working cross-functionally with product, sales, and growth
  • Bonus: experience demonstrating clear, individual hands-on impact at a high-growth company

Similar Jobs

More Jobs at talentpluto

  • Research Engineer
    $140K — $250K *
    Remote
    Information Technology
    Remote in United States
  • Research Engineer
    $140K — $250K *
    San Francisco, CA 94112 (San Francisco County)
    Information Technology
    In-Person
  • Growth Marketer
    $150K — $200K *
    New York, NY 10025 (New York County)
    Business Services
    In-Person
  • Founding Account Executive
    $115K — $135K *
    Remote
    Enterprise Technology
    Remote in United States
  • GTM Engineer
    $100K — $150K *
    New York, NY 10025 (New York County)
    Consumer Technology
    In-Person

More Consumer Technology Jobs

Find similar Product Marketer jobs: