Marketing Operations ManagerPosition Summary The Marketing Operations Manager plays a key execution and operational role, ensuring alignment, prioritization, and efficient delivery across all marketing functions. They own the global campaign calendar by coordinating initiatives across internal and external teams. This role also establishes and enforces processes, governance, and compliance standards, while overseeing content quality, vendor performance, and budget management. The ideal candidate is highly organized, detail-oriented, and agile withing the dynamic biopharma industry. Effective communication skills and the ability to thrive in a fast-paced, cross-functional environment are paramount.
Responsibilities: - Own and manage global marketing campaign calendar and prioritization including but not limited to hosting monthly campaign meetings, coordinating with stakeholders, managing vendors, and pivoting as needed to meet evolving needs
- Build/create digital marketing assets in HubSpot to support service-specific campaigns, conferences & events, integrated corporate campaigns, and go-to-market initiatives
- Ensure team-wide adherence to all marketing processes, workflows, and governance standards
- Review all public-facing content for accuracy, quality, and compliance with KBI's brand guidelines and best practices
- Lead marketing intake, prioritization, and resource allocation across teams
- Manage third-party vendors, SOWs and contracts, ROI performance, and administer vendor scorecards to assist in diligence reviews
- Reconcile marketing budget and ensure alignment with approved spending plans
- Track KPIs, analyze performance, and deliver actionable insights
- Administer and optimize marketing platforms, tools, and systems
- Collaborate with cross-functional stakeholders to align marketing initiatives
- Drive team enablement, training, and continuous operational improvements
- Generate monthly insights and KPI reports in partnership with Digital Marketing
Requirements: - Bachelor's degree in marketing, Business, or related field required; advanced degree preferred (Marketing, Biotech, Biopharma, Med devices, or related)
- 4+ years of experience in marketing operations, ideally within life sciences or biotech; or, 4+ years of varied marketing experience across many specialties
- Proven experience leading marketing operations in complex, cross-functional environments
- Demonstrated success managing Smartsheet budgets, contracting external vendors, and launching global marketing initiatives
- Strong strategic thinking paired with hands-on operational execution expertise
- Advanced project management, organizational, and process optimization skills
- Proficiency in HubSpot, SAP, and G-Suite analytics tools; ability to translate data into actionable insights
- Excellent communication, stakeholder management, attention to detail, and a proactive, continuous improvement mindset
- Ability to work Eastern Standard Time Hours
