ServiceNow

Principal Product Manager, Action Fabric

ServiceNow$221K — $387K *
Enterprise Technology
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8-10+ years of product management experience, particularly in platform or integration products at scale.
  • Proficient in consumption-based pricing models and financial discussions with executive teams.
  • Technical knowledge of agentic AI and its operational mechanics for informed decision making.
  • Experience in strategizing monetization in multi-business-unit contexts, balancing revenue and customer needs.
  • Ability to thrive in ambiguity, making decisive actions based on evolving data and metrics.
  • Strong communication skills, particularly in presenting concepts to senior executives.

Responsibilities

  • Own the product vision and strategy for Action Fabric, shaping how users interact with the platform.
  • Set the strategic direction for interoperability within the ServiceNow ecosystem, enhancing customer outcomes.
  • Monitor customer engagement and adjust pricing models to ensure competitiveness and scalability.
  • Develop a telemetry system to track platform usage and identify areas for improvement.
  • Collaborate with AI providers to position ServiceNow as a leading action layer in user tools.
  • Lead communication efforts relating to product features and market positioning.
  • Establish and monitor metrics to gauge product impact and adoption.

Benefits

  • Health plans and flexible spending accounts.
  • 401(k) Plan with company match.
  • Employee Stock Purchase Plan (ESPP) and matching donations.
  • Flexible time away and family leave programs.
Full Job Description
Job Description

About the Role

You'll own the product strategy and execution for Action Fabric, ServiceNow's headless access layer for agentic AI platforms. This is a foundational role at the intersection of platform architecture, consumption economics, and frontier AI integration. You'll define how customers invoke the ServiceNow platform through their preferred tools, design pricing models that align with agentic consumption patterns (tokens, requests, actions), and partner with your organization's platform teams (MCP Server, A2A, REST/GraphQL APIs) and enterprise application teams (ITSM, ITOM, CRM, CSM) to deliver a cohesive, world-class headless customer experience.

Why This Role Matters

Agentic AI adoption is moving fast, and the winners will be the platforms that make it easiest for agents to take action. This role sits at the center of that opportunity - building the product, economics, and partnerships that make ServiceNow the go-to action layer for frontier AI platforms. You'll work on zero-to-one product challenges, shape industry standards as they're being written, and have direct influence on how ServiceNow monetizes its platform in the agentic era.

Your Team & Context

You'll join a platform organization focused on agentic access and developer monetization. Your team cuts across three core areas:
  • MCP Servers for customers (140+ customers, ~20,000+ invocations per week)
  • Agent to Agent
  • REST and GraphQL API surface for platform access
  • Action Fabric - the monetization and metering layer for platform actions through agentic access

Success in this role is measured by four metrics: top-line capability growth (tokens/requests consumed), telemetry and instrumentation delivery, cross-disciplinary collaboration across product, engineering, and go-to-market leadership, and industry partnerships and collaboration across agentic interoperability standards.

The Impact You'll Make
  • Define the Action Fabric vision and roadmap as ServiceNow's headless access paradigm. You'll articulate how agentic platforms and applications invoke the system of action, what controls need to be in place, and how that consumption is measured, metered, and monetized.
  • Set ServiceNow's position in the emerging interoperability stack (MCP Server, A2A, REST/GraphQL APIs) - turning agentic interoperability into a governed, differentiated customer outcome rather than a commodity connector.
  • Drive consumption economics and pricing calibration. You'll monitor live customer signals (e.g., agent invocations, use cases, token consumption patterns) to ensure pricing models are sound, competitive, and scalable. This requires financial fluency and executive presence to make peer-level decisions with pricing, product, engineering, and finance.
  • Build and own the telemetry framework for platform actions. You'll partner with engineering to instrument how customers consume the platform, what drives value, and where to optimize.
  • Partner with platform integrations and leading AI providers to ensure ServiceNow is a first-class action layer inside the tools customers already use.
  • Own field messaging and competitive positioning. You'll work closely with go-to-market leadership on customer enablement and thought leadership. When customers and partners ask hard questions about pricing, positioning, competitive alternatives, or roadmap, you are the product authority making real-time calls as adoption patterns and competitive dynamics shift.
  • Define and track metrics that reflect real impact. You live and breathe product adoption, consumption, and business metrics. You use data to surface early signals and iterate quickly in an ambiguous, fast-moving space.


Qualifications
  • 8-10+ years of product management experience, with at least 2-3 years owning product strategy for platform or integration products at enterprise scale.
  • Deep experience with consumption-based or usage-based pricing models. You understand pricing mechanics, can read and challenge financial models, and have peer-level conversations with finance teams about unit economics and margin drivers.
  • Technical fluency with agentic AI - token consumption, action invocation patterns, cost-throughput tradeoffs, failure modes. You don't need to be an engineer, but you need enough depth to evaluate architecture tradeoffs and have credible conversations with technical teams.
  • Experience owning monetization or platform strategy in a multi-business-unit environment. You understand how to navigate the tension between revenue scale and customer adoption, and you've built alignment across engineering, finance, and go-to-market through clarity and evidence.
  • Comfort with ambiguity and competitive urgency. You define metrics early, make directional calls with incomplete data, change your mind when new evidence arrives, and do not need consensus to move.
  • Excellent communication skills and demonstrated experience presenting to and influencing VP+ level executives across product, engineering, and go-to-market functions.

Nice-to-Haves
  • Experience with integration platforms, headless architectures, or MCP (Model Context Protocol).
  • Background in enterprise-facing admin products or platform capabilities that require deep customer instrumentation.
  • Exposure to agentic AI product development or LLM-based application design.
  • Track record of building or scaling rate cards, metering systems, or consumption-based business models.

For positions in this location, we offer a base pay of $221,200 - $387,100, plus equity (when applicable), variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location. We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location.

Additional Information

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here. To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.

About ServiceNow

ServiceNow provides cloud-based solutions that define, structure, manage, and automate services for enterprise operations in North America, Europe, the Middle East, Africa, the Asia Pacific, and other countries. The company offers service management solutions, including incident, problem, change, request, and cost management as well as service catalogs; and IT, HR, facilities, and field service management solutions. It also provides IT operations management solutions covering service mapping, delivery, and assurance solutions; business management solutions such as financial management, project portfolio suite, vendor performance management, and performance analytics as well as governance, risk, and compliance; and application development services.

ServiceNow Careers

Join the dynamic team at ServiceNow, a global leader in digital workflow solutions, where innovation and leadership converge to shape the future of work. At ServiceNow, we offer more than just job opportunities; we provide a platform for professional growth and a chance to be part of a culture that values diversity, creativity, and continuous learning.

Work You’ll Do

Embark on a career journey with ServiceNow and contribute to the world’s leading enterprises' digital transformation. Our team is at the forefront of developing cutting-edge technologies that improve how people work. With ServiceNow, you will use your skills to impact businesses and industries profoundly, driving efficiency and innovation.

Join Our Market-Leading Team

ServiceNow is not just another technology company. We are a team that thrives on diversity and leadership, fostering an inclusive environment that promotes growth and development. Our commitment to diversity training ensures that every team member can achieve their potential.

Innovative Work

ServiceNow is home to more than 10,000 dedicated professionals who lead the charge in digital workflows and enterprise solutions. As part of our team, you will engage in projects that merge technology with practical applications, creating revolutionary products that advance how services are delivered and managed.

Career Development

At ServiceNow, your career trajectory is filled with boundless opportunities. We support your growth with robust training programs, leadership development courses, and access to global challenges. Whether you are looking for an internship, full-time position, or leadership role, ServiceNow equips you with the tools to excel.

Be Part of a Great Team

Working at ServiceNow means being part of a community that values teamwork and innovation. Our collaborative environment encourages networking and sharing ideas, making our workplace vibrant and dynamic. The benefits of joining ServiceNow extend beyond comprehensive health and wellness; they include fostering professional connections and friendships that last a lifetime.

Explore Job Opportunities and Internships

Whether you’re a seasoned professional or a recent graduate, ServiceNow offers a range of employment options to suit your career goals. From internships that provide real-world experience to full-time positions that challenge you to leverage your expertise, we are committed to hiring the best talent.

Stay Connected

Join Our Team Search open positions that match your skills and interests. At ServiceNow, we look for passionate, curious, and solution-driven team players. Explore the possibilities that await you at a company that is committed to your professional success.

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ServiceNow Careers

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Learn more about ServiceNow
Size
16,881 employees
Market Cap
$76.5 billion
Industry
Net Income
$118.5 million
Founded
2004
5 Year Trend
+33.5%
Revenue
$4.5 billion
NASDAQ

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