Red Wing Shoe Co

Key Account Manager, Wholesale

Red Wing Shoe Co$110K — $148K *
US-AnywhereRemote in Red Wing, MN
Retail & Consumer Goods
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • B.S./B.A. degree in a related field or equivalent experience.
  • 7+ years in sales or account management, preferably in footwear sales.
  • Proven success managing strategic accounts.
  • Expertise in client relationship nurturing and expansion.
  • Strong grasp of financial metrics and MAP policies.
  • Ability to develop strategic account plans aligning with business goals.
  • Cultural awareness to navigate diverse market dynamics.

Responsibilities

  • Own and grow strategic accounts in various segments.
  • Lead national rollouts for large-scale accounts.
  • Develop brand-led assortments and marketing strategies.
  • Drive new product introductions aligned with channel strategy.
  • Manage sales performance and forecasting for assigned accounts.
  • Execute disciplined sales processes and close deals effectively.
  • Optimize inventory and account performance using analytics.

Benefits

  • Opportunity for home-based work with flexible hours.
  • Dynamic, travel-intensive work environment.
  • Engagement in trade shows and industry events.
  • Collaboration with cross-functional teams and brand specialists.
  • Potential for significant career growth within the organization.
Full Job Description
This is a home-based position. The work environment is highly field-based and customer-facing, requiring regular attendance at meetings, trade shows, and industry events throughout the assigned territory to support business needs. This role may involve overnight travel, with approximately 60% of time spent traveling within the account base and the remaining 30% working from a home-based office. Flexibility, independence, and comfort operating in a dynamic, travel-intensive environment are essential for success Red Wing Shoe Company is seeking a Key Account Manager to join our National Accounts team in Wholesale. This role is responsible for developing, directing and administering sales and distribution strategies for named accounts consisting of nationwide, complex, and/or multi-door accounts. This position will be responsible for building strategic relationships and generating business with named accounts, through expertise in account management and planning. This role will report to the Director of Key Accounts. Essential Duties include: • Own and grow top strategic accounts across farm, family, sporting goods, and buying group segments, managing multi-door, multi-geography relationships and expansion opportunities. • Lead national and customer-wide rollouts for large-scale accounts, including sales program development and execution in partnership with TAMs and TARs ("license to hunt"). • Develop and execute brand-led assortments aligned to channel strategy, partnering cross-functionally and with brand specialists to drive marketing support, sell-through, and activation. • Drive new product introductions by aligning channel strategy, customer assortments, and buyer engagement while clearly articulating product features, benefits, and value propositions. • Own sales performance and forecasting across assigned accounts/regions, including KPIs, demand planning for new product, net-new sales opportunities, and expansion of existing accounts. • Execute disciplined sales processes by adhering to defined sales methodology, negotiating and closing deals in accordance with company policies and benchmarks. • Accelerate sell-through and brand awareness through merchandising standards, in-store execution, training, tradeshows, consumer events, and marketing partnerships aligned to the Menu of Services. • Optimize inventory productivity and account performance by leveraging analytics and sales enablement insights to drive in-season orders, inventory turns, exit strategies, resource deployment, and future regional strategy. Qualifications B.S./B.A Degree in a related field of study, with a minimum of 7 years of in sales or account management with proven experience in managing a book of business through strategic selling; or an equivalent combination of education and experience. Footwear sales or/and selling premium product is preferred. Knowledge, Skills, and Abilities: • Demonstrate exceptional skills in nurturing and expanding existing client relationships to drive continued business success. • Develop and execute strategic account plans that align with business goals and drive long-term growth. • Act as a trusted business partner, providing valuable insights and support to enhance overall business performance. Ability to effectively communicate via written or oral with various people. • Possess expert-level knowledge in financial metrics and retail Minimum Advertised Price (MAP) policies to optimize pricing strategies and financial outcomes. • Plan and build out product assortments with a strategic focus on turnover and market needs at a national level. • Formulate and implement multi-year strategies to ensure sustained growth and market presence on a national scale. • Exhibit a deep understanding of the market landscape across all brands, enabling effective strategy formulation and execution. • Demonstrate strong cultural awareness to navigate and leverage diverse market dynamics and customer preferences. • Skillfully consume, create, and utilize analytical data both internally and externally to drive informed decision-making and strategic initiatives.

About Red Wing Shoe Co

Red Wing Shoe Company, Inc. is a footwear company that was founded in 1905 in Red Wing, Minnesota. The company produces footwear for work, outdoor, and heritage purposes. Red Wing shoes are known for their durability and quality, and are often used in heavy industries such as construction and mining. The company also produces accessories such as belts and socks. Red Wing Shoe Company has retail stores in the United States, Europe, and Asia.
Learn more about Red Wing Shoe Co
Size
2,500 employees
Industry

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