JOB DESCRIPTION:Driven Brands is looking for a
Local Search Manager to join our organization and support our portfolio of brands in the ever-changing search landscape. This role will be responsible for managing our company's 4,000+ locations to accelerate organic search performance and reputation management across all search engines. They will work closely with brand partners & development teams to improve local search presence for our stores, address content/technical improvements, and create strategies for improving business reputation.
Responsibilities- Audit and Continuous monitoring and analysis of local listing performance to identify issues, find root causes, and implement a systematic solution
- Evaluation of both content and technical performance to make recommendations and alterations promptly.
- Identify, document, and manage SEO best practices for local listing management
- Partner with brand marketing teams to develop reputational strategies in order to solicit and act on customer feedback across a variety of platforms
- Develop SEO KPIs for consistent and comprehensive performance management and reporting across onsite and technical aspects.
Requirements- Technical knowledge with the ability to translate complex topics for a non-technical audience.
- 3-5 years of experience managing SEO for local businesses
- Broad and deep knowledge of marketing technology concepts, practices, and procedures, with experience in retail, QSR, or similar multi-location business segment
- Experience with local listing tools (e.g. Semrush), analytic tools (e.g. Google Analytics) and reputational platforms (Yelp, Trustpilot, etc.)
- Exceptional communication and interpersonal skills
- Detail orientation with strong analytical capabilities
- Good problem resolution and communications skills
- Ability to prioritize and multitask across several projects with competing deadlines
- Positive attitude and team player
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Position Location:
North Carolina
Compensation Range:
$61,700.00 - $110,100.00
Compensation Frequency:
Annual
Base pay offered may vary depending on actual location, job-related knowledge, skills, and experience. Supplemental pay types may include commissions or bonus incentives, depending on the role. Driven Brands offers a variety of health and wellness benefits including paid time off and holiday pay. Details regarding our benefits can be found here: https://www.drivenbrandsbenefits.com
Get early access to 50% of your earned wages at any time through our myFlexPay program.