Stellantis

Mopar Accessories, Competitive Benchmarking Analyst

Stellantis • $75K — $95K *
Auburn Hills, MI 48326In-Person
Manufacturing & Automotive
5 - 7 years of experience
Today
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Job Overview by Ladders

Qualifications

  • Bachelor's degree in Business, Marketing, Automotive, Finance, Engineering, or related field.
  • 5 years of experience in automotive, market research, data analysis, retail, or related business functions.
  • Strong analytical and organizational skills.
  • Ability to gather, organize, and interpret large amounts of competitive information.
  • Strong attention to detail and problem-solving capability.
  • Excellent communication and presentation skills.
  • Proficiency in Microsoft Excel and PowerPoint.

Responsibilities

  • Conduct detailed competitive benchmarking assessments of OEM and aftermarket accessory offerings.
  • Research competitor Build & Price sites and dealer-installed options to identify market trends.
  • Support accessory portfolio reviews by collecting competitive product and pricing information.
  • Monitor competitor vehicle launches and accessory announcements to inform portfolio strategy.
  • Develop competitive comparison reports and presentations for various teams.
  • Assist with analysis of accessory pricing and positioning across competitor lines.
  • Maintain competitive tracking databases and benchmarking templates.

Benefits

  • Gain hands-on experience in automotive product planning and competitive analysis.
  • Work closely with multiple Stellantis vehicle brands including Jeep, Ram, Dodge, and Chrysler.
  • Develop knowledge of automotive accessories and vehicle personalization trends.
  • Contribute to strategic decisions influencing future Mopar accessory portfolios and offerings.
Full Job Description
Mopar Accessories, Competitive Benchmarking Analyst

The Competitive Benchmarking Analyst will have primary responsibility for supporting competitive analysis activities for Mopar Accessories across North American Stellantis brands. This role focuses on evaluating current production vehicle accessory offerings, identifying competitive gaps and trends, and providing data-driven insights that support future accessory portfolio planning and growth strategies.

Primary Responsibilities Include:
  • Conducting detailed competitive benchmarking assessments of OEM and aftermarket accessory offerings for current production vehicles.
  • Researching competitor Build & Price sites, dealer-installed options, factory upfit programs, and retail accessory portfolios to identify market trends and opportunities.
  • Supporting accessory portfolio reviews by gathering and organizing competitive product, pricing, feature, and packaging information.
  • Monitoring competitor vehicle launches, accessory announcements, and industry trends to support ongoing portfolio strategy discussions.
  • Developing competitive comparison reports, presentations, and executive summaries for Product Planning, Sales, Marketing, and Brand teams.
  • Assisting with analysis of accessory pricing, content strategies, and package positioning across competitor vehicle lines.
  • Supporting benchmarking activities related to off-road, truck, SUV, lifestyle, protection, appearance, and performance accessory categories.
  • Maintaining competitive tracking databases, benchmarking templates, and reporting tools.
  • Partnering with Product Planning teams to identify portfolio gaps, white-space opportunities, and future accessory recommendations.


You Will Have the Opportunity To:
  • Gain hands-on experience in automotive product planning and competitive analysis.
  • Work closely with Product Planning, Marketing, Sales, and Brand teams across multiple Stellantis vehicle brands including Jeep, Ram, Dodge, and Chrysler.
  • Develop knowledge of automotive accessories, vehicle personalization trends, and competitive market strategies.
  • Contribute to strategic decisions that influence future Mopar accessory portfolios and customer offerings.


Basic Qualifications:
  • Bachelor's degree in Business, Marketing, Automotive, Finance, Engineering, or related field.
  • 5 years of experience in automotive, market research, data analysis, retail, or related business functions.
  • Strong analytical and organizational skills.
  • Ability to gather, organize, and interpret large amounts of competitive information.
  • Strong attention to detail and problem-solving capability.
  • Excellent communication and presentation skills.
  • Proficiency in Microsoft Excel and PowerPoint.


Preferred Experience:
  • Interest in automotive products, accessories, off-road, truck, or performance markets.
  • Experience conducting research, benchmarking, or market analysis projects.
  • Familiarity with vehicle configurators, OEM websites, or automotive retail environments.
  • Experience with reporting and analytics tools such as Power BI or Tableau.

About Stellantis

Stellantis is a multinational automotive manufacturer formed in 2021 by the merger of Fiat Chrysler Automobiles and Groupe PSA. The company designs, produces, and sells a wide range of vehicles under various brands, including Alfa Romeo, Chrysler, Citroen, Dodge, DS Automobiles, Fiat, Jeep, Lancia, Maserati, Opel, Peugeot, Ram, and Vauxhall. Stellantis operates in over 130 countries and has 14 brands in its portfolio. The company is committed to sustainable mobility and has set ambitious targets for reducing its carbon footprint and increasing the share of electric vehicles in its sales.
Learn more about Stellantis
Size
400,000 employees
Market Cap
$44.9 billion
Industry
Manufacturing & Automotive
* Ladders Estimates

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