Marketing Consultant

City of Mississauga

$80K — $107K *
Education, Government & Non-Profit
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Post-secondary degree in Marketing and/or Communications with at least 4 years of experience or equivalent education and experience.
  • Government experience is a plus.
  • Proven track record in developing and executing complex multi-channel campaigns meeting defined KPIs.
  • Strong grasp of all marketing and communications aspects including traditional, digital, and social media.
  • Experience with programmatic ad buying platforms and web analytics is beneficial.
  • Excellent analytical, problem-solving, and critical thinking skills.
  • Strong interpersonal, written, and verbal communication skills.

Responsibilities

  • Provide strategic marketing expertise to various City stakeholders.
  • Collaborate on cross-departmental teams to execute and analyze marketing campaigns.
  • Build and maintain strong relationships within assigned portfolios.
  • Oversee all marketing aspects of assigned projects, ensuring success and adherence to plans.
  • Utilize research and data to inform marketing strategies and recommendations.
  • Work with creative teams to create compelling marketing content.
  • Manage and report on advertising campaigns across diverse media channels.

Benefits

  • Comprehensive exposure to various City business areas and projects.
  • Opportunity for professional growth within a government environment.
  • Collaborative work culture with a focus on community engagement and civic participation.
  • Hybrid work model offering flexibility in work location.
Full Job Description
Req ID: 28507
Vacancy Type: Temporary
Contract Duration: Up to 12 months
Number of Positions: 1
Closing Date: 08/27/2026

Job Summary

The City of Mississauga is seeking a Marketing Consultant to join the City Events & Experiences marketing team within the Strategic Communications and Initiatives Division. This role will primarily provide strategic marketing and communications support to Museums of Mississauga, Environment, Park Operations and Culture Planning, while also supporting other City business areas and priorities as needed. Working collaboratively with internal partners and colleagues, you will plan, develop and deliver integrated marketing and communications initiatives that promote City programs, services and experiences, enhance civic participation, and strengthen community connection throughout Mississauga. This position reports to the Supervisor, Marketing, City Events & Experiences.

Duties and Responsibilities

  • Provide fulsome marketing expertise (Brand, Traditional, Digital, Social) to internal City stakeholders to achieve City business goals and objectives, including but not limited to building audience trust, generating awareness, fostering education, and driving engagement and or conversions.
  • Participate in cross-departmental, multi-disciplinary work teams to plan, execute, track, optimize, report-out, and determine insights on public facing and internal marketing projects, programs, and campaigns to ensure identified goals, objectives, and KPIs are achieved.
  • Establish and maintain excellent relationships with assigned portfolio(s) stakeholders.
  • Be accountable for all marketing aspects of assigned portfolio(s) including development, execution, monitoring, reporting and success of annual marketing workplans.
  • Use primary and secondary research, historical data, current trends and practices to gather insights and inform campaign recommendations.
  • Work with an in-house creative team to help conceptualize, write and produce marketing content.
  • Plan, deploy, monitor, optimize and report on advertising campaigns across multiple media channels and platforms to achieve targeted campaign KPIs.
  • When assigned, participate in cross-departmental working teams for organization wide projects and initiatives outside of your assigned portfolio(s).


Skills and Qualifications

  • Post-secondary degree in Marketing and / or Communications, with a minimum of 4 years of experience in marketing and communications, or an equivalent combination of education and experience.
  • Government experience considered an asset.
  • Experience developing and executing complex, multi-phased and multi-channel campaigns with proven success meeting campaign KPIs, goals and objectives.
  • Strong understanding of all aspects of marketing and communications including but not limited to: traditional, digital and social marketing, metrics tracking, optimization, reporting and analytics.
  • Familiarity with programmatic ad buying platforms, broadcast, print, SEM, Social Media Management tools, social engagement and web analytics.
  • Proven critical thinking, analytical skills and problem-solving skills.
  • Excellent client management and relationship building skills, strong written and verbal communications, and persuasive presentation skills.
  • Strong project management, prioritization, and organizational skills.
  • Ability to adapt to change and embrace new techniques and technology.
  • Fluent with current trends in marketing and communications.

Hourly Rate/Salary: $ 44.27 - $ 59.03 / $ 80,567.00 - $ 107,426.00
Hours of Work: 35
Work Location: Civic Centre
Hybrid Workplace
Organization Unit: CMO/Events & Facility Services
Department/Division/Section: CMO/City Manager's Office , CMO/Strategic Communications&Initiatives , Business & Marketing Solutions
Non-Union/Union: Non Union

The City of Mississauga may use artificial intelligence (AI) technology in sourcing and/or screening candidates for some positions; however, it is not used in selecting final candidates.

We thank all who apply, however, only those candidates selected for an interview will be contacted. You can also check your application status in your candidate profile online.

All personal information is collected under the authority of the Municipal Act.

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