About the RoleThe L Suite serves General Counsels and senior legal executives across high-growth private tech companies, public companies, venture funds, and beyond. We focus on selling both to individual legal executives, and also to full legal teams. Selling into this audience requires more than a polished pitch. It demands genuine fluency in the world of legal leadership: understanding what these executives are responsible for, the challenges they face, why a trusted peer community is an invaluable resource, and how The L Suite uniquely supports their goals. You will develop and maintain that fluency, tailoring your approach to each of our member personas and staying attuned to the latest trends shaping the legal function.
This is a full-cycle role. You will own everything from the first conversation through closing (and handoff to our member success team), managing your pipeline with rigor and using data to continually sharpen your focus. You will also be expected to work in an AI-forward way, leveraging enterprise AI tools as a core part of how you prospect, prepare, communicate, and report.
Responsibilities- Drive new membership growth for The L Suite through direct outreach, including individual and group calls that communicate the value proposition and convert leads into members
- Develop and execute strategies and multi-channel campaigns to educate and attract General Counsels, Chief Legal Officers, Heads of Legal, and other senior in-house legal leaders, spanning startups to public companies and investment funds
- Maintain deep understanding of the legal executive ecosystem, leveraging industry trends and persona insights to refine messaging and uncover growth opportunities
- Track and report on conversion performance, using data-driven insights to continuously refine tactics and optimize time and resource allocation
- Ensure a high-quality prospect experience by delivering timely, personalized communication at every stage of the buying journey
- Manage forecasts and pipelines with strong discipline, ensuring CRM data is accurate and operations are efficient
- Collaborate closely with Growth, Marketing, and Member Experience teams to align strategies and deliver a cohesive member journey
- Share successful tactics and insights with colleagues, contributing to collaborative growth across The L Suite community
Qualifications- Proven experience selling to or working directly with General Counsels, Chief Legal Officers, or other C-suite legal executives, with an insider's perspective on their priorities and buying behavior
- Proven experience selling into legal departments
- Demonstrated success in consultative, relationship-driven sales roles; experience selling memberships, communities, subscriptions, or professional services preferred
- Self-directed operator who independently manages a blend of routine and high-complexity work and proactively aligns with management on strategy and messaging
- Strong discipline in pipeline and forecast management, with proficiency in CRM tools and using conversion data to guide actions
- Exceptional communication and relationship-building skills with senior executives, translating the value of community into terms that resonate with each unique persona
- Collaborator skilled at cross-functional teamwork, idea-sharing, and consensus-building
- Advanced user of enterprise AI tools, digital agents, and automated workflows, with eagerness to integrate AI into daily work
- Driven to become the subject matter expert on L Suite member growth and engagement at The Suite
- Experience consistently meeting or exceeding quotas in a high-volume sales environment
