University of Utah

Market & Brand Strategy Management

University of Utah$68K — $92K *
Education, Government & Non-Profit
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree (or equivalent) plus 8 years of related experience or Master's degree (or equivalent) plus 6 years.
  • Strong organizational and project management skills.
  • Excellent relationship management and communication abilities.
  • Proficiency in leading integrated marketing strategies across multiple channels.
  • Experience in supervising design and web teams.

Responsibilities

  • Serve as a strategic marketing partner for various school initiatives.
  • Develop and execute marketing strategies aligned with organizational goals.
  • Build relationships and provide marketing counsel to school partners.
  • Lead and coordinate marketing initiatives from planning to execution.
  • Manage multiple marketing initiatives, ensuring quality and accountability.
  • Supervise graphic design and web teams, prioritizing and managing workloads.
  • Monitor marketing performance and recommend data-driven improvements.

Benefits

  • Participation in Utah Retirement Systems
  • Full-time work schedule with potential for additional hours as needed
  • Opportunities for collaboration across various departments
  • Professional development in strategic marketing
  • Support from a dynamic and innovative academic environment
Full Job Description
Announcement

Details

Open Date
08/17/2026

Requisition Number
PRN45946B

Job Title
Market & Brand Strategy Management

Working Title
Sr. Manager, Marketing and Brand Strategy

Career Progression Track
M00

Track Level
M4 - Senior Manager

FLSA Code
Administrative

Patient Sensitive Job Code?
No

Standard Hours per Week
40

Full Time or Part Time?
Full Time

Shift
Day

Work Schedule Summary

Monday through Friday, 9:00 - 5:00 pm. Nights and weekends as needed.

VP Area
Academic Affairs

Department
02160 - School of Business M + C

Location
Campus

City
Salt Lake City, UT

Type of Recruitment
External Posting

Pay Rate Range
$68,545 - $92,000

Close Date
09/14/2026

Priority Review Date (Note - Posting may close at any time)

Job Summary

The David Eccles School of Business is seeking a strategic and collaborative Senior Manager of Marketing and Brand Strategy Management to serve as the strategic marketing partner for assigned programs, departments, centers, institutes, and school initiatives while providing project management and supervision for the department's graphic design and web teams.

Reporting to the Senior Director, Brand Strategy, Marketing, and Communications, this position develops integrated marketing strategies, builds trusted relationships with school partners, and leads marketing initiatives from planning through multi-channel execution to advance the school's priorities.

In addition to leading assigned portfolios and partnerships, this position provides supervision and project management for the department's graphic design and web teams, ensuring work is effectively prioritized, resources are aligned with departmental priorities, and marketing initiatives are delivered with quality, consistency, and accountability.

The ideal candidate is both strategic and operationally strong, with experience leading integrated marketing initiatives in a collaborative environment. This position requires excellent relationship management, communication, leadership, and project management skills, along with the ability to develop effective marketing strategies, manage multiple priorities, and translate strategy into coordinated, high-quality execution. Success in this role depends on sound professional judgment, initiative, collaboration, and a commitment to delivering measurable results.

Responsibilities
  • Serve as the strategic marketing partner for assigned programs, departments, centers, institutes, and school initiatives.
  • Develop and execute integrated marketing strategies aligned with organizational objectives, audience needs, and the school's strategic priorities.
  • Build strong relationships with school partners while providing strategic marketing counsel and recommendations.
  • Lead marketing initiatives from planning through execution, coordinating work across multiple marketing channels.
  • Manage multiple marketing initiatives simultaneously while ensuring quality, accountability, effective communication, and successful execution.
  • Provide supervision and project management for the department's graphic design and web teams, including establishing priorities, managing workloads and allocating resources to ensure marketing initiatives are effectively executed and aligned with departmental priorities.
  • Ensure marketing and communications initiatives align with the David Eccles School of Business brand, messaging, strategic priorities, and quality standards.
  • Monitor marketing performance and recommend improvements based on analytics and organizational goals.
  • Collaborate across the Branding, Marketing, and Communications team to strengthen marketing effectiveness, consistency, and continuous improvement.
  • Support additional strategic initiatives and special projects as assigned.


Minimum Qualifications

EQUIVALENCY STATEMENT: 1 year of higher education can be substituted for 1 year of directly related work experience (Example: bachelor's degree = 4 years of directly related work experience).

Requires a bachelor's (or equivalency) + 8 years or a master's (or equivalency) + 6 years of directly related work experience.

Preferences
  • Experience working in higher education or other complex, matrixed organizations.
  • Agency experience or experience working with multiple partners, stakeholders, departments, or business units is a plus.
  • Experience developing and executing integrated marketing strategies across multiple channels and audiences.
  • Demonstrated ability to build trusted relationships and serve as a strategic advisor to organizational leaders and stakeholders.
  • Experience supervising staff and managing design and web teams.
  • Strong understanding of brand management, messaging, content strategy, and integrated marketing.
  • Experience using marketing analytics and performance data to evaluate effectiveness and inform decision-making.
  • Demonstrated ability to manage multiple priorities with strong organization, communication, and follow-through.
  • Excellent written and verbal communication skills.
  • Experience with Asana or other project management platforms.


Type
Benefited Staff

Special Instructions Summary

Additional Information

The University is a participating employer with Utah Retirement Systems ("URS"). Eligible new hires with prior URS service, may elect to enroll in URS if they make the election before they become eligible for retirement (usually the first day of work). Contact Human Resources at (801) 581-7447 for information. Individuals who previously retired and are receiving monthly retirement benefits from URS are subject to URS' post-retirement rules and restrictions. Please contact Utah Retirement Systems at (801) 366-7770 or (800) 695-4877 or University Human Resource Management at (801) 581-7447 if you have questions regarding the post-retirement rules.

This position may require the successful completion of a criminal background check and/or drug screen.

The University of Utah values candidates who have experience working in settings with students and possess a strong commitment to improving access to higher education.

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