MGM Resorts International

Paid Media Manager - Corporate

MGM Resorts International • $70K — $95K *
Las Vegas, NV 89110In-Person
Media
Less than 5 years of experience
Today
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Job Overview by Ladders

Qualifications

  • Bachelor's degree in Marketing, Communications, Business, or related field
  • 3+ years experience in digital or integrated media marketing
  • 6+ years experience managing paid media campaigns is preferred
  • Certifications in Google AdWords, Trade Desk Edge Academy, and Facebook Blueprint are preferred

Responsibilities

  • Manage and mentor media specialists to ensure quality execution
  • Execute and optimize paid media campaigns across various digital and traditional channels
  • Negotiate media buys within budget and strategy limits
  • Assist leadership with strategic recommendations for campaign frameworks
  • Monitor and optimize campaign performances to meet KPIs
  • Manage budgets and ensure accounting compliance for campaigns
  • Maintain strong relationships with media agency partners to ensure smooth deliverables

Benefits

  • Wellness incentive programs for physical and mental health
  • Discounts on company hotel, dining, retail, entertainment, and partner services
  • Free meals in the employee dining room
  • Free parking at the workplace
  • Health and income protection benefits for eligible employees
  • Opportunities for professional and personal development through various programs and community volunteering
Full Job Description
Las Vegas, Nevada

THE JOB:

The Paid Media Manager manages the day-to-day execution and optimization of paid media campaigns for assigned properties, specialized areas (e.g., programmatic, paid social), and/or business verticals. This role serves as the primary owner of campaign performance and agency/business partner workflows while ensuring alignment with broader marketing objectives.

THE DAY-TO-DAY:
  • Manage Specialist(s) and ensure accuracy in duties performed; educate and mentor direct report(s).
  • Execute and optimize integrated paid media campaigns across digital and traditional channels (e.g.: direct digital buys, paid search, programmatic display, paid social, and traditional [TV, OOH, etc.]).
  • Negotiate and execute media buys within approved strategy and budget parameters.
  • Assist leadership team with strategic recommendations and own tactical framework for their campaigns.
  • Monitor campaign performance and recommend tactical optimizations to achieve KPIs; develop insights and action plans.
  • Manage campaign-level budgets and accounting workflows to ensure accuracy and compliance.
  • Manage relationships with media agency/business partners, including timelines and deliverables.
  • Enforce consistent application of paid media frameworks, tool usage, pixel governance/brand safety requirements, best practices, etc. across campaigns and teams.
  • Partner with Analytics, Brand, Creative, and Social teams on holistic media planning.
  • Present performance results and strategic recommendations to senior marketing leadership.
  • Proactively identify new opportunities, tools, and best practices to advance media strategy and performance.


THE IDEAL CANDIDATE:
  • Have a Bachelor's Degree in Marketing, Communications, Business, or related field
  • Have 3+ Years of prior relevant experience
    Marketing with an emphasis on integrated or digital media
  • 6+ Years of Prior Relevant Experience in Managing paid media campaigns - Preferred
  • Google AdWords, Trade Desk Edge Academy and Facebook Blueprint Certifications - Preferred


THE PERKS & BENEFITS:
  • Wellness incentive programs to help you stay healthy physically and mentally
  • Access to company hotel, food and beverage, retail, and entertainment discounts as well as discounts with company partners on things like travel, electronics, online shopping, and more
  • Free meals in our employee dining room
  • Free parking
  • Health & Income Protection benefits(for eligible employees)
  • Professional and personal development through programs and networking opportunities as well as volunteer opportunities in the community


VIEW JOB DESCRIPTION:

https://mgmresorts.marketpayjobs.com/ShowJob.aspx?EntityID=2&jobcode=12968

Are you ready to JOIN THE SHOW? Apply today!

About MGM Resorts International

MGM offers building operations, building maintenance, facilities management, lease administration, property accounting, financial reporting, contract management, and construction management services. They manage multifamily market-rate housing for property owners and residents.

MGM Resorts International Careers

Join the vibrant team at MGM Resorts International, a global leader in hospitality and entertainment, and experience a career filled with innovation, leadership, and growth. As part of our dynamic team, you will have the opportunity to work alongside the best professionals in the industry and contribute to an environment rich in diversity and inclusivity.

Work You’ll Do

At MGM Resorts International, we are committed to creating memorable experiences for our guests and providing unparalleled service. Whether you are interested in hotel operations, casino management, or culinary arts, we offer a variety of job opportunities that will allow you to showcase your skills and advance your career.

Transform Your Career

Lead and innovate with MGM Resorts International, where we encourage professional growth and leadership development through robust training programs and hands-on experience. Our commitment to innovation and excellence has made us a leader in the hospitality industry, and by joining our team, you can be a part of that legacy.

Join a Leading Team

Collaborate with a diverse group of talented individuals who are passionate about hospitality and entertainment. MGM Resorts International is home to a team of over 50,000 dedicated professionals, all working together to bring our unique brand of excitement and luxury to guests around the world.

Introducing the MGM Resorts International Career Development Program

We are proud to offer a comprehensive career development program designed to nurture your professional growth and prepare you for leadership roles within the company. From internships to full-time positions, MGM Resorts International provides a pathway for career advancement and personal achievement.

Innovate and Lead

Participate in groundbreaking projects and initiatives that set the standard for the hospitality industry. At MGM Resorts International, your innovative ideas and proactive approach to problem-solving will drive the success of our company and redefine the guest experience.

Be Part of a Great Team

Experience a company culture that values teamwork, communication, and respect. At MGM Resorts International, we believe that every team member plays a crucial role in our success, and we are committed to fostering an inclusive workplace where everyone can thrive.

Future-Proof Your Career

With MGM Resorts International, the sky is the limit when it comes to your career potential. Take advantage of our extensive training and development programs, benefit from mentorship and networking opportunities, and build a resume that stands out in the competitive hospitality industry.

Explore Job Opportunities

Discover the exciting employment opportunities at MGM Resorts International. From front-line positions to executive roles, we offer a range of career paths that cater to a variety of interests and expertise.

Stay Connected

Join Our Team Search open positions that match your skills and interests. We are looking for passionate, curious, and solution-driven team players who are ready to take their career to the next level.

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Learn more about MGM Resorts International
Size
42,000 employees
Market Cap
$12.9 billion
Industry
Hospitality & Recreation
Net Income
-$1 billion
Founded
2000
5 Year Trend
+0.4%
Revenue
$5.1 billion
NASDAQ
MGM
* Ladders Estimates

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