Marketing & Brand Manager

StellerVista Credit Union

$77K — $97K *
Finance & Insurance
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Post-secondary education in Marketing, Communications, Business, or related field.
  • Minimum of 5 years in marketing, communications, or brand roles with a focus on campaign planning and project management.
  • Proven experience leading projects with accountability for results.
  • Experience in the financial services sector is a plus.
  • Ability to translate strategy into actionable plans and measurable results.

Responsibilities

  • Contribute to and execute the marketing strategy to drive membership growth.
  • Translate business priorities into effective marketing programs with measurable outcomes.
  • Manage marketing budgets and demonstrate sound decision-making in initiative execution.
  • Oversee and coordinate efforts of internal teams and external vendors.
  • Support external marketing and internal resources for enhanced member engagement.
  • Lead and develop marketing resources and cross-functional team collaboration.
  • Utilize data and insights for continuous improvement of marketing initiatives.

Benefits

  • Opportunities for professional growth and development.
  • Supportive and inclusive work environment.
  • Chance to make a meaningful impact in the community.
  • Culture based on core values: Trust, Belonging, Expertise, Shared Success, Courage.
  • Competitive compensation package with benefits and pension programs.
Full Job Description
The Opportunity

If you are ready for an exciting career move to a progressive financial services organization dedicated to cooperative values and exemplary member service, this could be just what you're looking for. We are currently recruiting for the position of Marketing & Brand Manager.

Position Overview

As the Marketing and Brand Manager you will be responsible for contributing to and executing the credit union's marketing strategy, with a primary focus on driving membership growth, deepening member relationships, increasing wallet share, and strengthening StellerVista's brand. The role translates organizational, operational, and business line priorities into effective, measurable marketing, sales-support, and member engagement programs that support strategic and operational goals and internal sales-support initiatives, ensuring programs have clear objectives, defined performance measures, and line of sight to member growth, wallet share, engagement, and business results. Through this work, you will support ongoing development and strength of StellerVista's brand, ensuring a consistent and positive presence across the full-service area. You will also be accountable for managing marketing programs, budgets, and demonstrate sound decision-making in the execution of initiatives. As a hands-on leadership role, it balances direct involvement in core marketing activities with oversight, planning, and coordination of work across internal teams and external vendors and partners. Working closely with Operations, Retail, Commercial, Community Engagement, IT, Finance, and other internal teams, you will support both external marketing and internal enablement, including tools, communications, campaigns, and resources that help front-line and sales teams deepen member relationships and promote products and services effectively. Leadership and direction are provided to marketing resources and cross-functional teams, enabling effective collaboration across the organization. You will also contribute to continuous improvement through the use of data, insights, performance results, and member and stakeholder feedback.

(This position is outside of the bargaining unit)

Schedule Description

Permanent Full-Time position

Schedule: 37 Hours per week

Workdays: Monday - Friday

This position is based remotely within British Columbia and requires travel to branches and events as needed.

Education and Experience:

  • Completion of post-secondary education in Marketing, Communications, Business, or a related field.
  • Candidates require a minimum of 5 years of progressively responsible experience in marketing, communications, or brand-related roles, including demonstrated experience in campaign planning, project management, and budget oversight.
  • Experience leading projects, initiatives, or functional areas, with accountability for delivering results and achieving established objectives.
  • Experience working in a financial services environment is considered an asset.


OR

An equivalent combination of education and experience.

Successful candidates must also demonstrate the following:

  • Demonstrated ability to translate strategy into actionable plans and measurable outcomes
  • Strong analytical and problem-solving skills, with the ability to use data to inform decisions
  • Effective communication and interpersonal skills, with the ability to influence and collaborate across departments
  • Proven ability to manage multiple priorities in a fast-paced environment
  • Strong organizational and planning skills


Compensation: We are pleased to offer a competitive compensation package including but not limited to participation in extended benefits and pension programs, health and wellness programs, and a competitive vacation entitlement.

Annual salary commensurate to education and experience.

Current annual salary range: $77,610.00 - $97,013.00

At StellerVista Credit Union we are proud to offer an employee experience that includes:

  • Opportunity for professional growth and development
  • A supportive and inclusive work environment
  • The opportunity to make a meaningful impact in the lives of our members and the community
  • A culture of living our core values in a real way - Trust, Belonging, Expertise, Shared Success & Courage
  • Access to a competitive compensation package including participation in extended benefits and pension programs, health and wellness programs and a competitive vacation entitlement


About the Kootenay Region

The Kootenay region in British Columbia, Canada, offers a breathtaking blend of natural beauty, outdoor recreation, and a welcoming community that makes it an appealing destination for relocation. In addition to its awe-inspiring landscapes, the Kootenays boast stunning mountain vistas, crystal-clear lakes, and lush forests, providing residents with an unparalleled connection to nature. Whether it's skiing in the winter, hiking in the summer, or enjoying the serene surroundings year-round, the region offers endless options of outdoor activities for nature enthusiasts.

The region's rich cultural diversity, artistic expression, and locally sourced culinary scene add to the charm of the Kootenays, creating an alluring lifestyle for those considering relocation to this picturesque region of British Columbia. Whether one seeks adventure in the great outdoors, a sense of community, or a thriving cultural scene, the Kootenay region offers an inviting and enriching environment for individuals looking to make a move.

Job Location - REMOTE within B.C

Closing date - Open until filled.

How to Apply

If this sounds like a position for you, Apply Now

Check out StellerVista's career opportunities here: Careers StellerVista Credit Union

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