Work Location:Calgary, Alberta, Canada
Hours:37.5
Line of Business:TD General
Pay Details:$96,900 - $136,800 CAD
The TD Enterprise Content Studio is hiring a Digital Content Specialist to a full time position to help oversee the creation and publication of dynamic digital corporate content that aligns to the strategic objectives of the Corporate Affairs (CAPA) division of TD.
The ideal candidate for this role is a talented and versatile digital storyteller, strong writer and editor, and veteran digital content publisher with experience in visual and social storytelling formats who understands how to tell compelling stories across channels to engage audiences on multiple online platforms.
The skills and attributes needed for this role include:- Writing, packaging and publishing content for external audiences, leveraging traditional, online and social assets.
- Exceptional editing and copywriting skills. A background in journalism, content creation, or corporate communications will be considered an asset.
- An ability to produce a variety of high-quality content on deadline, including executive bylines, impactful short and long form videos, and compelling profiles of colleagues and partners.
- An aptitude for ideating and proactively bringing ideas to the table, as well as brainstorming as part of a team.
- The ability to ideate, pitch, and project manage content through multiple layers of approval for publication.
- A familiarity with producing content for podcast channels will be considered an asset.
- A critical eye for editing, including the ability to tell a singular narrative through multiple pieces of content across a variety of platforms.
- Our ideal candidate has experience with applying SEO & GEO to content creation, and is savvy in the world of data, analytics, and digital publishing.
- An ability to work closely and collaboratively with colleagues to ensure that our team is sharing stories in an engaging way, while leveraging all the channels available to us.
- An interest in branded storytelling, best practices, and telling engaging stories that make an impact.
- Experience working with freelancers, including providing editorial direction and feedback to a team of writers, as well as editing first drafts for clarity and to ensure editorial alignment.
What will you do?- You will write short and long-form content to be published on TD-owned channels.
- You will edit written and multimedia content that will be featured on TD Stories, TD social channels, and on third party platforms that will help influence stakeholders and drive engagement.
- You will work closely with a team of communicators to develop content strategies and produce engaging branded editorial content that is both assigned to and pitched by you.
- You will look for opportunities to incorporate current affairs into content that resonates with employees and an external audience.
- You will be a champion for content excellence, and play a key role in evolving the stories that we tell and how we share them with our key audiences, advising colleagues and partners on how to develop more compelling content.
- You will work with a team of freelance videographers, photographers, and writers to help them create content aligned to the organization's goals.
- You will make suggestions to help improve our editorial approach, by leveraging data and analytics to drive better content and packaging insights for colleagues and partners to evolve with each approach.
- Assist with new communications initiatives and digital storytelling channels as needed and act as a champion for these.
Skills for the job- Passion for storytelling and a strong writer. You are creative, curious about your subjects, and can write short or long-form copy.
- You're an editor with a keen eye for compelling content with great attention to detail.
- You know how to research and leverage statistics and facts for storytelling.
- You have an interest in helping elevate the Bank's thought leadership position.
- Understanding of how to communicate to different audiences, with experience planning content, editing copy and managing timelines.
- Knowledge of digital storytelling, social media platforms and how to amplify content across multiple mediums.
- Self-motivated, ability to manage multiple initiatives in a fast-paced environment and excel under tight deadlines.
- Skills related to user experience and web accessibility.
- Ideal candidate would have 5 - 7 years' experience in digital content creation or journalism, or a blend of journalism and some corporate or agency experience.
- A portfolio of samples/a writing test may be requested should you be contacted for an interview.
- Post-secondary education, preferably in a related field.
Our Total Rewards PackageOur Total Rewards package reflects the investments we make in our colleagues to help them and their families achieve their financial, physical, and mental well-being goals. Total Rewards at TD includes a base salary, variable compensation, and several other key plans such as health and well-being benefits, savings and retirement programs, paid time off, banking benefits and discounts, career development, and reward and recognition programs. Learn more
Additional Information:Please be advised that this job opportunity is subject to provincial regulation for employment purposes. It is imperative to acknowledge that each province or territory within the jurisdiction of Canada may have its own set of regulations, requirements.
Colleague Development If you're interested in a specific career path or are looking to build certain skills, we want to help you succeed. You'll have regular career, development, and performance conversations with your manager, as well as access to an online learning platform and a variety of mentoring programs to help you unlock future opportunities.
If you're passionate about helping clients and building deep, lasting relationships, TD offers diverse career paths where you can grow your expertise and make a meaningful impact.
We're committed to your success and foster a respectful workplace where diverse perspectives are valued, everyone has fair opportunities to grow, and you can unlock your full potential to achieve your career goals. Here at TD, we hire and develop the best.
Training & OnboardingWe will provide training and onboarding sessions to ensure that you've got everything you need to succeed in your new role.
Interview Process We'll reach out to candidates of interest to schedule an interview. We do our best to communicate outcomes to all applicants by email or phone call.
Accommodation Your accessibility is important to us. Please let us know if you'd like accommodations (including accessible meeting rooms, captioning for virtual interviews, etc.) to help us remove barriers so that you can participate throughout the interview process.
We look forward to hearing from you!
Language Requirement (Quebec only):Sans Objet
