The Goldman Sachs Group, Inc

Marcus by Goldman Sachs, Marketing Content Strategy, Associate - Richardson, TX

The Goldman Sachs Group, Inc$70K — $95K *
Finance & Insurance
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree required.
  • 3-5 years in content marketing and/or digital strategy.
  • Strong understanding of SEO fundamentals and social media algorithms.
  • Exceptional writing and editing skills for simplifying financial topics.
  • Proven ability to manage multiple workstreams and tight deadlines.
  • Experience working with cross-functional stakeholders and managing agency relationships.
  • Experience in Financial Services or Fintech preferred; passion for consumer advocacy helpful.

Responsibilities

  • Produce high-quality, relevant content for various channels including website, newsletter, and social media.
  • Collaborate to identify SEO keyword opportunities and optimize content accordingly.
  • Manage the organic social media calendar and create engaging assets with creative teams.
  • Ensure all content is accurate and compliant by coordinating with Marketing, Product, and Legal/Compliance teams.
  • Monitor content performance in collaboration with the Analytics team to drive improvements.
  • Maintain the brand's tone of voice in all content for simplicity and transparency.

Benefits

  • Opportunity to work in a rapidly growing company with a strong focus on content strategy.
  • Collaborative work environment with cross-functional teams.
  • Chance to influence organic growth through strategic content execution.
  • Access to insights on content performance to inform future strategies.
  • Contribute to simplifying financial concepts for a broad audience.
Full Job Description
Job Description

Marcus by Goldman Sachs

As the online consumer banking business of Goldman Sachs, Marcus operates as a digital bank, providing high-yield savings accounts and Certificates of Deposit (CDs) directly to individual consumers. Marcus combines Goldman Sachs' over 150 years of expertise with intuitive digital experiences, focusing on value, transparency, and simplicity for its millions of customers, and is recognized as the largest pure online bank, delivering a fully digital experience without physical branches.

YOUR IMPACT

Marcus is growing fast - and looking for bold thinkers and doers to help us fuel the next wave of growth. We are seeking an Associate, Content Strategy to join our team. This individual will be responsible for strategic development of and execution of the content roadmap across organic social, SEO, and web channels. You will work closely with internal writers and external agencies to develop content that simplifies complex financial concepts, improves search visibility, and fosters community engagement.

The ideal candidate is a proactive executor with a strong understanding of content strategy, performance metrics, and SEO with an eye for detail, and the ability to translate brand voice into actionable content across multiple platforms.

HOW YOU WILL FULFILL YOUR POTENTIAL
  • Content Execution & Management: Partner with the content writers to produce high-quality, relevant content for the Marcus site, resource hub, newsletter and organic social channels.
  • SEO Strategy: Collaborate with team and agency to identify keyword opportunities, optimize on-page content, and ensure all editorial output aligns with search best practices to drive organic growth.
  • Organic Social Media: Manage the organic social media calendar, working with creative teams to develop engaging assets (video, infographics, copy) that resonate with a retail banking audience.
  • Cross-Functional Collaboration: Act as a bridge between Marketing, Product, and Legal/Compliance to ensure all content is accurate, brand-compliant, and technically sound.
  • Performance Tracking: Partner with the Analytics team to monitor content performance (e.g., traffic, engagement, conversion) and use these insights to iterate on future content tactics.
  • Brand Consistency: Ensure the Marcus tone of voice-characterized by simplicity and transparency-is consistently applied across all organic touchpoints.

SKILLS & EXPERIENCE WE'RE LOOKING FOR
  • Education: Bachelor's Degree required.
  • Experience: 3-5 years of experience in content marketing and/or digital strategy.
  • Digital Proficiency: Strong understanding of SEO fundamentals and social media algorithms (Instagram, TikTok, LinkedIn, etc.).
  • Communication: Exceptional writing and editing skills with the ability to simplify complex financial topics for a general audience.
  • Project Management: Proven ability to manage multiple workstreams, maintain editorial calendars, and meet tight deadlines in a fast-paced environment.
  • Collaboration: Experience working with cross-functional stakeholders and managing agency relationships.
  • Industry Knowledge: Experience in Financial Services or Fintech is preferred but not required; a passion for consumer advocacy and financial literacy is a plus.

About The Goldman Sachs Group, Inc

The Goldman Sachs Group, Inc. provides investment banking, securities, and investment management services, as well as financial services to corporations, financial institutions, governments, and high-net-worth individuals worldwide. Its Investment Banking segment offers financial advisory services, including advisory assignments concerning mergers and acquisitions, divestitures, corporate defense, risk management, and restructurings and spin-offs; and underwriting services comprising public offerings and private placements of a range of securities, loans, and other financial instruments, and derivative transactions. The company’s Institutional Client Services segment provides client execution services, such as fixed income, currency, and commodities client execution related to making markets in interest rate products, credit products, mortgages, currencies, and commodities; and equities related to making markets in equity products, as well as executes and clears institutional client transactions on stock, options, and futures exchanges. This segment also engages in the securities services business providing financing, securities lending, and other brokerage services to institutional clients, including hedge funds, mutual funds, pension funds, and foundations. Its Investing and Lending segment originates longer-term loans; and invests in debt securities, loans, public and private equity securities, real estate, consolidated investment entities, distressed assets, currencies, commodities, and power generation facilities. The company’s investment management segment provides investment products and services, as well as offers wealth advisory services, including portfolio management and financial counseling, and brokerage and other transaction services.

The Goldman Sachs Group, Inc. Careers

Join the prestigious team at The Goldman Sachs Group, Inc., a global leader in finance and investments, and propel your career to new heights. Our firm is renowned for its commitment to excellence, innovation, and leadership in the financial sector.

Work You’ll Do

At Goldman Sachs, you will be part of a dynamic environment that fosters growth, diversity, and professional development. Engage in transformative projects that redefine the landscape of global finance, driven by a culture of high performance and continuous improvement.

Lead with Innovation and Leadership

Step into a role where your skills will be honed and your leadership capabilities enhanced. The Goldman Sachs Group, Inc. is at the forefront of merging financial expertise with technological innovation, creating a platform for you to lead impactful initiatives.

Join Our Diverse and Inclusive Team

Diversity and inclusion are at the core of our company culture. With employees from various backgrounds, Goldman Sachs thrives on the rich ideas and perspectives that this diversity brings. Here, every team member’s contribution is valued, and every voice is heard.

Explore Job Opportunities and Internships

Whether you’re seeking full-time employment or looking into internship opportunities, Goldman Sachs offers a range of positions that cater to different skills, experiences, and career aspirations. From analyst to executive positions, discover how you can contribute to our legacy of success.

Networking and Professional Growth

Goldman Sachs is not just a workplace. It is a community where you can build lasting relationships with colleagues and industry leaders. Our networking events, mentorship programs, and professional groups foster connections that can accelerate your career trajectory.

Benefits and Career Development

Invest in your future with Goldman Sachs’ unparalleled employee benefits and career development programs. From comprehensive health benefits to personalized career coaching and leadership training, we ensure that our team is equipped for success, both professionally and personally.

Prepare for Your Future

Ready to take the next step? Prepare your resume, sharpen your interview skills, and explore the vast array of job opportunities at The Goldman Sachs Group, Inc. Our hiring process is designed to identify and nurture talent, helping you to achieve your career goals.

Stay Connected

Keep up to date with the latest from Goldman Sachs Careers by subscribing to our job alert emails. Tailor your preferences to receive updates that match your career interests and stay ahead in the competitive financial sector.

Join The Goldman Sachs Group, Inc.

Embark on a rewarding journey with The Goldman Sachs Group, Inc. where your potential is limitless. Explore positions, read about our company culture, and apply today to become part of a team that values growth, leadership, and innovation.

SEARCH GOLDMAN SACHS JOBS

READ CAREERS BLOG

At The Goldman Sachs Group, Inc., your career is just the beginning – it’s an opportunity to excel and lead in the global financial industry. Join us and make your mark!
Learn more about The Goldman Sachs Group, Inc
Size
45,100 employees
Market Cap
$115.8 billion
Industry
Net Income
$9.4 billion
Founded
1869
5 Year Trend
+11.3%
Revenue
$53.4 billion
NASDAQ

Similar Jobs

More Jobs at The Goldman Sachs Group, Inc

More Finance & Insurance Jobs

Find similar Marcus by Goldman Sachs, Marketing Content Strategy, Associate - Richardson, TX jobs: