National Organizer for Communications

Right to the City

$90K — $100K *
US-AnywhereRemote in New York, US
Education, Government & Non-Profit
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of experience in digital organizing and social media strategy
  • Proficient in digital marketing tools like Google Analytics and email marketing software
  • Strong project management capabilities for executing campaign strategies
  • Excellent analytical skills to interpret and utilize data effectively
  • Demonstrated experience in campaign asset production under changing conditions
  • Solid understanding of content marketing and social media best practices
  • Strong writing and editorial judgment, with a focus on digital platforms

Responsibilities

  • Lead digital organizing strategy to mobilize and engage supporters
  • Develop and execute engagement ladders to convert awareness into action
  • Create various digital campaign assets including emails, graphics, and videos
  • Identify opportunities for timely online rapid response actions
  • Manage data integrity and audience targeting in EveryAction
  • Oversee RTTC's social media presence and content lifecycle
  • Produce performance reports to inform content and engagement strategies

Benefits

  • 100% medical, dental, and life insurance coverage
  • Employer contributions to a 401k retirement plan
  • Wellness benefits and resources for staff development
  • Generous paid time off including sick and vacation days
Full Job Description
Position Summary

The National Organizer for Communications leads RTTC's owned media, digital organizing, and supporter engagement strategies. This role is responsible for growing and mobilizing RTTC's audience through email, social media, digital campaigns, and rapid response moments-turning narrative into action and action into power. This role is execution-forward, data-informed, and campaign-centered. The person in this position will work closely with the Senior Organizer and Associate Director for Communications to ensure digital work supports our growing movement for dignified, affordable and safe homes for all.

The ideal candidate will be someone who is multifaceted, able to adapt to changing conditions, believes deeply in self-determination and community power, and who embodies a commitment to both personal and systemic transformation.

This position Reports to: the Senior Organizer for Communications and is part of the Communications Team within the larger Organizing Department.

Job Responsibilities

Campaign Digital Organizing (30%)
  • Lead RTTC's digital organizing strategy to grow, engage, and mobilize supporters across campaigns
  • Develop and execute ladders of engagement that move supporters from awareness to action
  • Create digital campaign assets including emails, petitions, scripts, graphics, videos, memes, and shareable content
  • Identify moments for escalation and support or lead rapid response actions online
  • Manage and maintain data integrity in EveryAction, including list segmentation and audience targeting

Social Media Strategy & Management (20%)
  • Lead RTTC's social media presence across platforms, ensuring a consistent, relevant voice and strategic alignment
  • Manage the full content lifecycle from ideation through publishing and amplification
  • Develop social media toolkits and content strategies for RTTC and member use
  • Track and amplify content from member organizations and allies
  • Monitor trends and political moments to inform timely content
  • Ensure consistent and timely responses to comments and direct messages on all social media platforms

Email (10%)
  • Own RTTC's email program, including newsletters, campaign emails, action alerts, and organizational updates (SO will own member-facing email communications)
  • Coordinate with staff to gather campaign updates, political analysis, and storytelling content

Analytics & Optimization (10%)
  • Establish digital metrics and goals tied to campaign and organizational strategy outcomes
  • Produce bi-monthly reports on email, social, and digital performance
  • Use analytics to iterate on content, targeting, and engagement strategies
  • Support light paid digital campaigns as needed

Membership Communications (5%)
  • Support communications to RTTC Alliance member organizations via newsletters, email campaigns, social media updates, and WhatsApp member threads to ensure a coherent and compelling narrative across RTTC Membership Communications channels
  • Collaborate with the Membership Engagement Team to create a coordinated and coherent approach to member communications to deepen RTTC members understanding and ownership over alliance-wide campaigns & interventions.


Resource Development (10%)
  • Support the development of fundraising communications assets such as social media, email, graphics etc. for sustainer campaign drive and anniversary gala

Communications Team (15%)
  • Participate in weekly Communications Team meetings
  • Co-lead the RTTC Communications Committee
  • Coordinate closely with Senior Organizer and Associate Director of Communications to align narrative and execution
  • Advise on rapid response moments and campaign framing

Common Expectations for all positions:
  • RTTC intentionally builds collaborative and transformative culture through:
  • Organizational participation: (Approx. 10% of time) team planning, staff meetings and trainings, national convenings, collaborative projects across teams, and HR/administrative tasks common to all positions.
  • Evolution of the work: Areas of work may change over time based on organization and movement needs, and always in consultation with the organizer.
  • Transformative Praxis: Participate in RTTC's transformative justice program to align our practice with our values and principles. Build staff unity and cohesion, and principled struggle amongst all team/staff members.

Location & Travel: Location is negotiable. RTTC has concentrations of staff in the following areas: Philly, Atlanta, Boston, Brooklyn (physical office), and the SF Bay Area. Travel is required; frequency and duration of travel is negotiable. On average, this position will be expected to travel [1-2 times per month for a total of 5-10 days per month, year round].

Travel is generally required for all RTTC staff; frequency and duration of travel is negotiable. On average, this position will be expected to travel [1-2 times per month for a total of 5-10 days per month, year round].

Qualities We Are Looking For
  • Bold Vision. You bring fierce imagination and deep commitment that we can and will create the world our communities need. You can share that vision in ways that inspire and compel.
  • Swiss Army Knife. You are resourceful and creative, willing to do what it takes to make a project succeed. You can handle a lot in a fast-paced, multi-faceted work environment.
  • Interdependent. You are able to work independently, self-managing your time, while maintaining close communication with remote teams
    . You are flexible and know that changing the world doesn't always happen between 9am and 5pm.
  • Low ego, high impact. You are disciplined, rigorous, and more group-centered than self-centered. You have an excellent attention to detail and keep your eyes on the big picture.

Required Experience & Qualifications
  • 5+ years experience and demonstrated ability to lead, digital organizing, social media strategy and/or rapid response communications efforts as part of a campaign strategy
  • Excellent analytical skills and the ability to interpret data to make informed decisions.
  • Strong project management skills to drive projects through execution
  • Experience in brand management, communications strategy and development, and campaign performance analysis
  • Experience with campaign production and asset production in rapidly changing political conditions
  • Demonstrated ability to establish, maintain and continually iterate on processes for developing engaging social content
  • Experience with content marketing and a solid understanding of how to create and promote content that engages and converts
  • Strong strategic understanding of social media best practices and passion for staying educated on social media best practices
  • Strong writing, synthesis, and editorial judgment

Position-Specific Skills
  • Excellent writing and editing skills for digital platforms
  • Proficient in using digital marketing tools and platforms such as Google Analytics, Google Ads, SEO tools, social media management tools, and email marketing software.
  • Experience with EveryAction, Cision, Canva, Adobe Creative Suite, and other digital organizing tools
  • Demonstrated ability to break down complex topics into compelling, digestible narratives.
  • Experience managing paid social campaigns and budgets across multiple platforms with deep understanding of strategic and executional best practices

Preferred Qualifications
  • Ability to write and speak a second language, preferably Spanish
  • Video editing experience and comfort appearing on video
  • Graphic design experience
  • General Requirements
  • Support the mission, vision and goals of the Right To The City Alliance
  • Experience and familiarity with housing justice, gentrification, displacement and anti-eviction work and/or grassroots base-building organizations and transformative organizing
  • Experience in multi-racial, multicultural settings
  • Knowledge of common computer applications: MS Office, Google docs, Adobe Acrobat, Dropbox, Mac environment, and Zoom video tele-conferencing systems
  • Access to reliable internet, phone and remote office arrangements. RTTC provides for costs of home offices.
  • Drivers license and auto insurance

Salary and Benefits

This is a full-time, EXEMPT position. The salary range starts at $90,000. Compensation commensurate with experience and competitive with our sector. RTTC offers a generous and comprehensive benefits package including 100% medical, dental and life insurance, employer contribution towards employees' 401k retirement plan, wellness benefits, staff development resources, and ample sick and vacation paid time off.

How To Apply

Interested candidates should submit a resume, cover letter, and writing and digital content work samples through our hiring portal at: https://righttothecityalliance.rippling-ats.com. References will be asked for candidates who advance in the process. Applicants for this position will be required to submit to a background check. Candidates will only be contacted if our hiring team chooses to pursue an interview.

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