Keurig Dr Pepper

Product Manager, Content Platforms & Automation

Keurig Dr Pepper • $96K — $140K *
Frisco, TX 75034Hybrid
Consumer Technology
5 - 7 years of experience
1 week ago
Job Overview by Ladders

Qualifications

  • 6+ years of experience in product management or marketing technology leadership.
  • Bachelor's degree in Business, Marketing, Technology, or Engineering.
  • Significant experience managing complex content platforms or workflow systems.
  • Deep understanding of Adobe and content production lifecycles.
  • Proven ability to influence and drive change in a matrixed organization.
  • Strong analytical and communication skills.

Responsibilities

  • Develop and promote a long-term product vision for content workflows and DAM capabilities.
  • Enhance operational efficiency and asset reuse across the organization.
  • Lead change management initiatives to standardize processes across teams.
  • Forge collaboration between Marketing, IT, and Legal for project alignment and risk management.
  • Improve DAM governance and metadata organization for optimal asset management.
  • Partner with content teams to implement AI-driven content automation.

Benefits

  • Medical, Dental, and Vision insurance options.
  • Paid Time Off, including parental leave and sick leave.
  • 401k plan with company matching contributions.
  • Tuition Reimbursement program for continued education.
  • Mileage Reimbursement to support commuting costs.
  • Annual performance-based bonus eligibility.
Full Job Description
Job Overview:

The Content Platforms & Automation Product Manager is part of a new technology focused team within Marketing and will lead the product strategy, roadmap, and delivery of marketing planning, content process automation, and Digital Asset Management (DAM) capabilities at Keurig Dr Pepper. This role drives capability transformation at scale, improving speed to market, reuse, governance, and operational confidence across content workflows from intake through activation and measurement (including packaging, e-commerce, and marketing). This role will also build the data foundation required to optimize content creation and personalization by ensuring inputs are captured consistently, assets are organized with strong metadata and taxonomy, and performance signals are integrated into the MarTech stack, establishing data standards for improved content reuse, and smarter creative, audience- and channel-level decisioning.

Operating as the voice of the marketer, this leader aligns cross-functional stakeholders around durable, scalable product outcomes while setting vision, guiding teams, and aligning Marketing, Content, IT, and agency partners around durable product outcomes.

Role Scope
  • Develop and socialize a multi-year product vision and roadmap for end-to-end content and marketing workflows and DAM capabilities.
  • Deliver enterprise-level improvements in cycle time, asset reuse, compliance confidence, and operational efficiency.
  • Collaborate to drive adoption and standardization across brands, categories, and teams through strong change leadership.
  • Drive cross-functional collaboration across Marketing, agency partners, IT, and Legal to align requirements, manage risk, and accelerate delivery.
  • Elevate DAM as the system of record through improved metadata governance, taxonomy, and platform integration.
  • Establish the foundation and partner with agentic content creation teams to scale GenAI-enabled content automation.

Total Rewards:
  • Salary range $96,800 - $140,000
  • Actual placement within the compensation range may vary depending on experience, skills, and other factors
  • Benefits, subject to election and eligibility: Medical, Dental, Vision, Disability, Paid Time Off (including paid parental leave, vacation, and sick time), 401k with company match, Tuition Reimbursement, and Mileage Reimbursement
  • Annual bonus based on performance and eligibility

Requirements:
  • 6+ years of experience in product management, platform ownership, or marketing technology leadership.
  • Bachelor's degree in Business, Marketing, Technology, Engineering, or a related field, or equivalent practical experience.
  • Significant experience in product management, typically including ownership of complex, technical, or platform products; content platforms, workflow, and/or DAM capabilities.
  • Deep understanding of Adobe, marketing operations and content production lifecycles.
  • Demonstrated success influencing colleagues and driving change in matrixed environments.
  • Strong product, analytical, and communication skills.

PREFERRED QUALIFICATIONS
  • Experience with applied AI and agentic workflows (agents), with ability to prototype and build lightweight applications/automations (e.g., APIs, low-code tools, or scripts) to validate use cases and accelerate delivery.
  • Familiarity with regulated or compliance-driven content reviews and workflows.
  • Exposure to AI- or GenAI-enabled content automation use cases.

About Keurig Dr Pepper

Keurig is a beverage company that offers a variety of K-Cup pods and single-serve coffee makers. The company provides iced coffee brewers, cappuccino, and latte makers.

Keurig Dr Pepper Careers

Join the vibrant team at Keurig Dr Pepper, a leading beverage company in North America, where innovation, leadership, and diversity thrive. As a powerhouse in the beverage sector, Keurig Dr Pepper offers a plethora of job opportunities that cater to a variety of skills and career aspirations.

Work You’ll Do

At Keurig Dr Pepper, every position contributes to the company's success, from brewing innovation to market leadership. Our team is committed to fostering a culture of growth and professional development, making our company a perfect place for those who are driven to excel in their careers.

Explore Career Paths

Whether you're looking for an internship, full-time employment, or a leadership role, Keurig Dr Pepper provides a dynamic environment where your career can flourish. We are dedicated to hiring talented professionals who are eager to drive our mission of delivering high-quality beverages to consumers globally.

Innovate and Lead

Join a team where innovation is at the core of everything we do. Keurig Dr Pepper is home to a diverse group of forward-thinking professionals who are not only experts in their fields but are also leaders who inspire change and growth within the industry.

Diversity and Inclusion

At Keurig Dr Pepper, we believe diversity fuels innovation. Our commitment to diversity training ensures that all team members have the opportunity to thrive and contribute their unique perspectives. We strive to create an inclusive workplace where everyone feels valued and empowered.

Benefits and Culture

Our employees enjoy a range of benefits that support both their professional and personal lives. At Keurig Dr Pepper, you will find a supportive culture that values networking, leadership development, and a work-life balance. We invest in our employees through comprehensive benefits packages and continuous professional development opportunities.

Join Our Team

Search for open positions that match your skills and interests. Keurig Dr Pepper is always on the lookout for passionate, curious, and innovative team players. Explore the exciting employment and internship opportunities available and find out how you can contribute to our community of dedicated professionals.

Stay Connected

Keep up to date with the latest company news, career tips, and industry insights—all from the people who work here. Personalize your experience by subscribing to job alert emails, tailored to your preferences, and discover the rewarding career opportunities that await at Keurig Dr Pepper.

Apply Now

Ready to take the next step in your career? Submit your resume, prepare for your interview, and join a company that’s as committed to your career growth as you are. At Keurig Dr Pepper, we’re not just filling positions—we’re building leaders.

Keurig Dr Pepper Jobs

With a commitment to innovation, leadership, and diversity, Keurig Dr Pepper is more than just a beverage company—it's a place where you can make a difference. Join us in our journey to refresh the world and make a lasting impact.
Learn more about Keurig Dr Pepper
Size
27,500 employees
Market Cap
$51 billion
Industry
Food & Beverages
Net Income
$1.3 billion
Founded
1990
5 Year Trend
+14.5%
Revenue
$11.6 billion
NASDAQ
KDP
* Ladders Estimates

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