SPX Corporation

Mgr, Digital Marketing Operations (Overland Park, Kansas (KS), US)

SPX Corporation • $80K — $110K *
Overland Park, KS 66212In-Person
Business Services
5 - 7 years of experience
1 month ago
Job Overview by Ladders

Qualifications

  • 5+ years of experience in digital marketing operations or related roles
  • Proficient with CMS (preferably Wordpress), Google Analytics, and SEO best practices
  • Experience with marketing automation tools, especially HubSpot; familiarity with Salesforce integration preferred
  • Strong project management skills, managing both external vendors and internal stakeholders
  • Analytical mindset with experience in performance dashboards and campaign reporting
  • Attention to detail and ability to juggle multiple digital channels
  • Comfortable navigating and integrating various martech platforms

Responsibilities

  • Guide development and maintenance of B2B websites and digital portals
  • Optimize web performance using CMS knowledge, UX principles, and SEO best practices
  • Execute routine website updates and monitor site health with analytics tools
  • Maintain marketing databases and assist with Salesforce CRM synchronization
  • Manage account-based marketing strategies and collaborate with external agencies
  • Implement customer feedback tools and track performance across channels
  • Identify process improvement opportunities and champion change initiatives

Benefits

  • Generous and flexible paid time off including various leave options
  • Competitive health insurance plans and 401(k) matching with immediate benefits
  • Performance-based compensation and bonus plans
  • Educational assistance and leadership development programs
Full Job Description
How you will make an Impact (Job Summary)

SPX is a diverse team of unique individuals who all make an impact. The Marketing Manager guides projects that directly impact our sales channels and operational efficiency:
  • Support the development and maintenance of SPX Cooling's B2B websites and digital portals, collaborating with IT and external agencies.
  • Apply knowledge of CMS platforms, user experience, and SEO best practices to optimize web performance.
  • Execute and manage routine website updates; monitor site health and SEO using Google Analytics and related tools.
  • Maintain marketing databases, forms and workflows in HubSpot, and assist in Salesforce CRM sync.
  • Manage account-based marketing strategies by coordinating digital ad asset delivery and campaign tracking, serving as the primary liaison to external agency partners.
  • Assist in deploying surveys and customer feedback tools (e.g. NPS, customer satisfaction surveys).
  • Track performance across digital channels using dashboards and analytics tools.
  • Support onboarding and integration of new martech platforms as necessary.
  • Continually builds knowledge of the company, products, and services to effectively communicate market differentiation and unique selling proposition by interfacing with Sales, Product Management, R&D, Engineering, Operations, and industry channel partners.
  • Actively identify areas of process improvement and champion change initiatives to help the company measure and achieve objectives and performance standards. S/he must demonstrate an "ownership mentality," with a passion for delivering on commitments, owning results and "rolling up" his/her sleeves to drive performance.
  • Effectively utilizes project management tools to improve team efficiency.

What we are looking for (Required/Ideal Experience, Skills, Education)

We each bring something to the table, and we are looking for someone who has:

Required Experience & Skills
  • 5+ years of experience in digital marketing operations, marketing automation, or related roles
  • Hands-on experience with CMS/Wordpress, Google Analytics and SEO best practices
  • Proficiency with marketing automation tools, preferably HubSpot; familiarity with Salesforce integration a plus
  • Strong project management skills, including experience coordinating external vendors and internal stakeholders
  • Analytical mindset with ability to build and interpret performance dashboards and campaign reports
  • Excellent attention to detail and ability to manage multiple digital tools and channels simultaneously
  • Comfortable navigating martech ecosystems and adopting new digital platforms quickly

Ideal Experience & Skills
  • Excellent written and verbal communication skills to clearly articulate vision and data analyses.
  • Highly organized with the ability to manage multiple tasks and priorities.
  • High value for quality, compassion, teamwork, collaboration and fun!
  • Able to work well under pressure within a fast-paced environment.

Education & Certifications
  • Bachelor's degree required

Travel & Working Environment
  • Hybrid schedule
  • The position may require working occasionally outside normal work hours.
  • Occasional lifting up to 50 pounds.
  • Keyboarding/typing.
  • Ability to read effectively from a computer screen and/or a paper copy.
  • Ability to handle a large volume of work and perform multiple tasks in a fast-paced environment.
  • Ability to communicate effectively verbally.


What benefits do we offer?

We know that the well-being of our employees is integral. Our benefits include:
  • Generous and flexible paid time off including paid personal time off, caregiver, parental, and volunteer leave
  • Competitive health insurance plans and 401(k) match, with benefits starting day one
  • Competitive and performance-based compensation packages and bonus plans
  • Educational assistance, leadership development programs, and recognition programs

About SPX Corporation

SPX Corporation is a supplier of highly engineered products and technologies, holding leadership positions in the HVAC, detection and measurement, and engineered solutions markets. Based in Charlotte, North Carolina, SPX Corporation had approximately $1.5 billion in annual revenue in 2020 and more than 4,500 employees in 17 countries. The company's products and technologies serve customers in a wide range of industries, including food and beverage, power and energy, and transportation. SPX Corporation was founded in 1912 as the Piston Ring Company and has since grown through a series of acquisitions and divestitures to become a diversified industrial company with a global presence.
Learn more about SPX Corporation
Size
3,100 employees
Market Cap
$2.9 billion
Industry
Manufacturing & Automotive
Net Income
$97.2 million
Founded
1912
5 Year Trend
-3.7%
Revenue
$1.5 billion
NASDAQ
SPXC
* Ladders Estimates

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