Honeywell

Lead Customer Marketing Specialist

Honeywell$100K — $130K *
Energy & Utilities
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8+ years in customer marketing, product marketing, or similar roles, ideally in technical/industrial sectors.
  • Strong technical aptitude to understand and convey complex product narratives.
  • Experience managing extensive product portfolios and leading cross-functional initiatives.
  • Exceptional skills in stakeholder management and collaboration within matrixed structures.
  • Proven ability to create and articulate solution-oriented value propositions for customer engagement.
  • Demonstrated experience developing marketing campaigns and sales enablement resources.
  • Leadership experience in mentoring and advancing marketing team members.

Responsibilities

  • Lead the creation and execution of customer marketing strategies in the smart energy sector.
  • Translate technical product features into compelling, benefit-oriented narratives.
  • Collaborate with product management to align marketing insights with market needs.
  • Build and maintain relationships with stakeholders in sales and product management.
  • Develop and deliver impactful marketing campaigns and communications for Honeywell.
  • Drive cross-functional collaboration for cohesive and integrated marketing efforts.
  • Analyze trends and customer insights to identify market opportunities.

Benefits

  • Comprehensive health benefits including employer-subsidized medical, dental, and vision insurance.
  • Short-Term and Long-Term Disability coverage and Life Insurance.
  • 401(k) match and health savings options alongside flexible spending accounts.
  • Paid Time Off for vacation, personal leave, and sick days, plus 12 paid holidays.
  • Support for education through Educational Assistance and parental leave policies.
Full Job Description
Job Description

You will report directly to our Senior Customer Marketing Manager and work out of one of these sites: Raleigh, Charlotte, Atlanta, or Houston, on a Hybrid work schedule.

In this elevated role, you will be responsible for developing strong stakeholder relationships across a highly matrixed organization, collaborating closely with product management, offering management, sales, and other key partners. Your ability to craft clear, value-driven propositions and narratives will be critical in differentiating our offerings and driving customer engagement and business growth.

Responsibilities

Key Responsibilities
  • Lead the development and execution of customer marketing strategies for a broad and complex product portfolio within the smart energy space
  • Translate technical product features and capabilities into compelling, solution-oriented value propositions and narratives that clearly articulate customer benefits
  • Collaborate closely with offering and product management to understand technical details and market needs, bringing product marketing insights to life
  • Build and maintain strong relationships with key stakeholders across sales, product management, and external partners to ensure alignment and maximize impact
  • Develop and deliver impactful marketing campaigns, presentations, and customer communications that position Honeywell as an innovative leader and solution provider
  • Drive cross-functional collaboration within a highly matrixed organization to ensure cohesive messaging and integrated marketing efforts
  • Analyze market trends, customer insights, and competitive landscape to identify opportunities and inform marketing strategies
  • Support sales teams with strategic account-based marketing initiatives, RFP responses, and customized presentations
  • Mentor and guide junior marketing team members, sharing expertise and best practices to elevate overall team performance
  • Stay abreast of industry advancements and emerging technologies to continuously refine marketing approaches and maintain competitive advantage


Qualifications

YOU MUST HAVE
  • 8+ years of experience in customer marketing, product marketing, or related roles, preferably within technical or industrial markets
  • Strong technical aptitude with the ability to understand complex products and translate them into clear, compelling marketing narratives
  • Proven experience managing large product portfolios and leading cross-functional marketing initiatives
  • Exceptional stakeholder management skills with a track record of building strong, collaborative relationships across matrixed organizations
  • Expertise in developing solution-oriented value propositions that differentiate offerings and drive customer engagement
  • Demonstrated ability to create and deliver impactful marketing campaigns and sales enablement materials
  • Experience supporting sales with RFPs, account-based marketing strategies, and customized presentations
  • Excellent communication, storytelling, and presentation skills
  • Leadership experience, including mentoring and developing marketing team members

WE VALUE
  • Bachelor's degree in Marketing, Engineering, Business, or related field; advanced degree preferred
  • Dynamic, self-motivated, and strategic thinker who thrives in a fast-paced, innovative environment
  • Collaborative team player with a passion for driving results through cross-functional partnerships
  • Creative and innovative mindset with a focus on continuous improvement
  • Customer-centric approach with a deep understanding of market and customer needs
  • Strong business acumen and results-oriented mindset
  • Passion for smart energy technologies and staying current with industry trends

BENEFITS OF WORKING FOR HONEYWELL

In addition to a competitive salary, leading-edge work, and developing solutions side-by-side with dedicated experts in their fields, Honeywell employees are eligible for a comprehensive benefits package. This package includes employer-subsidized Medical, Dental, Vision, and Life Insurance; Short-Term and Long-Term Disability; 401(k) match, Flexible Spending Accounts, Health Savings Accounts, EAP, and Educational Assistance; Parental Leave, Paid Time Off (for vacation, personal business, sick time, and parental leave), and 12 Paid Holidays. For more information visit: click here

The application period for the job is estimated to be 40 days from the job posting date; however, this may be shortened or extended depending on business needs and the availability of qualified candidates. Job Posting Date: June 30th, 2026

About Honeywell

Honeywell Aerospace is an American company that manufactures aircraft engines, avionics, auxiliary power units (APUs), and other aviation products. The company’s product portfolio includes space equipment, turbine engines, auxiliary power units, brakes, wheels, synthetic vision, runway safety systems and other avionics. President Barack Obama awarded a Honeywell employee the National Medal of Technology for his contributions to air flight safety technology. The company also owns a number of patents related to NextGen technology, aircraft windshields, turbochargers, and more. Honeywell Aerospace was founded in 1936 and is headquartered in Phoenix, Arizona.

Honeywell Careers

Joining Honeywell offers more than just job opportunities; it's a chance to grow with a company known for leadership in innovation and diversity. As a global leader, Honeywell is where your professional journey can reach new heights through a commitment to excellence and continuous improvement.

Work You'll Do

At Honeywell, you'll be part of a team that drives digital transformation across industries. With a focus on sustainability and advanced technologies, Honeywell is not just preparing for the future; we're creating it. Our diverse and inclusive culture fuels our innovation and connects us closer to our customers and the communities in which we operate.

Innovate and Lead

Embrace the opportunity to lead in the marketplace with Honeywell's cutting-edge solutions. Our leadership in areas such as aerospace, building technologies, and performance materials allows you to engage in work that makes a difference. Honeywell is at the forefront of tackling global challenges with innovative technology that improves quality of life.

Career Growth and Opportunities

Whether you're looking for an internship, a graduate role, or a leadership position, Honeywell offers a path to career success. Honeywell's commitment to professional growth is evident in our extensive training and development programs, aimed at expanding your skills and advancing your career.

Join a Dynamic Team

Honeywell's team culture is built on collaboration and respect. With a global team of professionals, you'll network with some of the brightest minds, working together to solve complex challenges. Our commitment to diversity and inclusive growth makes Honeywell not just a great place to work, but a place where your career can thrive.

Benefits and Culture

Honeywell is dedicated to providing employees with a life-work harmony through substantial benefits, including health, education, and retirement plans, ensuring peace of mind for you and your family. Our culture promotes quick learning, flexibility, and adaptation, which are critical in our fast-evolving industries.

Explore Job Opportunities

Discover the range of career opportunities at Honeywell, from engineering to sales, and contribute to our mission of shaping the future. Our hiring process is designed to find not just the right skills but also the right fit for Honeywell's culture.

Stay Connected

Join the Honeywell team to stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here.

Apply Now

Ready to apply? Check out the open positions on the Honeywell Careers page. Tailor your resume, prepare for your interview, and take the first step towards a rewarding career at Honeywell.

Keep Up to Date

Stay informed with the latest news, job alerts, and professional insights tailored to your interests. At Honeywell, your career journey is just beginning.

SEARCH HONEYWELL JOBS

Join Honeywell and be part of a team that is dedicated to building a smarter, safer, and more sustainable world.
Learn more about Honeywell
Size
99,000 employees
Market Cap
$143.4 billion
Industry
Net Income
$4.7 billion
Founded
1906
5 Year Trend
-2.6%
Revenue
$32.6 billion
NASDAQ

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