General Motors

Principal Engineer, ADAS Camera Systems & Perception Integration

General Motors • $150K — $180K *
Manufacturing & Automotive
11 - 15 years of experience
Job Overview by Ladders

Qualifications

  • Master’s or Ph.D. in optics, electrical, computer, systems engineering, or related field.
  • 15+ years of experience designing automotive camera systems or ADAS products.
  • Deep knowledge of optics, image sensors, and camera electronics.
  • Proficiency in translating system needs into camera requirements.
  • Experience with supplier engagement and manufacturing readiness.
  • Strong communication skills and cross-functional leadership.

Responsibilities

  • Define scalable camera architectures and design principles.
  • Evaluate camera performance across various perception metrics.
  • Shape sourcing and industrialization strategies for camera systems.
  • Govern technology roadmaps and lead advanced-development projects.
  • Coach engineers while developing reusable engineering standards.

Benefits

  • Opportunity to lead next-generation camera systems in a major automotive company.
  • Engagement with cutting-edge technology in ADAS and automated driving.
  • Chance to influence product direction from concept to production.
  • Support for professional development and mentoring opportunities.
Full Job Description

Job Description

Role overview

General Motors is seeking a Principal Engineer to define the technical direction for next-generation camera systems supporting Viewing, Active Safety, ADAS, and automated-driving applications.

This role combines deep camera-system expertise with systems engineering, perception integration, supplier engagement, manufacturing readiness, and technical leadership. You will help establish scalable camera architectures, improve engineering rigor, and guide products from concept through production.

What you will do

  • Define camera architectures and design principles covering optics, image sensors, image quality, processing, interfaces, calibration, diagnostics, environmental robustness, packaging, safety, cybersecurity, manufacturability, and cost.
  • Evaluate camera performance across perception systems, image quality, latency, field of view, dynamic range, synchronization, and operating conditions.
  • Shape camera sourcing, partner, and industrialization strategies, including production test, calibration, quality controls, cost, and field performance.
  • Govern technology roadmaps and lead advanced-development projects from feasibility through validated recommendations and transition to product development.
  • Coach Lead Design Responsible Engineers and technical specialists while building reusable standards, models, templates, and engineering methods.

Key outcomes

  • Reusable camera architectures and design guidance across vehicle programs.
  • Clear, traceable camera and interface requirements aligned with perception, vehicle, safety, validation, and supplier needs.
  • Trusted camera models and performance methods for early architecture decisions and risk reduction.
  • Stronger technical-review discipline and faster issue closure.
  • A fact-based camera ownership, sourcing, and industrialization strategy.
  • Advanced projects that deliver reusable technical outcomes.

What you bring

  • Master’s or Ph.D. degree in optics, electrical, computer, systems engineering, or a related discipline.
  • 15+ years of experience designing or leading automotive camera systems or related ADAS sensing products through production launch.
  • Deep knowledge of optics, image sensors, camera electronics, image quality, calibration, signal processing, and perception interfaces.
  • Experience translating system and perception needs into camera requirements and verification plans.
  • Experience with supplier engagement, manufacturing readiness, design-for-manufacturing, production test, calibration, PPAP, or field-performance feedback.
  • Strong cross-functional leadership and communication skills, with the ability to influence without direct authority.

Preferred experience

  • Camera modeling, image-quality metrics, sensor characterization, ISP or post-processing, active alignment, or automated test systems.
  • Perception systems, driver monitoring, occupant monitoring, or related in-cabin sensing.
  • Camera platform roadmaps, reusable architectures, component strategies, and supplier technical relationships.
  • Global engineering leadership, mentoring, patents, or production innovations that improved performance, cost, quality, or manufacturing efficiency.

How you will lead

You will bring technical depth, systems thinking, sound judgment, transparent decision-making, and a commitment to developing people and reusable engineering capability. You will balance near-term program execution with long-term technology and platform development.

The selected candidate will be required to travel <25% for this role.

About General Motors

General Motors Company engages in the manufacture and sale of cars and trucks in the United States, China, Brazil, Germany, the United Kingdom, Canada, and Italy. It offers sedans, crossovers, sport utility vehicles, pick-up trucks, coupes, sports/convertibles and hybrid vehicles, hatchbacks/wagons, and vans, as well as mini cars in India. The company also provides parts and accessories, such as iPod and MP3 compatibility, mobility accessories, performance parts, AC parts and services, and merchandise. In addition, it offers vehicle safety, security, and information services. The company provides used vehicles. It offers its products through dealers and distributors. General Motors Company was formerly known as NGMCO, Inc. and changed its name to General Motors Company in July 2009. The company was incorporated in 2009 and is based in Detroit, Michigan. It operates manufacturing facilities in India, the United States, and Canada. General Motors Company operates as a subsidiary of the United States Department of The Treasury. General Motors led global vehicle sales for 77 consecutive years from 1931 through 2007, longer than any other automaker, and is currently among the world's largest automakers by vehicle unit sales. General Motors acts in most countries outside the USA via wholly-owned subsidiaries but operates in China through 10 joint ventures. GM's OnStar subsidiary provides vehicle safety, security, and information services. In 2009, General Motors shed several brands, closing Saturn, Pontiac, and Hummer, and emerged from a government-backed Chapter 11 reorganization. In 2010, GM made an initial public offering IPOs to date and returned to profitability later that year.

General Motors Careers

Join the dynamic team at General Motors, a global leader in automotive innovation and technology. At General Motors, we offer unparalleled job opportunities that propel your career forward while contributing to a legacy of engineering excellence.

Work You’ll Do

Embark on a career with General Motors to drive the future of mobility. Our team is dedicated to redefining the automotive landscape through innovation and leadership in electric vehicles and sustainable solutions. By joining us, you will be part of a culture that values diversity, teamwork, and continuous professional growth.

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At General Motors, innovation is at the core of everything we do. From research and development to manufacturing, our teams work collaboratively to lead the industry with cutting-edge technologies and sustainable practices. We encourage our employees to think big and push the boundaries of what’s possible.

Join Our Global Team

As part of our global workforce, you will collaborate with talented individuals who are passionate about shaping the future of transportation. General Motors offers a variety of career paths in engineering, design, IT, marketing, and more. With over 155,000 employees worldwide, our network provides expansive opportunities for networking and professional development.

Internship Programs and Employment Benefits

Start your career journey with a General Motors internship, where you can apply your academic knowledge to real-world projects. Our internships provide a robust foundation in the automotive industry, with mentorship from experienced leaders. Full-time employees enjoy a wealth of benefits, including comprehensive health care, retirement plans, and performance bonuses, ensuring that your hard work is rewarded.

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Learn more about General Motors
Size
157,000 employees
Market Cap
$46.9 billion
Industry
Net Income
$6.4 billion
Founded
1908
5 Year Trend
-3.2%
Revenue
$122.4 billion
NASDAQ

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