Local Search Manager

Driven Brands

• $61K — $110K *
US-Anywhere
+ 2 other locationsRemote
Technical Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3-5 years managing SEO for local businesses
  • Technical proficiency that simplifies complex concepts for non-technical users
  • Experience with retail, QSR, or multi-location business segments
  • Familiarity with local listing tools like Semrush and analytics platforms like Google Analytics
  • Exceptional communication and interpersonal skills
  • Strong analytical abilities and detail orientation
  • Demonstrated problem resolution and multitasking capabilities

Responsibilities

  • Audit and monitor local listing performance to diagnose issues and implement solutions
  • Evaluate content and technical performance to provide prompt recommendations
  • Document and manage SEO best practices for local listings
  • Collaborate with brand marketing teams to enhance reputation strategies based on customer feedback
  • Develop SEO KPIs for effective performance management and reporting

Benefits

  • Access to early wage payment through myFlexPay program
  • Comprehensive health and wellness benefits including paid time off
  • Remote work location with flexibility
  • Opportunities for career growth within a large, diverse organization
Full Job Description
JOB DESCRIPTION:

Driven Brands is looking for a Local Search Manager to join our organization and support our portfolio of brands in the ever-changing search landscape. This role will be responsible for managing our company's 4,000+ locations to accelerate organic search performance and reputation management across all search engines. They will work closely with brand partners & development teams to improve local search presence for our stores, address content/technical improvements, and create strategies for improving business reputation.

Responsibilities
  • Audit and Continuous monitoring and analysis of local listing performance to identify issues, find root causes, and implement a systematic solution
  • Evaluation of both content and technical performance to make recommendations and alterations promptly.
  • Identify, document, and manage SEO best practices for local listing management
  • Partner with brand marketing teams to develop reputational strategies in order to solicit and act on customer feedback across a variety of platforms
  • Develop SEO KPIs for consistent and comprehensive performance management and reporting across onsite and technical aspects.


Requirements
  • Technical knowledge with the ability to translate complex topics for a non-technical audience.
  • 3-5 years of experience managing SEO for local businesses
  • Broad and deep knowledge of marketing technology concepts, practices, and procedures, with experience in retail, QSR, or similar multi-location business segment
  • Experience with local listing tools (e.g. Semrush), analytic tools (e.g. Google Analytics) and reputational platforms (Yelp, Trustpilot, etc.)
  • Exceptional communication and interpersonal skills
  • Detail orientation with strong analytical capabilities
  • Good problem resolution and communications skills
  • Ability to prioritize and multitask across several projects with competing deadlines
  • Positive attitude and team player


#LI-SN1

#DBCORP

#REMOTE

Position Location:
North Carolina

Compensation Range:
$61,700.00 - $110,100.00

Compensation Frequency:
Annual

Base pay offered may vary depending on actual location, job-related knowledge, skills, and experience. Supplemental pay types may include commissions or bonus incentives, depending on the role. Driven Brands offers a variety of health and wellness benefits including paid time off and holiday pay. Details regarding our benefits can be found here: https://www.drivenbrandsbenefits.com

Get early access to 50% of your earned wages at any time through our myFlexPay program.

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