Principal Advertising Strategist (Amazon Marketplace)

Luminize

β€’ $125K β€” $175K *
Business Services
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8+ years in advertising strategy.
  • 4+ years of Amazon PPC experience (agency preferred).
  • Hands-on skills with Amazon Seller and Vendor Central.
  • Proficient in advanced reporting tools (Excel, Sheets).
  • Experience with Amazon Ad Console and retail media networks.
  • Passion for mentoring and continuous improvement.

Responsibilities

  • Lead Amazon PPC strategy and manage complex ad campaigns.
  • Collaborate with enterprise clients to resolve key challenges.
  • Analyze campaign data to develop insights and growth strategies.
  • Mentor junior strategists and foster best practices.
  • Stay updated with industry trends and leverage AI for optimization.
  • Create tools and templates for improved operational efficiency.

Benefits

  • Multiple medical plan options through Anthem Blue Cross.
  • Dental and vision insurance, including orthodontia.
  • Pet benefit program for reduced vet care costs.
  • Generous paid vacation policy with rollover up to 120+ hours.
  • Paid holidays annually.
  • Coverage for spouses and dependents under 26.
Full Job Description
πŸš€ Help Brands Win on Amazon - and Love Where You Work

πŸ“ Role: Principal Amazon Ad Strategist
πŸ“ Location: San Diego, CA 92101 (Onsite at Symphony Towers)
πŸ’° Compensation Range: $125,000-$175,000 DOE

🎯 What You'll Be Doing
  • Lead Amazon PPC strategy and manage complex advertising campaigns
  • Partner with enterprise clients, solving high-impact challenges and delivering measurable results
  • Analyze campaign data to craft insights and action plans that drive growth
  • Mentor junior strategists and shape internal best practices
  • Stay ahead of industry trends and leverage AI to optimize performance
  • Design tools and templates that improve efficiency across the organization

β€’ What You Bring
  • 8+ years experience in advertising strategy, including
  • 4+ years Amazon PPC (agency experience preferred)
  • Hands-on experience with Amazon Seller Central, Amazon Vendor Central
  • Advanced reporting tools (Excel, Sheets, etc.)
  • Success in Amazon Ad Console, 3rd party platforms, and retail media networks
  • A passion for mentoring and continuous improvement

πŸ™ You'll be based in Symphony Towers, one of San Diego's premier office spaces that offers:
  • Stunning views of the city and coastline
  • Free access to the building gym
  • Discounts at restaurants and cafes in the tower
  • Secure bike racks in the building and 24/7 paid parking in a nearby downtown structure
  • Close walking distance to 100+ of the top bars, restaurants, and coffee shops

Our office is designed for comfort, productivity, and collaboration, featuring:
  • Ergonomic standing desks and high-quality workstations
  • A fully stocked snack bar, espresso machine, and cold drinks
  • A welcoming team lounge area and sunny workspaces
  • A clean, modern space where we can do our best work together

🎁 Benefits & Perks

Our people are our #1 priority. Our benefits include:
  • Multiple medical plan options through Anthem Blue Cross
  • Dental & vision insurance (including orthodontia and annual exams)
  • Pet benefit program with savings on vet care, products, and services
  • Paid vacation (accruing up to 120+ hours/year with rollover and cap)
  • Paid holidays annually
  • Coverage for spouses/domestic partners and dependents under 26

πŸ’΅ Compensation Transparency

We've listed a broad salary range of $125,000-$175,000/year to account for varying levels of experience, skill sets, and leadership depth. Where you land in the range will depend on how your background aligns with this role.

We're committed to compensating based on value and impact, not just years on paper, and we're happy to have open conversations throughout the process.

πŸ“ˆ Growth & Career Opportunities at Luminize

At Luminize, growth isn't just something we drive for our clients; it's our mindset and a big priority for our people.

We offer clear career paths and leveling guidelines so you always know where you stand, what's next, and what skills and experience you need to get there. From day one, you'll have visibility into advancement opportunities and what it takes to grow into leadership, specialization, or other cross-functional roles.

We're proud of our strong track record of promoting from within. Many of our team leads and

managers started in independent contributor roles and grew by consistently showing initiative,

curiosity, and impact. We only hire externally when needed, because we believe the best future

leaders are often already here.

You'll also benefit from:
  • Mentorship from experienced managers during 1:1s and annual performance reviews
  • Cross-functional exposure to departments including content, brand management, software, supply chain, operations, and catalog
  • Learning resources, including Udemy course access,s and additional training programs and courses
  • A culture that encourages asking questions, trying new things, and leveling up together


If you're excited to take ownership and grow, both in your craft and your career, you'll be in good company here.

πŸ‘‰ Apply now and let's grow together!

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