The Walt Disney Company

Manager Programming

The Walt Disney Company$79K — $106K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 4+ years in television programming or sports media with problem-solving expertise.
  • Strong understanding of sports television and cable/streaming operations, particularly ESPN.
  • Proven ability to manage multiple projects and align decisions with company goals.
  • Excellent communication skills for influencing and negotiating effectively.
  • Experience collaborating across departments and with external partners.
  • Highly organized with attention to detail, including contract management.
  • Awareness of industry trends and evolving media consumption, especially in sports.
  • Willingness to work nights and weekends based on sports schedules.

Responsibilities

  • Act as an expert on sports programming strategy and content planning.
  • Design and manage programming grids for live events and original content.
  • Support rights acquisition and interpret contracts for programming alignment.
  • Collaborate with leagues and teams to ensure successful programming execution.
  • Leverage audience analysis to drive scheduling and identify growth opportunities.
  • Coordinate with production and marketing for integrated fan experiences.
  • Investigate new sports and technologies to enhance programming portfolio.

Benefits

  • Comprehensive medical and financial benefits package offered.
  • Opportunities for performance bonuses and long-term incentives.
  • Collaborative work culture aligned with Disney and ESPN values.
Full Job Description
Job Posting Title:
Manager Programming

Req ID:


Job Description:

The Programming Manager is a subject matter expert and experienced problem-solver who will build and maintain ESPN's sports programming strategies across platforms in a fast-paced, technology-driven, and highly innovative sports media environment. You will support content strategy and scheduling, collaborate across departments, and help ensure that ESPN delivers extraordinary, fan-focused programming experiences every day.

Responsibilities:

In this role, you will contribute to ESPN's Programming & Acquisitions strategy by designing and managing schedules, supporting rights and partnerships, and using data-driven insights to optimize fan engagement across linear, digital, and streaming platforms in a dynamic, innovative culture. As a skilled team player and lead, you will mentor others, guide complex decisions, and translate organizational goals into clear outcomes-making this role critical to how ESPN serves sports fans and grows its business.
  • Act as a subject matter expert for sports programming strategy, providing guidance on content planning, scheduling, and prioritization across ESPN platforms.
  • Support content strategy & scheduling by helping design and manage programming grids for live events, studio shows, and original content to maximize audience engagement and platform performance.
  • Contribute to rights acquisition and support negotiations by helping interpret contracts, tracking key terms, and ensuring programming plans align with rights obligations and opportunities.
  • Collaborate with leagues, teams, and internal partners to maintain strong relationships and ensure successful execution of programming and contractual commitments.
  • Leverage audience & market analysis to inform scheduling decisions, identify growth opportunities, and respond to evolving fan behavior and consumption trends.
  • Coordinate cross-platform integration by working closely with production, marketing, digital, and other departments to deliver cohesive, compelling content experiences for fans.
  • Explore new sports, formats, and technologies to support innovation and expansion of ESPN's programming portfolio and fan engagement strategies.
  • Lead functional projects or workstreams with moderate complexity, aligning plans and priorities with organizational goals and clearly communicating expectations and outcomes to stakeholders.
  • Foster a collaborative, inclusive environment where Disney and ESPN values are lived every day, encouraging creative problem-solving, accountability, and open dialogue across the team.
  • Ensure high standards of organization, attention to detail, and confidentiality in managing schedules, rights information, and internal communications.
  • Support the Programming & Acquisitions team's work on key properties including the NBA, WNBA, and Professional Lacrosse to deliver extraordinary fan experiences.


Required Qualifications:
  • Minimum 4 years of experience in television programming, sports media, or a closely related sports business field, with a track record as a skilled, experienced subject matter expert and problem-solver.
  • Strong knowledge of sports television, the sports business, and the cable or streaming industry, including understanding of ESPN's services and network operations.
  • Demonstrated ability to plan and prioritize work, manage multiple projects and deadlines simultaneously, and align programming decisions with organizational goals.
  • Excellent oral and written communication skills, with the ability to explain difficult concepts and influence or negotiate with others to adopt different points of view.
  • Proven collaboration and relationship-building skills, with experience working across departments and with external partners or rights holders in a team-oriented environment.
  • Highly organized with strong attention to detail, including experience handling confidential information and interpreting or working with contracts.
  • Awareness of industry trends, competitor developments, and evolving media consumption patterns, particularly in sports.
  • Comfort working some nights and weekends as dictated by live sports schedules and business needs.
  • Demonstrated ability to mentor, train, and guide others, holding self and teammates accountable to commitments while demonstrating care and compassion.
  • Bachelor's Degree in a relevant field (e.g., Media, Communications, Sports Management, Business, or related discipline).


Preferred Qualifications:
  • Deep knowledge of basketball and related properties (e.g., professional and collegiate leagues) and familiarity with broader global sports landscapes.
  • Experience in television contract negotiations and working with legal contracts, including comfort reading and interpreting rights agreements.
  • Familiarity with Content Scheduler, NCS, ORACLE-related systems, or similar scheduling and rights management tools.
  • Advanced proficiency with audience metrics and data analysis, translating insights into actionable programming and merchandising strategies.


#ESPNMedia

The hiring range for this position in Bristol, CT is $79,400.00 to $106,400.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

Job Posting Segment:
ESPN Programming & Acquisitions

Job Posting Primary Business:
College Sports Programming & Acquisitions

Primary Job Posting Category:
Program Acquisitions

Employment Type:
Full time

Primary City, State, Region, Postal Code:
Bristol, CT, USA

Alternate City, State, Region, Postal Code:

Date Posted:
2026-05-27

About The Walt Disney Company

The Walt Disney Company started as a cartoon studio and evolves into sports coverage and television shows. Using the company's portfolio of brands to differentiate our content, services, and consumer products, Walt Disney seeks to develop creative, innovative, and profitable entertainment experiences and related products.

The Walt Disney Company Careers

Join the magical world of The Walt Disney Company, a place where dreams come true and imagination meets innovation. As a global leader in entertainment and media, we offer unparalleled job opportunities that invite you to be part of a beloved brand known for its influential culture, diversity, and dynamic growth. Work You’ll Do Embark on a career journey with The Walt Disney Company and play a pivotal role in shaping the future of media and entertainment. Engage in work that matters, contributes to storytelling excellence, and brings joy to millions around the globe. Transform your professional life by joining a team that values creativity, leadership, and visionary thinking. The Walt Disney Company stands at the forefront of industry innovation, constantly pushing the boundaries of what’s possible in entertainment and beyond. Lead with us from a unique position in the marketplace, where your skills in technology, creativity, and management converge to create extraordinary experiences. Collaborate with a diverse group of talented professionals, united in their passion for delivering magical experiences. Our team at The Walt Disney Company is composed of over 200,000 dedicated individuals who thrive in an environment that fosters growth, mentorship, and innovation. Introducing The Walt Disney Company Leadership and Professional Growth Programs We are committed to developing leaders who can navigate the challenges of the digital era and drive success across our various business segments. Our leadership programs are designed to hone your skills and prepare you for executive roles within the company. Do Innovative Work Join our team and contribute to projects that redefine the entertainment landscape. From groundbreaking films and television series to pioneering technological advancements, your work at The Walt Disney Company will set new standards in the creative and business worlds. Be Part of a Great Team Experience a culture that is inclusive, collaborative, and forward-thinking. Work alongside the best in the business and see how diversity and inclusion fuel our creativity and success. The Walt Disney Company’s commitment to a diverse workforce is evident in our hiring practices, training programs, and our everyday operations. Future-Proof Your Career With a wide array of benefits, continuous learning opportunities, and a network of supportive colleagues, your career at The Walt Disney Company is equipped for longevity and success. Our benefits package includes comprehensive health care, employee discounts, and access to exclusive company events and previews. Explore Job Opportunities and Internships Whether you’re a seasoned professional looking for your next challenge or a student seeking a transformative internship, The Walt Disney Company offers positions across a spectrum of fields and disciplines. Explore our career portal to find job opportunities that match your skills and passions. Stay Connected Join Our Team Search open positions, apply through our streamlined application process, and take the first step towards a magical career. We look for individuals who are passionate, curious, and eager to contribute to our legacy of storytelling and innovation. Keep Up to Date Stay informed with the latest company news, career tips, and insider perspectives—all from the people who make The Walt Disney Company a place of inspiration and excitement. Job Alert Emails Customize your subscription to receive job alerts and updates that align with your career interests. Discover the exciting and rewarding opportunities that await at The Walt Disney Company. Join us, and be part of the magic that only happens here at The Walt Disney Company!
Learn more about The Walt Disney Company
Size
190,000 employees
Market Cap
$155.1 billion
Industry
Net Income
-$4.9 billion
Founded
1923
5 Year Trend
+3.9%
Revenue
$60.7 billion
NASDAQ

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