Manager, Brand Design Excellence

Kenvue

$124K — $175K *
Retail & Consumer Goods
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Design, Marketing, Graphic Design, or related field
  • 5-10+ years of experience in brand design with leadership roles
  • Excellent communication skills for influencing executives
  • 3+ years of people management experience
  • Ability to inspire and lead cross-functional teams
  • Skill in translating brand strategies into actionable solutions
  • Proficient in Figma, Adobe Illustrator, Photoshop, and InDesign

Responsibilities

  • Shape and implement Brand Design Excellence and governance
  • Manage Kenvue Corporate Brand identity across multiple platforms
  • Advise brand leads on creating brand systems
  • Establish design governance frameworks and processes
  • Oversee external agencies on corporate initiatives
  • Collaborate with stakeholders to embed brand excellence
  • Develop KPIs to measure brand system performance

Benefits

  • Competitive Benefit Package
  • Paid Company Holidays and Vacation
  • Learning & Development Opportunities
  • Community Volunteer Time
  • Participation in Kenvue Impact Networks
Full Job Description
Manager, Brand Design Excellence Role reports to: Head of Design Location: North America, United States, New Jersey, Summit Work Location: Hybrid What you will do The Manager, Brand Design Excellence is a holistic, solutions-focused design leader who translates enterprise and brand strategy into clear guidance, systems, and tools that drive end-to-end, high-performing brand experiences with consumer and enterprise impact. This role operationalizes Brand Design Excellence Strategy across multiple brands and markets, with specific ownership of the Kenvue Corporate Brand system, ensuring it enables enterprise storytelling while protecting the distinctiveness of product brands. Operating with a high degree of independent judgment, this leader tackles multi-dimensional, highly complex brand system challenges, influences senior cross-functional partners, and serves as a design subject-matter expert across global/regional brand, communications, and agency ecosystems. Scope & Impact 37 Operationalizes brand design excellence and system strategy leading design in Brand World development across consumer brands and enhancing brand portal experience to drive business impact 37 Oversees multiple brands and enterprise touchpoints across 3+ markets 37 Leads work that spans experience innovation, governance, adoption, and scalability 37 Drives consistency, speed-to-market, and quality across global and regional teams Key Responsibilities Enterprise Brand Excellence & Systems 37 Shape and steward the enterprise definition of Brand Design Excellence, translating strategy into principles, systems, and governance that scale. 37 Own and evolve the Corporate Brand identity system, covering corporate communications, investor relations, employer brand, and enterprise initiatives. 37 Ensure the Corporate Brand system complements and coexists with consumer brands without diluting their equity. 37 Advise and influence brand design leads as they develop brand-specific systems (visual identity, packaging architecture, tone of voice) aligned to enterprise standards. 37 Define and scale approach and process to developing brand worlds and instituting best-practices for Design Center of Excellence Governance & Ways of Working 37 Define and lead design governance frameworks (decision rights, review models, escalation paths) for corporate brand work. 37 Establish and continuously improve standards, templates, and toolkits that enable design excellence and innovation 37 Partner with Design Ops to evolve and document workflows that streamline collaboration across Marketing, Communications, R&D/Packaging, Insights, and regions. 37 Ensure consistent enterprise adoption through clear guidance, education, and accountability. Agency & External Leadership 37 Act as a primary senior design counterpart for agencies working on corporate brand and enterprise initiatives. 37 Oversee and direct agencies, contractors, and partners setting clear goals, shaping briefs, and ensuring high-quality, feasible outputs. 37 Advise on brand worlds and system elements before activation across creative, content, media, commerce, and production. 37 Hold partners accountable to defined standards of excellence, grounded in strategy and systems. Cross-Functional & Enterprise Influence 37 Serve as design subject-matter expert within enterprise brand, corporate affairs, and global governance forums. 37 Collaborate with Global Brand Leads, Consumer Insights, Marketing, Communications, and HR to embed brand excellence early and upstream. 37 Translate design and system strategy into executive-ready narratives that articulate business value. 37 Influence enterprise decisions related to brand architecture, portfolio coherence, and transformation initiatives. Measurement, Optimization & Scale 37 Define KPIs for system adoption, consistency, speed-to-market, and quality of execution and facilitate share outs with leadership 37 Partner with Design Ops to track performance, surface insights, and drive continuous improvement. 37 Use market feedback and agency learnings to evolve systems and raise the bar on brand quality globally. People Leadership, Coaching & Capability Building 37 Lead and mentor design managers and/or senior designers, directly or indirectly, across brand portfolios. 37 Coach teams on: 33 Building scalable brand systems 33 Applying portfolio and brand architecture principles 33 Translating insight into repeatable design expression 33 Influencing cross-functional stakeholders through strong storytelling 37 Foster a culture of creativity, rigor, and adaptability. What we are looking for Required Qualifications 37 A minimum of a Bachelor's degree (or equivalent) in Design, Marketing, Graphic Design, Visual Arts, or a related field 37 A minimum of 5-10+ years of progressive experience in brand design with demonstrated leadership in managing creative teams and projects. 37 Excellent communication and presentation skills to effectively articulate design concepts and influence stakeholders, particularly at the executive level 37 3+ years of people leadership, including coaching and giving constructive feedback 37 Demonstrated ability to lead and inspire internal and external teams 37 Experience translating brand strategies into holistic, scalable solutions 37 Proficiency in Figma, Adobe Illustrator, Photoshop and InDesign 37 Experience working within a matrixed organization Desired Qualifications 37 Strong strategic thinking and project management skills with the ability to prioritize and manage multiple initiatives simultaneously. 37 Up-to-date knowledge of industry trends, competitive landscape, and emerging technologies in brand design and marketing. 37 A visionary mindset with the agility to adapt to evolving market trends and drive continuous brand evolution. 37 Passion for Design, innovation, and elevation brand experience #LI-AO1 Whats in it for you Annual base salary for new hires in this position ranges: $124,100.00 - $175,200.00 This takes into account a number of factors including work location, the candidates skills, experience, education level & other job-related factors. 37 Competitive Benefit Package* 37 Paid Company Holidays, Paid Vacation, Volunteer Time & More! 37 Learning & Development Opportunities 37 Kenvuer Impact Networks 37 This list could vary based on location/region *Note: Total Rewards at Kenvue include salary, bonus (if applicable) and benefits. Your Talent Access Partner will be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the recruitment & hiring process.

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