Marketing Manager
Role and Responsibilities:
- Develop and implement the B2B marketing and communication strategy for Phihong on a global level.
- Analyze marketing data to identify key insights, market trends, and best practices to inform strategic decision-making.
- Collaborate with cross-functional teams to strengthen the Phihong brand message in the power supply market.
- Lead product marketing strategy, working closely with sales to identify and attract the right customers for new products.
- Define product positioning and ensure alignment with the needs of target audiences.
- Work closely with global teams to ensure successful implementation of marketing strategies.
- Oversee integrated communications, media strategy, and plans.
- Develop and manage marketing materials, including corporate and product-related collateral, website content, and social media assets.
- Manage executive communication for the senior leadership team, including presentation materials.
- Present ideas and final deliverables to internal sales teams and communicate with sales leaders about event implementation.
Requirements:
- Bachelor's Degree in Communications, Journalism, Marketing, Business Administration, or a related discipline.
- Minimum 5 years of experience in corporate/marketing communications or public relations management, either in-house or with an agency.
- Strong analytical skills and experience in market research.
- Experience in public speaking and demonstrated project management capability preferred.
- Experience in the automotive industry is a plus.
- Excellent communication and interpersonal skills, with sensitivity to international cultural differences.
- Bilingual in Mandarin Chinese is a plus.
Benefits:
- 401(k) matching
- FSA Accounts
- Dental insurance
- Health insurance
- Vision insurance
- Life insurance
- Paid time off
This is a fully onsite position located in Fremont, CA; Monday- Friday from 10 am to 7 pm.
