First American

Marketing Analyst

First American$73K — $98K *
US-Anywhere
+ 7 other locationsRemote
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor’s degree in Marketing, Economics, Finance, Statistics, Data Analytics, Business, or a related field.
  • 3–5 years of experience in analytics, pricing, marketing strategy, revenue management, or a related role.
  • Strong hands-on experience with Python and/or SQL for detailed data analysis.
  • Experience analyzing large datasets and building models to support business decision-making.
  • Strong understanding of pricing strategy, customer analytics, and retention metrics.

Responsibilities

  • Conduct detailed analyses to support product strategy, pricing decisions, and retention initiatives.
  • Analyze customer behavior, product performance, and market trends to identify growth and retention opportunities.
  • Develop pricing analyses, segmentation models, and performance reporting to improve profitability and competitiveness.
  • Partner with marketing, product, finance, and leadership teams to evaluate offers, campaigns, and retention strategies.
  • Build and maintain dashboards, reports, and analytical models using Python, SQL, and BI tools.
  • Perform deep-dive analyses on churn, customer lifetime value, conversion, pricing elasticity, and campaign ROI.
  • Synthesize complex data into clear business recommendations and executive-ready presentations.

Benefits

  • Comprehensive benefits package including medical, dental, and vision coverage.
  • 401(k) plan with employer contribution.
  • Paid time off (PTO) and sick leave.
  • Employee stock purchase plan.
  • Commitment to an inclusive and supportive workplace culture.
Full Job Description

What We Do
We are seeking a data-driven Marketing Analyst with 3–5 years of experience to support product strategy and customer retention initiatives. This role will combine analytical rigor with business insight to evaluate pricing performance, customer behavior, campaign effectiveness, and product trends. The ideal candidate is comfortable working with large datasets, building actionable analyses in Python and/or SQL, and translating findings into clear recommendations for cross-functional stakeholders.

What You'll Do:

  • Conduct detailed analyses to supportproduct strategy, pricing decisions, and retention initiatives. 

  • Analyze customer behavior, product performance, and market trends to identify growth and retention opportunities. 

  • Develop pricing analyses, segmentation models, and performance reporting to improve profitability and competitiveness. 

  • Partner with marketing, product, finance, and leadership teams to evaluate offers, campaigns, and retention strategies. 

  • Build and maintain dashboards, reports, and analytical models usingPython, SQL, and BI tools

  • Perform deep-dive analyses on churn, customer lifetime value, conversion, pricing elasticity, and campaign ROI. 

  • Design and measure tests to assess pricing changes, promotional strategies, and retention programs. 

  • Synthesize complex data into clear business recommendations and executive-ready presentations. 

  • Support forecasting, scenario modeling, and ongoing performance monitoring across key products and customer segments. 

  • Ensure data quality, consistency, and accuracy across analyses and reporting. 

What You'll Bring:

  • Bachelor’s degree in Marketing, Economics, Finance, Statistics, Data Analytics, Business, or a related field. 

  • 3–5 years of experiencein analytics, pricing, marketing strategy, revenue management, or a related role. 

  • Strong hands-on experience withPython and/or SQLfor detailed data analysis. 

  • Experience analyzing large datasets and building models to support business decision-making. 

  • Strong understanding of pricing strategy, customer analytics, and retention metrics. 

  • Ability to communicate insights clearly to both technical and non-technical audiences. 

  • Advanced Excel skills; experience with BI and visualization tools such as Tableau, Power BI, or similararepreferred. (DAX, data modeling, report/dashboard development)

  • Strong problem-solving skills, attention to detail, and ability to manage multiple priorities. 

Nice to Have

  • Experience infinancial services, insurance, banking, lending, fintech, or other regulated industries. 

  • Familiarity with customer lifecycle analysis, churn modeling, A/B testing, and segmentation. 

  • Experience supporting product strategy or go-to-market decisions through quantitative analysis. 

  • Working knowledge of statistical methods, forecasting, or predictive modeling. 

Success in This Role

Success in this role means using data to influence smarter pricing, stronger product positioning, and improved customer retention. The right candidate will be equally comfortable diving into the details of a dataset and presenting strategic recommendations to business leaders.

Pay Range: $73,900.00 - $98,500.00 AnnuallyThis hiring range is a reasonable estimate of the base pay range for this position at the time of posting. Pay is based on a number of factors which may include job-related knowledge, skills, experience, business requirements and geographic location.

 

** Note that the following statements only apply to candidates who will be working from an unincorporated area within Los Angeles County. **

What We OfferBy choice, we don’t simply accept individuality – we embrace it, we support it, and we thrive on it! Our People First culture is inclusive for all employees - not just because it's the right thing to do, but because it's the key to our success. We are proud to foster an authentic and inclusive workplace For All. You are free and encouraged to bring your entire, unique self to work. First American is an equal opportunity employer in every sense of the term.

Based on eligibility, First American offers a comprehensive benefits package including medical, dental, vision, 401k, PTO/paid sick leave and other great benefits like an employee stock purchase plan.

About First American

First American provides financial services through its Title Insurance and Services segment and its Specialty Insurance segment. The First American Family of Companies' core business lines include title insurance and closing/settlement services; title plant management services; title and other real property records and images; valuation products and services; home warranty products; property and casualty insurance; and banking, trust, and investment advisory services.

First American Careers

Join the vibrant team at First American, a leading company renowned for its commitment to innovation, leadership, and professional excellence. As one of the most respected names in the industry, First American offers unparalleled job opportunities that propel your career to new heights.

Work You’ll Do

At First American, your work transcends ordinary job responsibilities. You will be part of a dynamic team that drives industry standards through innovation and leadership. Engage in projects that transform our services and, by extension, the industry itself, making an impact that matters.

Explore a World of Opportunities

Whether you're looking for an entry-level position or a more senior role, First American presents a spectrum of career paths across various departments. Our job opportunities are designed to foster professional growth and personal achievement.

Internship Programs

Kickstart your career with First American’s internship programs. These opportunities are perfect for gaining real-world experience, enhancing your skills, and networking with industry leaders. Our internships provide a robust foundation for future employment and are a stepping stone to full-time positions within the company.

Culture and Benefits

First American is committed to creating a workplace where every team member feels valued. We celebrate diversity and are dedicated to creating an inclusive environment. Our benefits package is comprehensive, supporting both your professional and personal life, including health, wellness, and continuous learning opportunities.

Professional Development and Training

We believe in nurturing our team’s skills through targeted training programs, including leadership development and diversity training. These initiatives ensure that you are equipped to meet the challenges of today and tomorrow, fostering an environment of continuous improvement and personal growth.

Join Our Team

Embark on your First American journey today by exploring the various positions available. We are actively hiring and looking for talented individuals who are passionate, curious, and driven to excel. Check out our open positions, tailor your resume, and prepare for an interview where you can showcase your unique abilities.

Stay Connected

Keep up to date with the latest in career tips, industry news, and job openings at First American. Subscribe to our job alert emails and never miss an opportunity to advance your career with us.

Networking and Growth

At First American, career growth is complemented by opportunities to connect and collaborate with professionals across the company. Engage in networking events that can open doors to numerous career paths and professional relationships.

Why First American?

Choosing First American means opting for a career where your skills are appreciated and your contributions are valued. Here, every employee is empowered to reach their full potential, supported by our culture of growth, leadership, and innovation. Join First American today and be part of a team that is reshaping the future through exceptional service, dedication, and a commitment to excellence. Explore the positions we have available and take the first step towards a rewarding career at First American.
Learn more about First American
Size
22,233 employees
Market Cap
$5.4 billion
Industry
Net Income
$696.4 million
Founded
1889
5 Year Trend
+10.6%
Revenue
$7 billion
NASDAQ

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