We are looking for an experienced and motivated all-round Marketing Manager (human) who thinks differently to the masses and who uses all marketing opportunities to further drive our growth.
Your tasks:
- You are responsible for the planning, creation, maintaining and measurement of our marketing activities for B2B customers, campaigns and customer retention in English and German for various on- and offline channels (website, online events, fairs, PR etc.)
- Actively connected to publications, associations, and industry groups.
- shape the brand awareness by creating corporate and product messaging and positioning and defining the value proposition for global audiences.
- ensure continuous quality output for all materials in line with style guides, four-eye principle, proper research, etc.
- edit and revise content from the perspective of the intended audience(s) and you know how to conduct interviews with internal or external stakeholders, in order to produce quality content
- monitor market and competition
- develop marketing material (online/offline) mainly for B2B, and also B2C
- create demand along the customer journey with additional content creation such as white papers, how-to guides (video, PDF), use cases, competitive comparisons as well as ROI justification
What can we look forward to:- You have a holistic view and knowledge of marketing strategy, planning and execution, business and product strategy, and processes with the ability to help shape and influence the long-term vision and strategy for the product portfolio based on a deep understanding of customer needs
- You bring at least 3 years of relevant professional experience in the field of marketing and a very good understanding of digital and traditional marketing concepts
- You are an active team player and can communicate at eye level with all departments, often reaching out to our tech team to get all relevant information
- Excellent communication and negotiation skills
- Ability to adapt to a rapidly changing environment.
- The drive to independently familiarize yourself with new topics and develop things from scratch
- The will to make NEURA Robotics the leading brand in the field of robotics
